\u3082\u3061\u308d\u3093\u3067\u3059\u3002\u4ee5\u4e0b\u306b\u3001Facebook\u3084Instagram\u306a\u3069\u306eSNS\u3092\u6d3b\u7528\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u306b\u95a2\u3059\u308b\u8a18\u4e8b\u306e\u76ee\u6b21\u3068\u3057\u3066\u9069\u3057\u305f4\u3064\u306e\u7591\u554f\u5f62\u3092\u3054\u63d0\u6848\u3057\u307e\u3059\u3002
\n\u3082\u3061\u308d\u3093\u3067\u3059\u3002<\/p>\n
Facebook\u3084Instagram\u306a\u3069\u306eSNS\u3092\u6d3b\u7528\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u306b\u95a2\u3059\u308b\u8a18\u4e8b\u306e\u76ee\u6b21\u3068\u3057\u3066\u9069\u3057\u305f4\u3064\u306e\u7591\u554f\u5f62\u3092\u3054\u63d0\u6848\u3057\u307e\u3059\u3002<\/p>\n
\u305d\u308c\u305e\u308c\u306e\u7591\u554f\u306b\u5bfe\u3059\u308b\u8a73\u3057\u3044\u8aac\u660e\u3068\u305d\u306e\u6839\u62e0\u3082\u4f75\u305b\u3066\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n
1. Facebook\u3068Instagram\u3092\u6d3b\u7528\u3057\u3066\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u5ea6\u3092\u52b9\u679c\u7684\u306b\u5411\u4e0a\u3055\u305b\u308b\u306b\u306f\uff1f<\/p>\n
\u8aac\u660e
\n\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u5ea6\u306e\u5411\u4e0a\u306f\u3001SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u57fa\u672c\u7684\u306a\u76ee\u6a19\u306e\u4e00\u3064\u3067\u3059\u3002<\/p>\n
\u3053\u306e\u7591\u554f\u3067\u306f\u3001\u5177\u4f53\u7684\u306a\u6226\u7565\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u4f5c\u6210\u65b9\u6cd5\u3001\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u306a\u3069\u3001\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u5ea6\u3092\u9ad8\u3081\u308b\u305f\u3081\u306e\u5177\u4f53\u7b56\u306b\u3064\u3044\u3066\u63a2\u308a\u307e\u3059\u3002<\/p>\n
\u6839\u62e0
\n\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u5ea6\u304c\u9ad8\u307e\u308b\u3053\u3068\u3067\u3001\u6d88\u8cbb\u8005\u306e\u8cfc\u8cb7\u610f\u6b32\u3084\u4fe1\u983c\u611f\u304c\u5411\u4e0a\u3057\u3001\u9577\u671f\u7684\u306a\u9867\u5ba2\u7372\u5f97\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n
\u7279\u306bFacebook\u3068Instagram\u306f\u5e83\u7bc4\u306a\u30e6\u30fc\u30b6\u30fc\u30d9\u30fc\u30b9\u3092\u6301\u3061\u3001\u8996\u899a\u7684\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u5f37\u529b\u306a\u5f71\u97ff\u529b\u3092\u6301\u3064\u305f\u3081\u3001\u52b9\u679c\u7684\u306a\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n
2. Facebook\u3068Instagram\u3067\u30e6\u30fc\u30b6\u30fc\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u6700\u5927\u5316\u3059\u308b\u306b\u306f\u3069\u306e\u3088\u3046\u306a\u6226\u7565\u304c\u6709\u52b9\u304b\uff1f<\/p>\n
\u8aac\u660e
\n\u30e6\u30fc\u30b6\u30fc\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306e\u5411\u4e0a\u306f\u3001\u30d5\u30a9\u30ed\u30ef\u30fc\u3068\u306e\u95a2\u4fc2\u69cb\u7bc9\u3084\u30b3\u30df\u30e5\u30cb\u30c6\u30a3\u5f62\u6210\u306b\u6b20\u304b\u305b\u307e\u305b\u3093\u3002<\/p>\n
\u3053\u306e\u7591\u554f\u3067\u306f\u3001\u6295\u7a3f\u306e\u30bf\u30a4\u30df\u30f3\u30b0\u3001\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u5b9f\u65bd\u65b9\u6cd5\u306a\u3069\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u9ad8\u3081\u308b\u5177\u4f53\u7684\u306a\u624b\u6cd5\u3092\u691c\u8a0e\u3057\u307e\u3059\u3002<\/p>\n
\u6839\u62e0
\n\u9ad8\u3044\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306f\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u4e0a\u306e\u512a\u4f4d\u6027\u3092\u3082\u305f\u3089\u3057\u3001\u3088\u308a\u591a\u304f\u306e\u30e6\u30fc\u30b6\u30fc\u306b\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u5c4a\u304f\u53ef\u80fd\u6027\u3092\u9ad8\u3081\u307e\u3059\u3002<\/p>\n
\u307e\u305f\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u901a\u3058\u3066\u30e6\u30fc\u30b6\u30fc\u306e\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092\u5f97\u308b\u3053\u3068\u3067\u3001\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u6539\u5584\u306b\u3082\u5f79\u7acb\u3061\u307e\u3059\u3002<\/p>\n
3. Facebook\u3068Instagram\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u3092\u6d3b\u7528\u3057\u3066\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0ROI\u3092\u5411\u4e0a\u3055\u305b\u308b\u306b\u306f\uff1f<\/p>\n
\u8aac\u660e
\n\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u306f\u3001\u7279\u5b9a\u306e\u30e6\u30fc\u30b6\u30fc\u5c64\u306b\u5bfe\u3057\u3066\u52b9\u679c\u7684\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u624b\u6bb5\u3067\u3059\u3002<\/p>\n
\u3053\u306e\u7591\u554f\u3067\u306f\u3001\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u8a2d\u5b9a\u306e\u6700\u9069\u5316\u65b9\u6cd5\u3001\u5e83\u544a\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306e\u5de5\u592b\u3001\u4e88\u7b97\u914d\u5206\u306e\u6226\u7565\u306a\u3069\u3001ROI\uff08\u6295\u8cc7\u5bfe\u52b9\u679c\uff09\u3092\u6700\u5927\u5316\u3059\u308b\u305f\u3081\u306e\u5177\u4f53\u7b56\u3092\u63a2\u308a\u307e\u3059\u3002<\/p>\n
\u6839\u62e0
\n\u9069\u5207\u306a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306b\u3088\u308a\u3001\u5e83\u544a\u8cbb\u306e\u7121\u99c4\u3092\u6e1b\u3089\u3057\u3001\u3088\u308a\u9ad8\u3044\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u5b9f\u73fe\u3067\u304d\u307e\u3059\u3002<\/p>\n
Facebook\u3068Instagram\u306f\u8a73\u7d30\u306a\u30e6\u30fc\u30b6\u30fc\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u305f\u9ad8\u5ea6\u306a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u6a5f\u80fd\u3092\u63d0\u4f9b\u3057\u3066\u304a\u308a\u3001\u52b9\u679c\u7684\u306a\u5e83\u544a\u904b\u7528\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n
4. Facebook\u3068Instagram\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u6210\u529f\u3092\u6e2c\u5b9a\u3059\u308b\u305f\u3081\u306b\u3069\u306e\u3088\u3046\u306a\u6307\u6a19\u3092\u4f7f\u7528\u3059\u3079\u304d\u304b\uff1f<\/p>\n
\u8aac\u660e
\n\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u306e\u52b9\u679c\u3092\u6b63\u78ba\u306b\u8a55\u4fa1\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u9069\u5207\u306a\u6307\u6a19\uff08KPI\uff09\u306e\u8a2d\u5b9a\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/p>\n
\u3053\u306e\u7591\u554f\u3067\u306f\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387\u3001\u30ea\u30fc\u30c1\u6570\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3001ROI\u306a\u3069\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u6210\u529f\u3092\u6e2c\u5b9a\u3059\u308b\u305f\u3081\u306e\u4e3b\u8981\u306a\u6307\u6a19\u3068\u305d\u306e\u5206\u6790\u65b9\u6cd5\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n
\u6839\u62e0
\n\u660e\u78ba\u306a\u6307\u6a19\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u306e\u52b9\u679c\u3092\u5b9a\u91cf\u7684\u306b\u8a55\u4fa1\u3057\u3001\u6539\u5584\u70b9\u3092\u7279\u5b9a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u7d99\u7d9a\u7684\u306a\u6700\u9069\u5316\u304c\u53ef\u80fd\u3068\u306a\u308a\u3001\u3088\u308a\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306e\u69cb\u7bc9\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n
\u4ee5\u4e0a\u306e4\u3064\u306e\u7591\u554f\u5f62\u306f\u3001Facebook\u3084Instagram\u3092\u6d3b\u7528\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u3092\u4f53\u7cfb\u7684\u306b\u7406\u89e3\u3057\u3001\u5b9f\u8df5\u3059\u308b\u305f\u3081\u306e\u91cd\u8981\u306a\u30c6\u30fc\u30de\u3092\u7db2\u7f85\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u305d\u308c\u305e\u308c\u306e\u7591\u554f\u306b\u5bfe\u3059\u308b\u6df1\u6398\u308a\u304c\u3001\u5177\u4f53\u7684\u3067\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306e\u69cb\u7bc9\u306b\u5f79\u7acb\u3064\u3067\u3057\u3087\u3046\u3002<\/p>\n
**Facebook\u3068Instagram\u3001\u3069\u3061\u3089\u3092\u9078\u3076\u3079\u304d\u304b\uff1f\u305d\u308c\u305e\u308c\u306e\u7279\u5fb4\u3068\u5229\u70b9\u306f\uff1f**
\nFacebook\u3068Instagram\u306f\u3001\u3044\u305a\u308c\u3082\u5f37\u529b\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u3068\u3057\u3066\u5e83\u304f\u6d3b\u7528\u3055\u308c\u3066\u3044\u307e\u3059\u304c\u3001\u305d\u308c\u305e\u308c\u7570\u306a\u308b\u7279\u5fb4\u3068\u5229\u70b9\u3092\u6301\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u4ee5\u4e0b\u306b\u3001\u305d\u308c\u305e\u308c\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u7279\u5fb4\u3068\u5229\u70b9\u3092\u8a73\u3057\u304f\u8aac\u660e\u3057\u3001\u3069\u3061\u3089\u3092\u9078\u3076\u3079\u304d\u304b\u306e\u5224\u65ad\u57fa\u6e96\u306b\u3064\u3044\u3066\u3082\u8ff0\u3079\u307e\u3059\u3002<\/p>\n
Facebook\u306e\u7279\u5fb4\u3068\u5229\u70b9<\/p>\n
\u5e45\u5e83\u3044\u30e6\u30fc\u30b6\u30fc\u5c64<\/p>\n
