**\u30e6\u30fc\u30b6\u30fc\u306e\u691c\u7d22\u610f\u56f3\u3092\u3069\u306e\u3088\u3046\u306b\u7279\u5b9a\u3067\u304d\u308b\u304b\uff1f**
\n\u30e6\u30fc\u30b6\u30fc\u306e\u691c\u7d22\u610f\u56f3\u3092\u3069\u306e\u3088\u3046\u306b\u7279\u5b9a\u3067\u304d\u308b\u304b\uff1f<\/p>\n
\u30e6\u30fc\u30b6\u30fc\u306e\u691c\u7d22\u610f\u56f3\uff08Search Intent\uff09\u3092\u6b63\u78ba\u306b\u7279\u5b9a\u3059\u308b\u3053\u3068\u306f\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u4f5c\u6210\u3084SEO\uff08\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u6700\u9069\u5316\uff09\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306b\u304a\u3044\u3066\u6975\u3081\u3066\u91cd\u8981\u3067\u3059\u3002<\/p>\n
\u691c\u7d22\u610f\u56f3\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u6c42\u3081\u3066\u3044\u308b\u60c5\u5831\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u7684\u78ba\u306b\u63d0\u4f9b\u3067\u304d\u3001\u7d50\u679c\u3068\u3057\u3066\u8a2a\u554f\u8005\u306e\u6e80\u8db3\u5ea6\u5411\u4e0a\u3084\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306e\u5411\u4e0a\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n
\u4ee5\u4e0b\u306b\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u691c\u7d22\u610f\u56f3\u3092\u7279\u5b9a\u3059\u308b\u305f\u3081\u306e\u5177\u4f53\u7684\u306a\u65b9\u6cd5\u3068\u305d\u306e\u6839\u62e0\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n
1. \u691c\u7d22\u30af\u30a8\u30ea\u306e\u5206\u6790<\/p>\n
\u65b9\u6cd5 \u30e6\u30fc\u30b6\u30fc\u304c\u5b9f\u969b\u306b\u5165\u529b\u3059\u308b\u691c\u7d22\u30af\u30a8\u30ea\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u691c\u7d22\u610f\u56f3\u3092\u63a8\u6e2c\u3057\u307e\u3059\u3002<\/p>\n
\u5177\u4f53\u7684\u306b\u306f\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u7a2e\u985e\u3084\u30d5\u30ec\u30fc\u30ba\u306e\u69cb\u9020\u3001\u4f7f\u7528\u3055\u308c\u3066\u3044\u308b\u4fee\u98fe\u8a9e\u306a\u3069\u3092\u8a73\u7d30\u306b\u8abf\u67fb\u3057\u307e\u3059\u3002<\/p>\n
\u4f8b \u300c\u30c0\u30a4\u30a8\u30c3\u30c8 \u65b9\u6cd5\u300d\u300ciPhone \u6700\u65b0\u30e2\u30c7\u30eb \u4fa1\u683c\u300d\u300c\u6771\u4eac \u89b3\u5149 \u30b9\u30dd\u30c3\u30c8\u300d<\/p>\n
\u6839\u62e0 \u691c\u7d22\u30af\u30a8\u30ea\u306b\u306f\u30e6\u30fc\u30b6\u30fc\u306e\u5177\u4f53\u7684\u306a\u30cb\u30fc\u30ba\u3084\u76ee\u7684\u304c\u53cd\u6620\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u4f8b\u3048\u3070\u3001\u300c\u30c0\u30a4\u30a8\u30c3\u30c8 \u65b9\u6cd5\u300d\u3068\u3044\u3046\u30af\u30a8\u30ea\u306f\u60c5\u5831\u53ce\u96c6\u610f\u56f3\u304c\u5f37\u304f\u3001\u300ciPhone \u6700\u65b0\u30e2\u30c7\u30eb \u4fa1\u683c\u300d\u306f\u8cfc\u5165\u610f\u56f3\u304c\u793a\u5506\u3055\u308c\u307e\u3059\u3002<\/p>\n
2. \u691c\u7d22\u610f\u56f3\u306e\u30ab\u30c6\u30b4\u30ea\u5206\u3051<\/p>\n
\u65b9\u6cd5 \u691c\u7d22\u610f\u56f3\u3092\u5927\u304d\u304f\u5206\u3051\u3066\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u30ab\u30c6\u30b4\u30ea\u306b\u5206\u985e\u3057\u307e\u3059\u3002<\/p>\n
– \u60c5\u5831\u53ce\u96c6\u578b\uff08Informational\uff09\u3000 \u77e5\u8b58\u3084\u60c5\u5831\u3092\u6c42\u3081\u308b\u610f\u56f3\u3002<\/p>\n
– \u30ca\u30d3\u30b2\u30fc\u30b7\u30e7\u30f3\u578b\uff08Navigational\uff09\u3000 \u7279\u5b9a\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3084\u30da\u30fc\u30b8\u306b\u30a2\u30af\u30bb\u30b9\u3059\u308b\u610f\u56f3\u3002<\/p>\n
– \u53d6\u5f15\u578b\uff08Transactional\uff09\u3000 \u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u8cfc\u5165\u30fb\u5951\u7d04\u306a\u3069\u5177\u4f53\u7684\u306a\u884c\u52d5\u3092\u8d77\u3053\u3059\u610f\u56f3\u3002<\/p>\n
– \u5546\u696d\u8abf\u67fb\u578b\uff08Commercial Investigation\uff09\u3000 \u8cfc\u5165\u524d\u306e\u6bd4\u8f03\u691c\u8a0e\u3084\u30ea\u30b5\u30fc\u30c1\u3092\u884c\u3046\u610f\u56f3\u3002<\/p>\n
\u4f8b
\n– \