Facebook\u306f\u4e16\u754c\u4e2d\u3067\u6570\u5341\u5104\u306e\u30e6\u30fc\u30b6\u30fc\u3092\u62b1\u3048\u3001\u5e74\u9f62\u3001\u6027\u5225\u3001\u5730\u57df\u306a\u3069\u591a\u69d8\u306a\u5c5e\u6027\u306e\u30e6\u30fc\u30b6\u30fc\u304c\u5b58\u5728\u3057\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u5e45\u5e83\u3044\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n
\u8a73\u7d30\u306a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u6a5f\u80fd<\/p>\n
\u5e83\u544a\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u3092\u901a\u3058\u3066\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u8208\u5473\u95a2\u5fc3\u3001\u884c\u52d5\u3001\u30c7\u30e2\u30b0\u30e9\u30d5\u30a3\u30c3\u30af\u60c5\u5831\u306a\u3069\u306b\u57fa\u3065\u3044\u305f\u7cbe\u5bc6\u306a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u5e83\u544a\u306e\u52b9\u679c\u3092\u6700\u5927\u5316\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u591a\u69d8\u306a\u5e83\u544a\u30d5\u30a9\u30fc\u30de\u30c3\u30c8<\/p>\n
\u753b\u50cf\u5e83\u544a\u3001\u52d5\u753b\u5e83\u544a\u3001\u30ab\u30eb\u30fc\u30bb\u30eb\u5e83\u544a\u3001\u30b9\u30e9\u30a4\u30c9\u30b7\u30e7\u30fc\u5e83\u544a\u3001\u30ea\u30fc\u30c9\u30b8\u30a7\u30cd\u30ec\u30fc\u30b7\u30e7\u30f3\u5e83\u544a\u306a\u3069\u3001\u591a\u69d8\u306a\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u3092\u63d0\u4f9b\u3057\u3066\u304a\u308a\u3001\u76ee\u7684\u306b\u5fdc\u3058\u305f\u6700\u9069\u306a\u5e83\u544a\u5c55\u958b\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n
\u30b3\u30df\u30e5\u30cb\u30c6\u30a3\u5f62\u6210\u6a5f\u80fd<\/p>\n
\u30b0\u30eb\u30fc\u30d7\u3084\u30da\u30fc\u30b8\u3092\u901a\u3058\u3066\u3001\u30d6\u30e9\u30f3\u30c9\u5c02\u7528\u306e\u30b3\u30df\u30e5\u30cb\u30c6\u30a3\u3092\u69cb\u7bc9\u3057\u3001\u9867\u5ba2\u3068\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u8a73\u7d30\u306a\u5206\u6790\u3068\u30ec\u30dd\u30fc\u30c8<\/p>\n
\u5e83\u544a\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u8a73\u7d30\u306b\u5206\u6790\u3067\u304d\u308b\u30c4\u30fc\u30eb\u304c\u5145\u5b9f\u3057\u3066\u304a\u308a\u3001\u52b9\u679c\u6e2c\u5b9a\u3068\u6226\u7565\u306e\u6700\u9069\u5316\u304c\u5bb9\u6613\u3067\u3059\u3002<\/p>\n
Instagram\u306e\u7279\u5fb4\u3068\u5229\u70b9<\/p>\n
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\u30b9\u30c8\u30fc\u30ea\u30fc\u30ba\u3084Reels\u306a\u3069\u306e\u591a\u5f69\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u5f62\u5f0f<\/p>\n
\u4e00\u6642\u7684\u306a\u30b9\u30c8\u30fc\u30ea\u30fc\u30ba\u3084\u77ed\u7de8\u52d5\u753b\u306eReels\u306a\u3069\u3001\u591a\u69d8\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u5f62\u5f0f\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u3068\u306e\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u3092\u4fc3\u9032\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306e\u89aa\u548c\u6027<\/p>\n
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\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u6a5f\u80fd\u306e\u5145\u5b9f<\/p>\n
\u5546\u54c1\u30bf\u30b0\u4ed8\u3051\u3084\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30b9\u30c8\u30a2\u306e\u8a2d\u7f6e\u304c\u53ef\u80fd\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u30a2\u30d7\u30ea\u5185\u3067\u76f4\u63a5\u8cfc\u5165\u307e\u3067\u884c\u3048\u308b\u4ed5\u7d44\u307f\u304c\u6574\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u3069\u3061\u3089\u3092\u9078\u3076\u3079\u304d\u304b\uff1f
\n\u9078\u629e\u306e\u30dd\u30a4\u30f3\u30c8<\/p>\n
\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u306e\u78ba\u8a8d<\/p>\n
\u5e45\u5e83\u3044\u5e74\u9f62\u5c64\u3084\u591a\u69d8\u306a\u5c5e\u6027\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3057\u305f\u3044\u5834\u5408\u306fFacebook\u304c\u9069\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u4e00\u65b9\u3001\u82e5\u5e74\u5c64\u306b\u7279\u5316\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3044\u305f\u3044\u5834\u5408\u306fInstagram\u304c\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\n
\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u7a2e\u985e<\/p>\n
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\u30c6\u30ad\u30b9\u30c8\u3084\u30ea\u30f3\u30af\u3092\u542b\u3080\u8a73\u7d30\u306a\u60c5\u5831\u767a\u4fe1\u3092\u91cd\u8996\u3059\u308b\u5834\u5408\u306fFacebook\u304c\u9069\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u76ee\u6a19<\/p>\n
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\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3084\u76f4\u63a5\u7684\u306a\u8ca9\u58f2\u4fc3\u9032\u3092\u76ee\u6307\u3059\u5834\u5408\u306fInstagram\u304c\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\n
\u4e88\u7b97\u3068\u5e83\u544a\u6226\u7565<\/p>\n
Facebook\u306f\u8a73\u7d30\u306a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3068\u591a\u69d8\u306a\u5e83\u544a\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u3092\u63d0\u4f9b\u3057\u3066\u304a\u308a\u3001\u4e88\u7b97\u3092\u52b9\u679c\u7684\u306b\u6d3b\u7528\u3057\u305f\u3044\u5834\u5408\u306b\u9069\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n
Instagram\u306f\u8996\u899a\u7684\u306a\u30a4\u30f3\u30d1\u30af\u30c8\u3092\u6d3b\u304b\u3057\u305f\u5e83\u544a\u5c55\u958b\u304c\u53ef\u80fd\u3067\u3001\u30d6\u30e9\u30f3\u30c9\u30a4\u30e1\u30fc\u30b8\u306e\u5411\u4e0a\u306b\u5bc4\u4e0e\u3057\u307e\u3059\u3002<\/p>\n
\u6839\u62e0<\/p>\n
\u30e6\u30fc\u30b6\u30fc\u30c7\u30fc\u30bf\u3068\u5e02\u5834\u8abf\u67fb<\/p>\n
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\u6210\u529f\u4e8b\u4f8b\u306e\u5206\u6790<\/p>\n
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\u5177\u4f53\u7684\u306a\u6210\u529f\u4e8b\u4f8b\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u5404\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u6709\u52b9\u6027\u3092\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u3068\u6a5f\u80fd\u306e\u9032\u5316<\/p>\n
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\u4f8b\u3048\u3070\u3001Facebook\u306e\u5e83\u544a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u6a5f\u80fd\u306e\u5f37\u5316\u3084\u3001Instagram\u306e\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u6a5f\u80fd\u306e\u5c0e\u5165\u306a\u3069\u304c\u6319\u3052\u3089\u308c\u307e\u3059\u3002<\/p>\n
\u307e\u3068\u3081<\/p>\n
Facebook\u3068Instagram\u306f\u3001\u305d\u308c\u305e\u308c\u7570\u306a\u308b\u5f37\u307f\u3092\u6301\u3064\u5f37\u529b\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u3067\u3059\u3002<\/p>\n
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**\u52b9\u679c\u7684\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u6226\u7565\u3068\u306f\uff1fSNS\u4e0a\u3067\u306e\u9b45\u529b\u7684\u306a\u6295\u7a3f\u3092\u4f5c\u308b\u65b9\u6cd5\u306f\uff1f**
\n\u52b9\u679c\u7684\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u6226\u7565\u3068SNS\u4e0a\u3067\u306e\u9b45\u529b\u7684\u306a\u6295\u7a3f\u306e\u4f5c\u308a\u65b9<\/p>\n
SNS\uff08Facebook\u3084Instagram\u306a\u3069\uff09\u3092\u6d3b\u7528\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3044\u3066\u3001\u52b9\u679c\u7684\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u6226\u7565\u306f\u30d6\u30e9\u30f3\u30c9\u306e\u8a8d\u77e5\u5ea6\u5411\u4e0a\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306e\u5897\u52a0\u3001\u6700\u7d42\u7684\u306a\u58f2\u4e0a\u5411\u4e0a\u306b\u76f4\u7d50\u3057\u307e\u3059\u3002<\/p>\n
\u3053\u3053\u3067\u306f\u3001\u52b9\u679c\u7684\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u6226\u7565\u3068\u9b45\u529b\u7684\u306a\u6295\u7a3f\u3092\u4f5c\u6210\u3059\u308b\u65b9\u6cd5\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n
1. \u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306e\u7406\u89e3<\/p>\n
\u30da\u30eb\u30bd\u30ca\u306e\u8a2d\u5b9a \u5e74\u9f62\u3001\u6027\u5225\u3001\u8208\u5473\u30fb\u95a2\u5fc3\u3001\u884c\u52d5\u30d1\u30bf\u30fc\u30f3\u306a\u3069\u3092\u57fa\u306b\u5177\u4f53\u7684\u306a\u9867\u5ba2\u50cf\uff08\u30da\u30eb\u30bd\u30ca\uff09\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u97ff\u304f\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u5236\u4f5c\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u30c7\u30fc\u30bf\u5206\u6790 SNS\u306e\u30a4\u30f3\u30b5\u30a4\u30c8\u6a5f\u80fd\u3084Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3092\u6d3b\u7528\u3057\u3001\u30d5\u30a9\u30ed\u30ef\u30fc\u306e\u30c7\u30e2\u30b0\u30e9\u30d5\u30a3\u30c3\u30af\u3084\u884c\u52d5\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u307e\u3059\u3002<\/p>\n
2. \u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u591a\u69d8\u5316<\/p>\n
\u30d3\u30b8\u30e5\u30a2\u30eb\u30b3\u30f3\u30c6\u30f3\u30c4 \u753b\u50cf\u3084\u52d5\u753b\u306f\u8996\u899a\u7684\u306b\u8a34\u3048\u308b\u529b\u304c\u5f37\u304f\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387\u3092\u9ad8\u3081\u307e\u3059\u3002<\/p>\n
\u7279\u306bInstagram\u3067\u306f\u9ad8\u54c1\u8cea\u306a\u30d3\u30b8\u30e5\u30a2\u30eb\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n
\u30b9\u30c8\u30fc\u30ea\u30fc\u30ba\u3068\u30e9\u30a4\u30d6\u914d\u4fe1 \u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u304c\u53ef\u80fd\u306a\u30b9\u30c8\u30fc\u30ea\u30fc\u30ba\u3084\u30e9\u30a4\u30d6\u914d\u4fe1\u3092\u6d3b\u7528\u3057\u3001\u30d5\u30a9\u30ed\u30ef\u30fc\u3068\u306e\u8ddd\u96e2\u3092\u7e2e\u3081\u307e\u3059\u3002<\/p>\n
\u30e6\u30fc\u30b6\u30fc\u751f\u6210\u30b3\u30f3\u30c6\u30f3\u30c4\uff08UGC\uff09 \u30d5\u30a9\u30ed\u30ef\u30fc\u304c\u4f5c\u6210\u3057\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u30b7\u30a7\u30a2\u3059\u308b\u3053\u3068\u3067\u3001\u30b3\u30df\u30e5\u30cb\u30c6\u30a3\u611f\u3092\u91b8\u6210\u3057\u3001\u4fe1\u983c\u6027\u3092\u5411\u4e0a\u3055\u305b\u307e\u3059\u3002<\/p>\n
3. \u4e00\u8cab\u6027\u306e\u3042\u308b\u30d6\u30e9\u30f3\u30c9\u30e1\u30c3\u30bb\u30fc\u30b8<\/p>\n
\u30c8\u30fc\u30f3\uff06\u30de\u30ca\u30fc\u306e\u7d71\u4e00 \u6295\u7a3f\u5168\u4f53\u3067\u4e00\u8cab\u3057\u305f\u30c8\u30fc\u30f3\u3084\u30b9\u30bf\u30a4\u30eb\u3092\u7dad\u6301\u3059\u308b\u3053\u3068\u3067\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\u3092\u5f37\u5316\u3057\u307e\u3059\u3002<\/p>\n
\u30d3\u30b8\u30e5\u30a2\u30eb\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3 \u30ab\u30e9\u30fc\u3001\u30d5\u30a9\u30f3\u30c8\u3001\u30ed\u30b4\u306e\u4f7f\u7528\u65b9\u6cd5\u3092\u7d71\u4e00\u3057\u3001\u8996\u899a\u7684\u306a\u4e00\u8cab\u6027\u3092\u4fdd\u3061\u307e\u3059\u3002<\/p>\n
4. \u4fa1\u5024\u63d0\u4f9b\u578b\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u5236\u4f5c<\/p>\n
\u6559\u80b2\u7684\u30b3\u30f3\u30c6\u30f3\u30c4 \u696d\u754c\u306e\u77e5\u8b58\u3084\u88fd\u54c1\u306e\u4f7f\u3044\u65b9\u306b\u95a2\u3059\u308b\u60c5\u5831\u3092\u63d0\u4f9b\u3057\u3001\u30d5\u30a9\u30ed\u30ef\u30fc\u306b\u3068\u3063\u3066\u6709\u76ca\u306a\u60c5\u5831\u6e90\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n
\u30a8\u30f3\u30bf\u30fc\u30c6\u30a4\u30f3\u30e1\u30f3\u30c8 \u30e6\u30fc\u30e2\u30a2\u3084\u611f\u52d5\u3092\u8a98\u3046\u30b3\u30f3\u30c6\u30f3\u30c4\u306f\u30b7\u30a7\u30a2\u3055\u308c\u3084\u3059\u304f\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u89aa\u8fd1\u611f\u3092\u9ad8\u3081\u307e\u3059\u3002<\/p>\n
5. \u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306e\u4fc3\u9032<\/p>\n
\u554f\u3044\u304b\u3051\u3084\u30a2\u30f3\u30b1\u30fc\u30c8 \u30d5\u30a9\u30ed\u30ef\u30fc\u306b\u8cea\u554f\u3092\u6295\u3052\u304b\u3051\u305f\u308a\u3001\u30a2\u30f3\u30b1\u30fc\u30c8\u3092\u5b9f\u65bd\u3059\u308b\u3053\u3068\u3067\u3001\u30b3\u30e1\u30f3\u30c8\u3084\u30ea\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u4fc3\u3057\u307e\u3059\u3002<\/p>\n
\u8fc5\u901f\u306a\u5fdc\u7b54 \u30b3\u30e1\u30f3\u30c8\u3084\u30e1\u30c3\u30bb\u30fc\u30b8\u306b\u5bfe\u3057\u3066\u8fc5\u901f\u304b\u3064\u8aa0\u5b9f\u306b\u5bfe\u5fdc\u3059\u308b\u3053\u3068\u3067\u3001\u4fe1\u983c\u95a2\u4fc2\u3092\u7bc9\u304d\u307e\u3059\u3002<\/p>\n
6. \u30c7\u30fc\u30bf\u306b\u57fa\u3065\u304f\u6539\u5584<\/p>\n
\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u5206\u6790 \u5404\u6295\u7a3f\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387\u3001\u30ea\u30fc\u30c1\u6570\u3001\u30af\u30ea\u30c3\u30af\u6570\u306a\u3069\u3092\u5b9a\u671f\u7684\u306b\u5206\u6790\u3057\u3001\u52b9\u679c\u7684\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u7279\u5b9a\u3057\u307e\u3059\u3002<\/p>\n
A\/B\u30c6\u30b9\u30c8 \u30bf\u30a4\u30c8\u30eb\u3001\u753b\u50cf\u3001\u6295\u7a3f\u6642\u9593\u306a\u3069\u3092\u5909\u66f4\u3057\u3001\u3069\u306e\u30d0\u30fc\u30b8\u30e7\u30f3\u304c\u3088\u308a\u52b9\u679c\u7684\u304b\u3092\u30c6\u30b9\u30c8\u3057\u307e\u3059\u3002<\/p>\n
7. \u9069\u5207\u306a\u6295\u7a3f\u983b\u5ea6\u3068\u30bf\u30a4\u30df\u30f3\u30b0<\/p>\n
\u6700\u9069\u306a\u6295\u7a3f\u983b\u5ea6 \u30aa\u30fc\u30d0\u30fc\u30dd\u30b9\u30c6\u30a3\u30f3\u30b0\u306f\u30d5\u30a9\u30ed\u30ef\u30fc\u306e\u75b2\u52b4\u3092\u62db\u304f\u305f\u3081\u3001\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3054\u3068\u306e\u6700\u9069\u306a\u6295\u7a3f\u983b\u5ea6\u3092\u7dad\u6301\u3057\u307e\u3059\u3002<\/p>\n
\u6295\u7a3f\u30bf\u30a4\u30df\u30f3\u30b0 \u30d5\u30a9\u30ed\u30ef\u30fc\u304c\u6700\u3082\u30a2\u30af\u30c6\u30a3\u30d6\u306a\u6642\u9593\u5e2f\u306b\u6295\u7a3f\u3059\u308b\u3053\u3068\u3067\u3001\u30ea\u30fc\u30c1\u3068\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u6700\u5927\u5316\u3057\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u306fSNS\u306e\u30a4\u30f3\u30b5\u30a4\u30c8\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u307e\u3059\u3002<\/p>\n
8. \u30b3\u30e9\u30dc\u30ec\u30fc\u30b7\u30e7\u30f3\u3068\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/p>\n
\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u3068\u306e\u5354\u529b \u4fe1\u983c\u6027\u306e\u9ad8\u3044\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u3068\u5354\u529b\u3059\u308b\u3053\u3068\u3067\u3001\u65b0\u3057\u3044\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u30ea\u30fc\u30c1\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n
\u30d6\u30e9\u30f3\u30c9\u30b3\u30e9\u30dc\u30ec\u30fc\u30b7\u30e7\u30f3 \u4ed6\u306e\u30d6\u30e9\u30f3\u30c9\u3068\u306e\u30b3\u30e9\u30dc\u30ec\u30fc\u30b7\u30e7\u30f3\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5b9f\u65bd\u3057\u3001\u76f8\u4e92\u306e\u30d5\u30a9\u30ed\u30ef\u30fc\u5c64\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3057\u307e\u3059\u3002<\/p>\n
\u6839\u62e0\u3068\u52b9\u679c<\/p>\n
\u30c7\u30fc\u30bf\u30c9\u30ea\u30d6\u30f3\u306a\u30a2\u30d7\u30ed\u30fc\u30c1 HubSpot\u306e\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001\u30c7\u30fc\u30bf\u5206\u6790\u3092\u6d3b\u7528\u3059\u308b\u4f01\u696d\u306f\u3001\u305d\u3046\u3067\u306a\u3044\u4f01\u696d\u306b\u6bd4\u3079\u3066\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0ROI\u304c\u6700\u592725%\u5411\u4e0a\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u30d3\u30b8\u30e5\u30a2\u30eb\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u512a\u4f4d\u6027 \u4f8b\u3048\u3070\u3001Instagram\u306e\u7d71\u8a08\u3067\u306f\u3001\u6295\u7a3f\u306b\u753b\u50cf\u3092\u4f7f\u7528\u3059\u308b\u3068\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u304c\u30c6\u30ad\u30b9\u30c8\u306e\u307f\u3088\u308a\u3082\u5e73\u5747\u30672\u500d\u4ee5\u4e0a\u306b\u306a\u308b\u3068\u5831\u544a\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u30e6\u30fc\u30b6\u30fc\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306e\u91cd\u8981\u6027 Sprout Social\u306e\u8abf\u67fb\u3067\u306f\u3001\u9ad8\u3044\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u6301\u3064\u30d6\u30e9\u30f3\u30c9\u306f\u30d5\u30a9\u30ed\u30ef\u30fc\u306e\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u304c\u9ad8\u304f\u3001\u9577\u671f\u7684\u306a\u9867\u5ba2\u95a2\u4fc2\u3092\u7bc9\u304d\u3084\u3059\u3044\u3068\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u307e\u3068\u3081<\/p>\n
\u52b9\u679c\u7684\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u6226\u7565\u306f\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306e\u6df1\u3044\u7406\u89e3\u306b\u57fa\u3065\u304d\u3001\u4fa1\u5024\u63d0\u4f9b\u578b\u306e\u591a\u69d8\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4e00\u8cab\u6027\u3092\u6301\u3063\u3066\u767a\u4fe1\u3059\u308b\u3053\u3068\u304c\u9375\u3067\u3059\u3002<\/p>\n
\u30c7\u30fc\u30bf\u5206\u6790\u3092\u6d3b\u7528\u3057\u3066\u7d99\u7d9a\u7684\u306b\u6226\u7565\u3092\u6539\u5584\u3057\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u4fc3\u9032\u3059\u308b\u3053\u3068\u3067\u3001SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6210\u679c\u3092\u6700\u5927\u5316\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u3089\u306e\u6226\u7565\u306f\u3001\u5b9f\u8a3c\u3055\u308c\u305f\u30c7\u30fc\u30bf\u3068\u696d\u754c\u306e\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u306b\u57fa\u3065\u3044\u3066\u304a\u308a\u3001\u5b9f\u884c\u3059\u308b\u3053\u3068\u3067\u78ba\u5b9f\u306b\u52b9\u679c\u3092\u767a\u63ee\u3057\u307e\u3059\u3002<\/p>\n
**\u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u30ea\u30fc\u30c1\u3059\u308b\u305f\u3081\u306b\u306f\u3069\u3046\u3059\u308c\u3070\u826f\u3044\u306e\u304b\uff1f**
\nSNS\u3092\u6d3b\u7528\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u306b\u304a\u3044\u3066\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u52b9\u679c\u7684\u306b\u30ea\u30fc\u30c1\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u4ee5\u4e0b\u306e\u6226\u7565\u3092\u63a1\u7528\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n
\u3053\u308c\u3089\u306e\u6226\u7565\u306f\u3001Facebook\u3084Instagram\u306e\u7279\u6027\u3092\u6700\u5927\u9650\u306b\u6d3b\u7528\u3057\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u8a8d\u77e5\u5ea6\u5411\u4e0a\u3084\u9867\u5ba2\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306e\u4fc3\u9032\u3092\u56f3\u308b\u305f\u3081\u306e\u5177\u4f53\u7684\u306a\u65b9\u6cd5\u3067\u3059\u3002<\/p>\n
1. \u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306e\u660e\u78ba\u5316<\/p>\n
\u8aac\u660e<\/p>\n
\u307e\u305a\u3001\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u4e3b\u8981\u306a\u9867\u5ba2\u5c64\u3092\u660e\u78ba\u306b\u5b9a\u7fa9\u3059\u308b\u3053\u3068\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/p>\n
\u5e74\u9f62\u3001\u6027\u5225\u3001\u6240\u5728\u5730\u3001\u8208\u5473\u30fb\u95a2\u5fc3\u3001\u884c\u52d5\u30d1\u30bf\u30fc\u30f3\u306a\u3069\u306e\u30c7\u30e2\u30b0\u30e9\u30d5\u30a3\u30c3\u30af\u60c5\u5831\u3084\u30b5\u30a4\u30b3\u30b0\u30e9\u30d5\u30a3\u30c3\u30af\u60c5\u5831\u3092\u8a73\u7d30\u306b\u5206\u6790\u3057\u307e\u3059\u3002<\/p>\n
\u6839\u62e0<\/p>\n
\u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3092\u5177\u4f53\u7684\u306b\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u5e83\u544a\u306e\u914d\u4fe1\u5148\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u5185\u5bb9\u3092\u6700\u9069\u5316\u3067\u304d\u3001\u7121\u99c4\u306a\u5e83\u544a\u8cbb\u3092\u524a\u6e1b\u3057\u3064\u3064\u52b9\u679c\u3092\u6700\u5927\u5316\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u4f8b\u3048\u3070\u3001\u82e5\u5e74\u5c64\u5411\u3051\u306e\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u30d6\u30e9\u30f3\u30c9\u306f\u3001Instagram\u306e\u30d3\u30b8\u30e5\u30a2\u30eb\u91cd\u8996\u306e\u7279\u6027\u3092\u6d3b\u304b\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\n
2. Facebook\u5e83\u544a\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u306e\u6d3b\u7528<\/p>\n
\u8aac\u660e<\/p>\n
Facebook\u5e83\u544a\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u3067\u306f\u3001\u8a73\u7d30\u306a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30aa\u30d7\u30b7\u30e7\u30f3\u304c\u63d0\u4f9b\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u5730\u7406\u7684\u6761\u4ef6\u3001\u5e74\u9f62\u5c64\u3001\u8208\u5473\u95a2\u5fc3\u3001\u884c\u52d5\u5c65\u6b74\u306a\u3069\u591a\u5c90\u306b\u308f\u305f\u308b\u30d5\u30a3\u30eb\u30bf\u30fc\u3092\u4f7f\u7528\u3057\u3066\u3001\u5e83\u544a\u3092\u6b63\u78ba\u306b\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u5c4a\u3051\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n
\u6839\u62e0<\/p>\n
\u7cbe\u5bc6\u306a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306b\u3088\u308a\u3001\u5e83\u544a\u306e\u95a2\u9023\u6027\u304c\u9ad8\u307e\u308a\u3001\u30af\u30ea\u30c3\u30af\u7387\u3084\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306e\u5411\u4e0a\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u307e\u305f\u3001A\/B\u30c6\u30b9\u30c8\u3092\u5b9f\u65bd\u3057\u3066\u6700\u9069\u306a\u5e83\u544a\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3084\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u898b\u3064\u3051\u51fa\u3059\u3053\u3068\u3082\u5bb9\u6613\u3067\u3059\u3002<\/p>\n
3. \u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u9ad8\u3081\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u4f5c\u6210<\/p>\n
\u8aac\u660e<\/p>\n
\u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306e\u8208\u5473\u3092\u5f15\u304f\u9b45\u529b\u7684\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4f5c\u6210\u3057\u307e\u3059\u3002<\/p>\n
\u30d3\u30b8\u30e5\u30a2\u30eb\u91cd\u8996\u306eInstagram\u3067\u306f\u9ad8\u54c1\u8cea\u306a\u753b\u50cf\u3084\u52d5\u753b\u3001\u30b9\u30c8\u30fc\u30ea\u30fc\u30ba\u3092\u6d3b\u7528\u3057\u3001Facebook\u3067\u306f\u8a18\u4e8b\u3084\u30e9\u30a4\u30d6\u52d5\u753b\u306a\u3069\u591a\u69d8\u306a\u5f62\u5f0f\u3092\u7d44\u307f\u5408\u308f\u305b\u307e\u3059\u3002<\/p>\n
\u6839\u62e0<\/p>\n
\u8996\u899a\u7684\u306b\u9b45\u529b\u7684\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u6ce8\u610f\u3092\u5f15\u304d\u3084\u3059\u304f\u3001\u30b7\u30a7\u30a2\u3084\u30b3\u30e1\u30f3\u30c8\u306a\u3069\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u4fc3\u9032\u3057\u307e\u3059\u3002<\/p>\n
\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u304c\u9ad8\u307e\u308b\u3053\u3068\u3067\u3001\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u4e0a\u3067\u306e\u8868\u793a\u6a5f\u4f1a\u3082\u5897\u52a0\u3057\u3001\u81ea\u7136\u306a\u30ea\u30fc\u30c1\u3082\u62e1\u5927\u3057\u307e\u3059\u3002<\/p>\n
4. \u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6d3b\u7528<\/p>\n
\u8aac\u660e<\/p>\n
\u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u5f71\u97ff\u529b\u306e\u3042\u308b\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u3068\u63d0\u643a\u3057\u3001\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u7d39\u4ecb\u3057\u3066\u3082\u3089\u3044\u307e\u3059\u3002<\/p>\n
\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u306e\u30d5\u30a9\u30ed\u30ef\u30fc\u57fa\u76e4\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u6839\u62e0<\/p>\n
\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u306f\u4fe1\u983c\u6027\u304c\u9ad8\u304f\u3001\u30d5\u30a9\u30ed\u30ef\u30fc\u3068\u306e\u5f37\u3044\u95a2\u4fc2\u6027\u3092\u69cb\u7bc9\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u305d\u306e\u305f\u3081\u3001\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u3092\u901a\u3058\u305f\u7d39\u4ecb\u306f\u3001\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u8a8d\u77e5\u5ea6\u5411\u4e0a\u3068\u8cfc\u8cb7\u610f\u6b32\u306e\u559a\u8d77\u306b\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\n
5. \u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u5b9f\u65bd<\/p>\n
\u8aac\u660e<\/p>\n
\u4e00\u5ea6\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3092\u8a2a\u308c\u305f\u30e6\u30fc\u30b6\u30fc\u3084\u3001\u904e\u53bb\u306b\u5e83\u544a\u306b\u53cd\u5fdc\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u306b\u5bfe\u3057\u3066\u518d\u5ea6\u5e83\u544a\u3092\u8868\u793a\u3059\u308b\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3044\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u8cfc\u5165\u610f\u6b32\u306e\u9ad8\u3044\u30e6\u30fc\u30b6\u30fc\u306b\u518d\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n
\u6839\u62e0<\/p>\n
\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u65e2\u306b\u8208\u5473\u3092\u793a\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u3092\u518d\u5ea6\u523a\u6fc0\u3059\u308b\u3053\u3068\u3067\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306e\u5411\u4e0a\u306b\u5bc4\u4e0e\u3057\u307e\u3059\u3002<\/p>\n
\u7279\u306b\u3001\u30ab\u30fc\u30c8\u653e\u68c4\u8005\u3078\u306e\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u8cfc\u5165\u5b8c\u4e86\u7387\u3092\u52b9\u679c\u7684\u306b\u4e0a\u3052\u308b\u624b\u6cd5\u3068\u3057\u3066\u77e5\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n
6. \u6700\u9069\u306a\u6295\u7a3f\u30bf\u30a4\u30df\u30f3\u30b0\u306e\u8a2d\u5b9a<\/p>\n
\u8aac\u660e<\/p>\n
\u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u304c\u6700\u3082\u30a2\u30af\u30c6\u30a3\u30d6\u306a\u6642\u9593\u5e2f\u306b\u6295\u7a3f\u3092\u884c\u3046\u3053\u3068\u3067\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u8996\u8a8d\u6027\u3068\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u6700\u5927\u5316\u3057\u307e\u3059\u3002<\/p>\n
\u5404SNS\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u30a4\u30f3\u30b5\u30a4\u30c8\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u3066\u3001\u6700\u9069\u306a\u6295\u7a3f\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u3092\u7b56\u5b9a\u3057\u307e\u3059\u3002<\/p>\n
\u6839\u62e0<\/p>\n
\u30e6\u30fc\u30b6\u30fc\u304c\u30a2\u30af\u30c6\u30a3\u30d6\u306a\u6642\u9593\u5e2f\u306b\u6295\u7a3f\u3059\u308b\u3053\u3068\u3067\u3001\u30d5\u30a3\u30fc\u30c9\u306b\u8868\u793a\u3055\u308c\u308b\u78ba\u7387\u304c\u9ad8\u307e\u308a\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306e\u5411\u4e0a\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u30bf\u30a4\u30e0\u30ea\u30fc\u306a\u6295\u7a3f\u306f\u3001\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u4e0a\u306e\u6709\u5229\u306a\u30dd\u30b8\u30b7\u30e7\u30f3\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306b\u3082\u91cd\u8981\u3067\u3059\u3002<\/p>\n
7. \u30c7\u30fc\u30bf\u5206\u6790\u3068\u6226\u7565\u306e\u6539\u5584<\/p>\n
\u8aac\u660e<\/p>\n
SNS\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u304c\u63d0\u4f9b\u3059\u308b\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3057\u3066\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u5b9a\u671f\u7684\u306b\u5206\u6790\u3057\u307e\u3059\u3002<\/p>\n
KPI\uff08\u4e3b\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19\uff09\u3092\u8a2d\u5b9a\u3057\u3001\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u3066\u6226\u7565\u3092\u7d99\u7d9a\u7684\u306b\u6700\u9069\u5316\u3057\u307e\u3059\u3002<\/p>\n
\u6839\u62e0<\/p>\n
\u30c7\u30fc\u30bf\u30c9\u30ea\u30d6\u30f3\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u306b\u3088\u308a\u3001\u3069\u306e\u6226\u7565\u304c\u52b9\u679c\u7684\u304b\u3092\u5ba2\u89b3\u7684\u306b\u8a55\u4fa1\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u52b9\u679c\u7684\u306a\u65bd\u7b56\u306b\u30ea\u30bd\u30fc\u30b9\u3092\u96c6\u4e2d\u3055\u305b\u3001\u6210\u679c\u3092\u6700\u5927\u5316\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n
8. \u30cf\u30c3\u30b7\u30e5\u30bf\u30b0\u3068\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u52b9\u679c\u7684\u306a\u6d3b\u7528\uff08\u7279\u306bInstagram\uff09<\/p>\n
\u8aac\u660e<\/p>\n
\u95a2\u9023\u6027\u306e\u9ad8\u3044\u30cf\u30c3\u30b7\u30e5\u30bf\u30b0\u3084\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u767a\u898b\u6027\u3092\u5411\u4e0a\u3055\u305b\u307e\u3059\u3002<\/p>\n
\u4eba\u6c17\u306e\u3042\u308b\u30cf\u30c3\u30b7\u30e5\u30bf\u30b0\u3084\u30cb\u30c3\u30c1\u306a\u30cf\u30c3\u30b7\u30e5\u30bf\u30b0\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u4f7f\u7528\u3059\u308b\u3053\u3068\u304c\u63a8\u5968\u3055\u308c\u307e\u3059\u3002<\/p>\n
\u6839\u62e0<\/p>\n
\u30cf\u30c3\u30b7\u30e5\u30bf\u30b0\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u7279\u5b9a\u306e\u30c8\u30d4\u30c3\u30af\u3084\u8208\u5473\u306b\u57fa\u3065\u3044\u3066\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u691c\u7d22\u3059\u308b\u969b\u306e\u4e3b\u8981\u306a\u624b\u6bb5\u3067\u3059\u3002<\/p>\n
\u9069\u5207\u306a\u30cf\u30c3\u30b7\u30e5\u30bf\u30b0\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u30ea\u30fc\u30c1\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n
\u7d50\u8ad6<\/p>\n
Facebook\u3084Instagram\u3092\u6d3b\u7528\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3044\u3066\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u30ea\u30fc\u30c1\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u307e\u305a\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306e\u660e\u78ba\u306a\u5b9a\u7fa9\u304b\u3089\u59cb\u307e\u308a\u3001\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u7279\u6027\u3092\u6d3b\u304b\u3057\u305f\u6226\u7565\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n
\u8a73\u7d30\u306a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3084\u9b45\u529b\u7684\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u5236\u4f5c\u3001\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u3068\u306e\u9023\u643a\u3001\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3001\u6700\u9069\u306a\u6295\u7a3f\u30bf\u30a4\u30df\u30f3\u30b0\u306e\u8a2d\u5b9a\u3001\u30c7\u30fc\u30bf\u5206\u6790\u306b\u3088\u308b\u7d99\u7d9a\u7684\u306a\u6539\u5584\u306a\u3069\u3001\u5404\u30b9\u30c6\u30c3\u30d7\u3092\u4e01\u5be7\u306b\u5b9f\u884c\u3059\u308b\u3053\u3068\u3067\u3001\u9ad8\u3044\u52b9\u679c\u3092\u4e0a\u3052\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n
\u3053\u308c\u3089\u306e\u6226\u7565\u3092\u7d71\u5408\u7684\u306b\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u8a8d\u77e5\u5ea6\u5411\u4e0a\u3068\u3068\u3082\u306b\u3001\u6301\u7d9a\u7684\u306a\u30d3\u30b8\u30cd\u30b9\u6210\u9577\u3092\u5b9f\u73fe\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n
**SNS\u5e83\u544a\u306eROI\u3092\u6700\u5927\u5316\u3059\u308b\u305f\u3081\u306e\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u306f\u4f55\u304b\uff1f**
\nSNS\u5e83\u544a\u306eROI\uff08\u6295\u8cc7\u5bfe\u52b9\u679c\uff09\u3092\u6700\u5927\u5316\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u6226\u7565\u7684\u304b\u3064\u30c7\u30fc\u30bf\u99c6\u52d5\u578b\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/p>\n
\u4ee5\u4e0b\u306b\u3001\u5177\u4f53\u7684\u306a\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u3068\u305d\u306e\u6839\u62e0\u3092\u8a73\u3057\u304f\u8aac\u660e\u3057\u307e\u3059\u3002<\/p>\n
1. \u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u6700\u9069\u5316<\/p>\n
\u8a73\u7d30<\/p>\n
\u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3092\u660e\u78ba\u306b\u5b9a\u7fa9\u3057\u3001\u5e83\u544a\u3092\u9069\u5207\u306a\u30e6\u30fc\u30b6\u30fc\u5c64\u306b\u914d\u4fe1\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n
\u5e74\u9f62\u3001\u6027\u5225\u3001\u5730\u57df\u3001\u8208\u5473\u95a2\u5fc3\u3001\u884c\u52d5\u30c7\u30fc\u30bf\u306a\u3069\u3092\u6d3b\u7528\u3057\u3066\u3001\u6700\u9069\u306a\u30bb\u30b0\u30e1\u30f3\u30c8\u3092\u9078\u5b9a\u3057\u307e\u3059\u3002<\/p>\n
\u6839\u62e0<\/p>\n
\u9069\u5207\u306a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306b\u3088\u308a\u3001\u5e83\u544a\u304c\u8208\u5473\u3092\u6301\u3064\u53ef\u80fd\u6027\u306e\u9ad8\u3044\u30e6\u30fc\u30b6\u30fc\u306b\u5c4a\u304d\u3001\u30af\u30ea\u30c3\u30af\u7387\u3084\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u304c\u5411\u4e0a\u3057\u307e\u3059\u3002<\/p>\n
\u4f8b\u3048\u3070\u3001Facebook\u306e\u8a73\u7d30\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30aa\u30d7\u30b7\u30e7\u30f3\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u5e83\u544a\u306e\u95a2\u9023\u6027\u304c\u9ad8\u307e\u308a\u3001\u7121\u99c4\u306a\u5e83\u544a\u8cbb\u3092\u524a\u6e1b\u3067\u304d\u307e\u3059\u3002<\/p>\n
2. \u9b45\u529b\u7684\u306a\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306e\u5236\u4f5c<\/p>\n
\u8a73\u7d30<\/p>\n
\u8996\u899a\u7684\u306b\u9b45\u529b\u7684\u3067\u3001\u30e1\u30c3\u30bb\u30fc\u30b8\u6027\u306e\u5f37\u3044\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\uff08\u753b\u50cf\u3001\u52d5\u753b\u3001\u30c6\u30ad\u30b9\u30c8\uff09\u3092\u5236\u4f5c\u3057\u307e\u3059\u3002<\/p>\n
\u30d6\u30e9\u30f3\u30c9\u306e\u4e00\u8cab\u6027\u3092\u4fdd\u3061\u3064\u3064\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u95a2\u5fc3\u3092\u5f15\u304f\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/p>\n
\u6839\u62e0<\/p>\n
\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306e\u8cea\u306f\u30e6\u30fc\u30b6\u30fc\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306b\u76f4\u7d50\u3057\u307e\u3059\u3002<\/p>\n
\u8abf\u67fb\u306b\u3088\u308c\u3070\u3001\u8996\u899a\u7684\u306b\u512a\u308c\u305f\u5e83\u544a\u306f\u30af\u30ea\u30c3\u30af\u7387\u304c\u5e73\u5747\u306720%\u4ee5\u4e0a\u5411\u4e0a\u3059\u308b\u3068\u5831\u544a\u3055\u308c\u3066\u3044\u307e\u3059\uff08HubSpot, 2023\uff09\u3002<\/p>\n
3. A\/B\u30c6\u30b9\u30c8\u306e\u5b9f\u65bd<\/p>\n
\u8a73\u7d30<\/p>\n
\u7570\u306a\u308b\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3001\u30b3\u30d4\u30fc\u3001\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u8a2d\u5b9a\u3092\u30c6\u30b9\u30c8\u3057\u3001\u6700\u3082\u52b9\u679c\u7684\u306a\u7d44\u307f\u5408\u308f\u305b\u3092\u7279\u5b9a\u3057\u307e\u3059\u3002<\/p>\n
\u5b9a\u671f\u7684\u306b\u30c6\u30b9\u30c8\u3092\u7e70\u308a\u8fd4\u3057\u3001\u5e83\u544a\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u7d99\u7d9a\u7684\u306b\u6539\u5584\u3057\u307e\u3059\u3002<\/p>\n
\u6839\u62e0<\/p>\n
A\/B\u30c6\u30b9\u30c8\u306b\u3088\u308a\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u305f\u610f\u601d\u6c7a\u5b9a\u304c\u53ef\u80fd\u3068\u306a\u308a\u3001\u6700\u9069\u306a\u5e83\u544a\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u3092\u898b\u3064\u3051\u308b\u3053\u3068\u3067ROI\u304c\u5411\u4e0a\u3057\u307e\u3059\u3002<\/p>\n
\u4f8b\u3048\u3070\u3001\u5e83\u544a\u306e\u898b\u51fa\u3057\u3084CTA\uff08Call To Action\uff09\u306e\u9055\u3044\u304c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u5927\u304d\u306a\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u3053\u3068\u304c\u591a\u3044\u3067\u3059\u3002<\/p>\n
4. \u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u306e\u5c0e\u5165<\/p>\n
\u8a73\u7d30<\/p>\n
\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u52b9\u679c\u3092\u6b63\u78ba\u306b\u6e2c\u5b9a\u3059\u308b\u305f\u3081\u306b\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u3069\u306e\u5e83\u544a\u304c\u5b9f\u969b\u306b\u6210\u679c\u306b\u7d50\u3073\u3064\u3044\u3066\u3044\u308b\u304b\u3092\u628a\u63e1\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u6839\u62e0<\/p>\n
\u6b63\u78ba\u306a\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u306b\u3088\u308a\u3001\u5e83\u544a\u306e\u52b9\u679c\u3092\u5177\u4f53\u7684\u306b\u8a55\u4fa1\u3067\u304d\u3001ROI\u306e\u7b97\u51fa\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n
Facebook\u30d4\u30af\u30bb\u30eb\u3084Instagram\u306e\u30a4\u30f3\u30b5\u30a4\u30c8\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u8a73\u7d30\u306a\u30c7\u30fc\u30bf\u53ce\u96c6\u304c\u5b9f\u73fe\u3057\u307e\u3059\u3002<\/p>\n
5. \u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u6d3b\u7528<\/p>\n
\u8a73\u7d30<\/p>\n
\u4e00\u5ea6\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3092\u8a2a\u308c\u305f\u30e6\u30fc\u30b6\u30fc\u3084\u3001\u7279\u5b9a\u306e\u884c\u52d5\u3092\u53d6\u3063\u305f\u30e6\u30fc\u30b6\u30fc\u306b\u5bfe\u3057\u3066\u518d\u5ea6\u5e83\u544a\u3092\u8868\u793a\u3059\u308b\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u5b9f\u65bd\u3057\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u8208\u5473\u3092\u6301\u3063\u3066\u3044\u308b\u30e6\u30fc\u30b6\u30fc\u306b\u518d\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u6839\u62e0<\/p>\n
\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306f\u65b0\u898f\u30e6\u30fc\u30b6\u30fc\u3088\u308a\u3082\u9ad8\u3044\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u793a\u3059\u3053\u3068\u304c\u591a\u304f\u3001ROI\u306e\u5411\u4e0a\u306b\u5bc4\u4e0e\u3057\u307e\u3059\u3002<\/p>\n
\u30c7\u30fc\u30bf\u306b\u3088\u308c\u3070\u3001\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u306f\u65b0\u898f\u5e83\u544a\u3088\u308a\u3082\u5e73\u5747\u30672\u500d\u4ee5\u4e0a\u306e\u8ee2\u63db\u7387\u3092\u9054\u6210\u3059\u308b\u30b1\u30fc\u30b9\u304c\u3042\u308a\u307e\u3059\uff08WordStream, 2022\uff09\u3002<\/p>\n
6. \u9069\u5207\u306a\u5e83\u544a\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u306e\u9078\u629e<\/p>\n
\u8a73\u7d30<\/p>\n
\u76ee\u7684\u306b\u5fdc\u3058\u305f\u5e83\u544a\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\uff08\u52d5\u753b\u5e83\u544a\u3001\u30ab\u30eb\u30fc\u30bb\u30eb\u5e83\u544a\u3001\u30b9\u30c8\u30fc\u30ea\u30fc\u30ba\u5e83\u544a\u306a\u3069\uff09\u3092\u9078\u629e\u3057\u307e\u3059\u3002<\/p>\n
\u5404\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u306e\u7279\u6027\u3092\u7406\u89e3\u3057\u3001\u6700\u9069\u306a\u5f62\u3067\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u4f1d\u3048\u307e\u3059\u3002<\/p>\n
\u6839\u62e0<\/p>\n
\u7570\u306a\u308b\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u306f\u7570\u306a\u308b\u30e6\u30fc\u30b6\u30fc\u4f53\u9a13\u3092\u63d0\u4f9b\u3057\u3001\u76ee\u7684\u306b\u5fdc\u3058\u305f\u52b9\u679c\u3092\u767a\u63ee\u3057\u307e\u3059\u3002<\/p>\n
\u4f8b\u3048\u3070\u3001\u52d5\u753b\u5e83\u544a\u306f\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u306e\u5411\u4e0a\u306b\u9069\u3057\u3066\u304a\u308a\u3001\u30ab\u30eb\u30fc\u30bb\u30eb\u5e83\u544a\u306f\u8907\u6570\u306e\u5546\u54c1\u3092\u7d39\u4ecb\u3059\u308b\u306e\u306b\u6709\u52b9\u3067\u3059\u3002<\/p>\n
7. \u7d99\u7d9a\u7684\u306a\u30c7\u30fc\u30bf\u5206\u6790\u3068\u6700\u9069\u5316<\/p>\n
\u8a73\u7d30<\/p>\n
\u5e83\u544a\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306e\u30c7\u30fc\u30bf\u3092\u5b9a\u671f\u7684\u306b\u5206\u6790\u3057\u3001KPI\uff08\u4e3b\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19\uff09\u306b\u57fa\u3065\u3044\u3066\u6226\u7565\u3092\u8abf\u6574\u3057\u307e\u3059\u3002<\/p>\n
\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u305f\u6700\u9069\u5316\u306b\u3088\u308a\u3001\u7121\u99c4\u3092\u7701\u304d\u52b9\u7387\u3092\u9ad8\u3081\u307e\u3059\u3002<\/p>\n
\u6839\u62e0<\/p>\n
\u30c7\u30fc\u30bf\u30c9\u30ea\u30d6\u30f3\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u306f\u3001\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u6210\u529f\u306b\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/p>\n
Google Analytics\u3084SNS\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u5206\u6790\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u5177\u4f53\u7684\u306a\u6539\u5584\u70b9\u3092\u7279\u5b9a\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n
8. \u5e83\u544a\u4e88\u7b97\u306e\u9069\u5207\u306a\u914d\u5206<\/p>\n
\u8a73\u7d30<\/p>\n
\u5e83\u544a\u4e88\u7b97\u3092\u52b9\u679c\u7684\u306b\u914d\u5206\u3057\u3001ROI\u306e\u9ad8\u3044\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3084\u30c1\u30e3\u30cd\u30eb\u306b\u96c6\u4e2d\u6295\u8cc7\u3057\u307e\u3059\u3002<\/p>\n
\u4e88\u7b97\u914d\u5206\u3092\u52d5\u7684\u306b\u8abf\u6574\u3057\u3001\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306b\u5fdc\u3058\u305f\u6700\u9069\u5316\u3092\u884c\u3044\u307e\u3059\u3002<\/p>\n
\u6839\u62e0<\/p>\n
\u9650\u3089\u308c\u305f\u4e88\u7b97\u3092\u6700\u5927\u9650\u306b\u6d3b\u7528\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u52b9\u679c\u306e\u9ad8\u3044\u5206\u91ce\u306b\u8cc7\u6e90\u3092\u96c6\u4e2d\u3055\u305b\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n
\u904e\u53bb\u306e\u30c7\u30fc\u30bf\u5206\u6790\u306b\u3088\u308a\u3001\u3069\u306e\u30c1\u30e3\u30cd\u30eb\u3084\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u304c\u9ad8\u3044ROI\u3092\u793a\u3057\u3066\u3044\u308b\u304b\u3092\u628a\u63e1\u3057\u3001\u6226\u7565\u7684\u306b\u4e88\u7b97\u3092\u5272\u308a\u632f\u308b\u3053\u3068\u304c\u6709\u52b9\u3067\u3059\u3002<\/p>\n
\u307e\u3068\u3081<\/p>\n
SNS\u5e83\u544a\u306eROI\u3092\u6700\u5927\u5316\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u7cbe\u5ea6\u5411\u4e0a\u3001\u9b45\u529b\u7684\u306a\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306e\u5236\u4f5c\u3001A\/B\u30c6\u30b9\u30c8\u306e\u5b9f\u65bd\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u306e\u5c0e\u5165\u3001\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u6d3b\u7528\u3001\u9069\u5207\u306a\u5e83\u544a\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u306e\u9078\u629e\u3001\u7d99\u7d9a\u7684\u306a\u30c7\u30fc\u30bf\u5206\u6790\u3068\u6700\u9069\u5316\u3001\u305d\u3057\u3066\u5e83\u544a\u4e88\u7b97\u306e\u9069\u5207\u306a\u914d\u5206\u3068\u3044\u3063\u305f\u591a\u89d2\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n
\u3053\u308c\u3089\u306e\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u306f\u3001\u696d\u754c\u306e\u8abf\u67fb\u7d50\u679c\u3084\u6210\u529f\u4e8b\u4f8b\u306b\u57fa\u3065\u3044\u3066\u304a\u308a\u3001\u9069\u5207\u306b\u5b9f\u65bd\u3059\u308b\u3053\u3068\u3067SNS\u5e83\u544a\u306eROI\u3092\u52b9\u679c\u7684\u306b\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u3089\u306e\u7591\u554f\u5f62\u306e\u76ee\u6b21\u306f\u3001\u8aad\u8005\u304cSNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5404\u5074\u9762\u306b\u3064\u3044\u3066\u7406\u89e3\u3092\u6df1\u3081\u308b\u306e\u306b\u5f79\u7acb\u3064\u5185\u5bb9\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002
\n\u306f\u3058\u3081\u306b<\/p>\n
\u73fe\u4ee3\u306e\u30c7\u30b8\u30bf\u30eb\u793e\u4f1a\u306b\u304a\u3044\u3066\u3001Facebook\u3084Instagram\u306a\u3069\u306e\u30bd\u30fc\u30b7\u30e3\u30eb\u30fb\u30cd\u30c3\u30c8\u30ef\u30fc\u30ad\u30f3\u30b0\u30fb\u30b5\u30fc\u30d3\u30b9\uff08SNS\uff09\u306f\u3001\u4f01\u696d\u306b\u3068\u3063\u3066\u5f37\u529b\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u672c\u7a3f\u3067\u306f\u3001SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u89e3\u8aac\u3057\u3001\u7591\u554f\u5f62\u3067\u69cb\u6210\u3055\u308c\u305f\u76ee\u6b21\u304c\u8aad\u8005\u306e\u7406\u89e3\u3092\u6df1\u3081\u308b\u7406\u7531\u306b\u3064\u3044\u3066\u3082\u8003\u5bdf\u3057\u307e\u3059\u3002<\/p>\n
\u307e\u305f\u3001\u5404\u624b\u6cd5\u306e\u6709\u52b9\u6027\u3092\u88cf\u4ed8\u3051\u308b\u6839\u62e0\u306b\u3064\u3044\u3066\u3082\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n
\u76ee\u6b21<\/p>\n
SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f\u4f55\u304b\uff1f<\/p>\n
Facebook\u3092\u6d3b\u7528\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u306f\uff1f<\/p>\n
Instagram\u3092\u6d3b\u7528\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u306f\uff1f<\/p>\n
\u52b9\u679c\u7684\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u6226\u7565\u3068\u306f\uff1f<\/p>\n
\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u8a2d\u8a08\u65b9\u6cd5\u306f\uff1f<\/p>\n
\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6d3b\u7528\u65b9\u6cd5\u306f\uff1f<\/p>\n
SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u52b9\u679c\u6e2c\u5b9a\u306f\u3069\u3046\u884c\u3046\u304b\uff1f<\/p>\n
\u6700\u65b0\u306eSNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c8\u30ec\u30f3\u30c9\u3068\u306f\uff1f<\/p>\n
1. SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f\u4f55\u304b\uff1f<\/p>\n
SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u3001Facebook\u3084Instagram\u306a\u3069\u306eSNS\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u6d3b\u7528\u3057\u3066\u3001\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u5ea6\u306e\u5411\u4e0a\u3001\u9867\u5ba2\u3068\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u5f37\u5316\u3001\u58f2\u4e0a\u306e\u5897\u52a0\u3092\u76ee\u6307\u3059\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u3067\u3059\u3002<\/p>\n
\u5f93\u6765\u306e\u5e83\u544a\u624b\u6cd5\u3068\u6bd4\u8f03\u3057\u3066\u3001\u53cc\u65b9\u5411\u6027\u3084\u30bf\u30fc\u30b2\u30c3\u30c8\u7cbe\u5ea6\u304c\u9ad8\u3044\u70b9\u304c\u7279\u5fb4\u3067\u3059\u3002<\/p>\n
\u6839\u62e0 \u591a\u304f\u306e\u8abf\u67fb\u3067SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u6d88\u8cbb\u8005\u884c\u52d5\u306b\u4e0e\u3048\u308b\u5f71\u97ff\u304c\u78ba\u8a8d\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u4f8b\u3048\u3070\u3001HubSpot\u306e\u8abf\u67fb\u3067\u306f\u3001SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u5ea6\u5411\u4e0a\u306b\u6709\u52b9\u3067\u3042\u308b\u3053\u3068\u304c\u793a\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n
2. Facebook\u3092\u6d3b\u7528\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u306f\uff1f<\/p>\n
Facebook\u306f\u4e16\u754c\u7684\u306b\u5229\u7528\u8005\u6570\u304c\u591a\u304f\u3001\u591a\u69d8\u306a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30aa\u30d7\u30b7\u30e7\u30f3\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n
Facebook\u5e83\u544a \u8a73\u7d30\u306a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\uff08\u5e74\u9f62\u3001\u6027\u5225\u3001\u8208\u5473\u95a2\u5fc3\u3001\u884c\u52d5\u306a\u3069\uff09\u3092\u57fa\u306b\u5e83\u544a\u3092\u914d\u4fe1\u53ef\u80fd\u3002<\/p>\n
Facebook\u30da\u30fc\u30b8 \u30d6\u30e9\u30f3\u30c9\u306e\u516c\u5f0f\u30da\u30fc\u30b8\u3092\u4f5c\u6210\u3057\u3001\u60c5\u5831\u767a\u4fe1\u3084\u9867\u5ba2\u3068\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u56f3\u308b\u3002<\/p>\n
Facebook\u30b0\u30eb\u30fc\u30d7 \u7279\u5b9a\u306e\u30c6\u30fc\u30de\u3084\u30b3\u30df\u30e5\u30cb\u30c6\u30a3\u3092\u69cb\u7bc9\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u3068\u306e\u6df1\u3044\u95a2\u4fc2\u3092\u7bc9\u304f\u3002<\/p>\n
\u6839\u62e0 Facebook\u5e83\u544a\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u7cbe\u5ea6\u306f\u696d\u754c\u6700\u9ad8\u6c34\u6e96\u3068\u3055\u308c\u3001ROI\uff08\u6295\u8cc7\u5bfe\u52b9\u679c\uff09\u304c\u9ad8\u3044\u3053\u3068\u304c\u591a\u304f\u306e\u4f01\u696d\u3067\u5831\u544a\u3055\u308c\u3066\u3044\u307e\u3059\uff08eMarketer\u8abf\u67fb\uff09\u3002<\/p>\n
3. Instagram\u3092\u6d3b\u7528\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u306f\uff1f<\/p>\n
Instagram\u306f\u8996\u899a\u7684\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u5f37\u307f\u304c\u3042\u308a\u3001\u82e5\u5e74\u5c64\u3092\u4e2d\u5fc3\u306b\u9ad8\u3044\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u8a87\u308a\u307e\u3059\u3002<\/p>\n
Instagram\u5e83\u544a \u5199\u771f\u3084\u52d5\u753b\u3092\u6d3b\u7528\u3057\u305f\u5e83\u544a\u3067\u8996\u899a\u7684\u306a\u8a34\u6c42\u529b\u3092\u767a\u63ee\u3002<\/p>\n
\u30b9\u30c8\u30fc\u30ea\u30fc\u30ba \u77ed\u671f\u9593\u3067\u6d88\u8cbb\u3055\u308c\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u5f62\u5f0f\u3067\u3001\u30bf\u30a4\u30e0\u30ea\u30fc\u306a\u60c5\u5831\u767a\u4fe1\u306b\u9069\u3057\u3066\u3044\u308b\u3002<\/p>\n
\u30ea\u30fc\u30eb \u77ed\u5c3a\u52d5\u753b\u3067\u306e\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306a\u8868\u73fe\u304c\u53ef\u80fd\u3002<\/p>\n
\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30b3\u30e9\u30dc \u30d5\u30a9\u30ed\u30ef\u30fc\u6570\u306e\u591a\u3044\u30e6\u30fc\u30b6\u30fc\u3068\u5354\u529b\u3057\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u4fe1\u983c\u6027\u3068\u30ea\u30fc\u30c1\u3092\u62e1\u5927\u3002<\/p>\n
\u6839\u62e0 Instagram\u306e\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306f\u9ad8\u3044\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387\u3092\u793a\u3057\u3001\u7279\u306b\u30d3\u30b8\u30e5\u30a2\u30eb\u7cfb\u5546\u54c1\u3084\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u696d\u754c\u3067\u52b9\u679c\u7684\u3068\u3055\u308c\u3066\u3044\u307e\u3059\uff08Hootsuite\u30ec\u30dd\u30fc\u30c8\uff09\u3002<\/p>\n
4. \u52b9\u679c\u7684\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u6226\u7565\u3068\u306f\uff1f<\/p>\n
\u30b3\u30f3\u30c6\u30f3\u30c4\u306fSNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6838\u3067\u3042\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u95a2\u5fc3\u3092\u5f15\u304d\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u4fc3\u9032\u3057\u307e\u3059\u3002<\/p>\n
\u4fa1\u5024\u63d0\u4f9b\u578b\u30b3\u30f3\u30c6\u30f3\u30c4 \u30e6\u30fc\u30b6\u30fc\u306b\u3068\u3063\u3066\u6709\u76ca\u306a\u60c5\u5831\u3084\u30a8\u30f3\u30bf\u30fc\u30c6\u30a4\u30f3\u30e1\u30f3\u30c8\u3092\u63d0\u4f9b\u3002<\/p>\n
\u30b9\u30c8\u30fc\u30ea\u30fc\u30c6\u30ea\u30f3\u30b0 \u30d6\u30e9\u30f3\u30c9\u306e\u7269\u8a9e\u3092\u4f1d\u3048\u3001\u611f\u60c5\u7684\u306a\u3064\u306a\u304c\u308a\u3092\u69cb\u7bc9\u3002<\/p>\n
\u30e6\u30fc\u30b6\u30fc\u751f\u6210\u30b3\u30f3\u30c6\u30f3\u30c4\uff08UGC\uff09 \u30e6\u30fc\u30b6\u30fc\u304c\u4f5c\u6210\u3057\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u6d3b\u7528\u3057\u3001\u4fe1\u983c\u6027\u3068\u30b3\u30df\u30e5\u30cb\u30c6\u30a3\u611f\u3092\u5f37\u5316\u3002<\/p>\n
\u6839\u62e0 Content Marketing Institute\u306e\u8abf\u67fb\u3067\u306f\u3001\u52b9\u679c\u7684\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u6226\u7565\u3092\u6301\u3064\u4f01\u696d\u304c\u9ad8\u3044\u9867\u5ba2\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u3092\u7372\u5f97\u3057\u3066\u3044\u308b\u3053\u3068\u304c\u660e\u3089\u304b\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n
5. \u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u8a2d\u8a08\u65b9\u6cd5\u306f\uff1f<\/p>\n
\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306f\u660e\u78ba\u306a\u76ee\u6a19\u8a2d\u5b9a\u3068\u6226\u7565\u306b\u57fa\u3065\u3044\u3066\u8a2d\u8a08\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n
\u76ee\u6a19\u8a2d\u5b9a \u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u3001\u30ea\u30fc\u30c9\u7372\u5f97\u3001\u58f2\u4e0a\u5897\u52a0\u306a\u3069\u3001\u5177\u4f53\u7684\u306a\u76ee\u6a19\u3092\u8a2d\u5b9a\u3002<\/p>\n
\u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306e\u5b9a\u7fa9 \u30da\u30eb\u30bd\u30ca\u3092\u4f5c\u6210\u3057\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u660e\u78ba\u5316\u3002<\/p>\n
\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306e\u6700\u9069\u5316 \u9b45\u529b\u7684\u306a\u30d3\u30b8\u30e5\u30a2\u30eb\u3068\u660e\u78ba\u306a\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u7d44\u307f\u5408\u308f\u305b\u308b\u3002<\/p>\n
\u4e88\u7b97\u7ba1\u7406 \u52b9\u679c\u7684\u306a\u4e88\u7b97\u914d\u5206\u3068\u8cbb\u7528\u5bfe\u52b9\u679c\u306e\u6700\u5927\u5316\u3092\u56f3\u308b\u3002<\/p>\n
\u6839\u62e0 \u52b9\u679c\u7684\u306a\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u8a2d\u8a08\u306f\u3001ROI\u306e\u5411\u4e0a\u306b\u76f4\u7d50\u3059\u308b\u3053\u3068\u304c\u591a\u304f\u3001\u7279\u306b\u76ee\u6a19\u8a2d\u5b9a\u306e\u660e\u78ba\u3055\u304c\u6210\u529f\u306e\u9375\u3067\u3042\u308b\u3053\u3068\u304c\u591a\u6570\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b1\u30fc\u30b9\u30b9\u30bf\u30c7\u30a3\u3067\u78ba\u8a8d\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n
6. \u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6d3b\u7528\u65b9\u6cd5\u306f\uff1f<\/p>\n
\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u4fe1\u983c\u6027\u3068\u30ea\u30fc\u30c1\u3092\u81ea\u7136\u306b\u62e1\u5927\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u306e\u9078\u5b9a \u30d6\u30e9\u30f3\u30c9\u30a4\u30e1\u30fc\u30b8\u306b\u5408\u81f4\u3057\u3001\u30d5\u30a9\u30ed\u30ef\u30fc\u3068\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u304c\u9ad8\u3044\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u3092\u9078\u3076\u3002<\/p>\n
\u30b3\u30e9\u30dc\u30ec\u30fc\u30b7\u30e7\u30f3\u306e\u5f62\u614b \u30b9\u30dd\u30f3\u30b5\u30fc\u30c9\u6295\u7a3f\u3001\u30ec\u30d3\u30e5\u30fc\u3001\u5171\u540c\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306a\u3069\u591a\u69d8\u306a\u5f62\u5f0f\u3092\u691c\u8a0e\u3002<\/p>\n
\u6210\u679c\u306e\u6e2c\u5b9a \u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387\u3084\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u8ffd\u8de1\u3057\u3001\u52b9\u679c\u3092\u8a55\u4fa1\u3002<\/p>\n
\u6839\u62e0 Influencer Marketing Hub\u306e\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306eROI\u306f\u4ed6\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u3088\u308a\u3082\u9ad8\u3044\u50be\u5411\u306b\u3042\u308a\u3001\u7279\u306b\u82e5\u5e74\u5c64\u3078\u306e\u30ea\u30fc\u30c1\u306b\u6709\u52b9\u3067\u3059\u3002<\/p>\n
7. SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u52b9\u679c\u6e2c\u5b9a\u306f\u3069\u3046\u884c\u3046\u304b\uff1f<\/p>\n
\u52b9\u679c\u6e2c\u5b9a\u306f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306e\u6210\u529f\u3092\u8a55\u4fa1\u3057\u3001\u6539\u5584\u70b9\u3092\u898b\u3064\u3051\u308b\u305f\u3081\u306b\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/p>\n
KPI\u306e\u8a2d\u5b9a \u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387\u3001\u30ea\u30fc\u30c1\u3001\u30af\u30ea\u30c3\u30af\u7387\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306a\u3069\u5177\u4f53\u7684\u306a\u6307\u6a19\u3092\u8a2d\u5b9a\u3002<\/p>\n
\u5206\u6790\u30c4\u30fc\u30eb\u306e\u6d3b\u7528 Google Analytics\u3001Facebook Insights\u3001Instagram Insights\u306a\u3069\u3092\u6d3b\u7528\u3057\u3066\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u30fb\u5206\u6790\u3002<\/p>\n
A\/B\u30c6\u30b9\u30c8 \u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3084\u30e1\u30c3\u30bb\u30fc\u30b8\u306e\u7570\u306a\u308b\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u6bd4\u8f03\u3057\u3001\u6700\u9069\u306a\u3082\u306e\u3092\u9078\u5b9a\u3002<\/p>\n
\u6839\u62e0 \u30c7\u30fc\u30bf\u306b\u57fa\u3065\u304f\u52b9\u679c\u6e2c\u5b9a\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306e\u6700\u9069\u5316\u306b\u304a\u3044\u3066\u91cd\u8981\u306a\u5f79\u5272\u3092\u679c\u305f\u3057\u3001\u7d99\u7d9a\u7684\u306a\u6539\u5584\u3092\u53ef\u80fd\u306b\u3057\u307e\u3059\uff08\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0Profs\u8abf\u67fb\uff09\u3002<\/p>\n
8. \u6700\u65b0\u306eSNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c8\u30ec\u30f3\u30c9\u3068\u306f\uff1f<\/p>\n
SNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u5e38\u306b\u9032\u5316\u3057\u3066\u304a\u308a\u3001\u6700\u65b0\u306e\u30c8\u30ec\u30f3\u30c9\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u304c\u6210\u529f\u306e\u9375\u3067\u3059\u3002<\/p>\n
\u52d5\u753b\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u5897\u52a0 \u77ed\u5c3a\u52d5\u753b\u3084\u30e9\u30a4\u30d6\u914d\u4fe1\u306e\u9700\u8981\u304c\u5897\u52a0\u3002<\/p>\n
\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u6a5f\u80fd\u306e\u5f37\u5316 SNS\u5185\u3067\u306e\u76f4\u63a5\u8cfc\u5165\u6a5f\u80fd\u306e\u666e\u53ca\u3002<\/p>\n
\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u30c9\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 AI\u3092\u6d3b\u7528\u3057\u305f\u500b\u5225\u6700\u9069\u5316\u3055\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u63d0\u4f9b\u3002<\/p>\n
\u6301\u7d9a\u53ef\u80fd\u6027\u3068\u793e\u4f1a\u7684\u8cac\u4efb \u30d6\u30e9\u30f3\u30c9\u306e\u502b\u7406\u7684\u306a\u59ff\u52e2\u3084\u793e\u4f1a\u8ca2\u732e\u6d3b\u52d5\u306e\u91cd\u8996\u3002<\/p>\n
\u6839\u62e0 \u591a\u304f\u306e\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30ec\u30dd\u30fc\u30c8\u304c\u3001\u52d5\u753b\u30b3\u30f3\u30c6\u30f3\u30c4\u3084\u30e9\u30a4\u30d6\u914d\u4fe1\u304c\u30e6\u30fc\u30b6\u30fc\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u9ad8\u3081\u308b\u52b9\u679c\u304c\u3042\u308b\u3068\u5831\u544a\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u307e\u305f\u3001\u6d88\u8cbb\u8005\u306e\u4fa1\u5024\u89b3\u306e\u5909\u5316\u306b\u4f34\u3044\u3001\u4f01\u696d\u306e\u793e\u4f1a\u7684\u8cac\u4efb\u304c\u8cfc\u8cb7\u6c7a\u5b9a\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u3053\u3068\u3082\u78ba\u8a8d\u3055\u308c\u3066\u3044\u307e\u3059\uff08Statista\u3001HubSpot\u30ec\u30dd\u30fc\u30c8\uff09\u3002<\/p>\n
\u7591\u554f\u5f62\u306e\u76ee\u6b21\u304c\u3082\u305f\u3089\u3059\u52b9\u679c<\/p>\n
\u7591\u554f\u5f62\u306e\u76ee\u6b21\u306f\u3001\u8aad\u8005\u306e\u8208\u5473\u3092\u5f15\u304d\u3001\u5404\u30c8\u30d4\u30c3\u30af\u306b\u5bfe\u3059\u308b\u5177\u4f53\u7684\u306a\u7591\u554f\u3092\u559a\u8d77\u3057\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u8aad\u8005\u306f\u81ea\u5206\u306e\u77e5\u308a\u305f\u3044\u60c5\u5831\u304c\u3069\u3053\u306b\u3042\u308b\u304b\u3092\u5bb9\u6613\u306b\u628a\u63e1\u3067\u304d\u3001\u5185\u5bb9\u306b\u5bfe\u3059\u308b\u7406\u89e3\u304c\u6df1\u307e\u308a\u307e\u3059\u3002<\/p>\n
\u6839\u62e0 \u8a8d\u77e5\u5fc3\u7406\u5b66\u306e\u7814\u7a76\u3067\u306f\u3001\u7591\u554f\u5f62\u306e\u554f\u3044\u304b\u3051\u304c\u60c5\u5831\u306e\u8a18\u61b6\u5b9a\u7740\u3092\u52a9\u3051\u308b\u3053\u3068\u304c\u793a\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u307e\u305f\u3001\u30e6\u30fc\u30b6\u30fc\u4e2d\u5fc3\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u8a2d\u8a08\u306b\u304a\u3044\u3066\u3001\u7591\u554f\u5f62\u306e\u898b\u51fa\u3057\u306f\u8aad\u8005\u306e\u30cb\u30fc\u30ba\u306b\u5fdc\u3048\u308b\u305f\u3081\u52b9\u679c\u7684\u3068\u3055\u308c\u3066\u3044\u307e\u3059\uff08Journal of Educational Psychology\uff09\u3002<\/p>\n
\u307e\u3068\u3081<\/p>\n
Facebook\u3084Instagram\u306a\u3069\u306eSNS\u3092\u6d3b\u7528\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u306f\u3001\u591a\u69d8\u306a\u6226\u7565\u3068\u30c4\u30fc\u30eb\u3092\u99c6\u4f7f\u3057\u3066\u30d6\u30e9\u30f3\u30c9\u306e\u76ee\u7684\u9054\u6210\u3092\u30b5\u30dd\u30fc\u30c8\u3057\u307e\u3059\u3002<\/p>\n
\u7591\u554f\u5f62\u306e\u76ee\u6b21\u3092\u63a1\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u8aad\u8005\u306f\u5404\u30c8\u30d4\u30c3\u30af\u306b\u5bfe\u3059\u308b\u5177\u4f53\u7684\u306a\u7591\u554f\u3092\u6301\u3061\u306a\u304c\u3089\u8aad\u307f\u9032\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u7406\u89e3\u3092\u6df1\u3081\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n
\u3055\u3089\u306b\u3001\u5404\u624b\u6cd5\u306e\u6709\u52b9\u6027\u306f\u591a\u304f\u306e\u8abf\u67fb\u3084\u5b9f\u8a3c\u30c7\u30fc\u30bf\u306b\u3088\u3063\u3066\u88cf\u4ed8\u3051\u3089\u308c\u3066\u304a\u308a\u3001\u4f01\u696d\u306f\u3053\u308c\u3089\u306e\u60c5\u5831\u3092\u57fa\u306b\u52b9\u679c\u7684\u306aSNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u69cb\u7bc9\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n
\u3010\u8981\u7d04\u3011
\n\u672c\u8a18\u4e8b\u3067\u306f\u3001Facebook\u3084Instagram\u3092\u6d3b\u7528\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u306b\u3064\u3044\u3066\u56db\u3064\u306e\u7591\u554f\u5f62\u5f0f\u3067\u76ee\u6b21\u3092\u63d0\u6848\u3057\u307e\u3059\u3002\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u5ea6\u5411\u4e0a\u3001\u30e6\u30fc\u30b6\u30fc\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u6700\u5927\u5316\u3001\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u306b\u3088\u308bROI\u5411\u4e0a\u306a\u3069\u3001\u305d\u308c\u305e\u308c\u306e\u7591\u554f\u306b\u5bfe\u3059\u308b\u5177\u4f53\u7684\u306a\u6226\u7565\u3084\u6839\u62e0\u3092\u8a73\u3057\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u52b9\u679c\u7684\u306aSNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5b9f\u8df5\u65b9\u6cd5\u3092\u7406\u89e3\u3067\u304d\u307e\u3059\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"
\u3082\u3061\u308d\u3093\u3067\u3059\u3002\u4ee5\u4e0b\u306b\u3001Facebook\u3084Instagram\u306a\u3069\u306eSNS\u3092\u6d3b\u7528\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u306b\u95a2\u3059\u308b\u8a18\u4e8b\u306e\u76ee\u6b21\u3068\u3057\u3066\u9069\u3057\u305f4\u3064\u306e\u7591\u554f\u5f62\u3092\u3054\u63d0\u6848\u3057\u307e\u3059\u3002 \u3082\u3061\u308d\u3093\u3067\u3059\u3002 Facebook\u3084Instagram\u306a\u3069\u306eSN […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27],"tags":[],"class_list":{"0":"post-1601","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-shukyaku"},"_links":{"self":[{"href":"https:\/\/miniqr.com\/index.php?rest_route=\/wp\/v2\/posts\/1601","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/miniqr.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/miniqr.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/miniqr.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/miniqr.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1601"}],"version-history":[{"count":0,"href":"https:\/\/miniqr.com\/index.php?rest_route=\/wp\/v2\/posts\/1601\/revisions"}],"wp:attachment":[{"href":"https:\/\/miniqr.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1601"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/miniqr.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1601"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/miniqr.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1601"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}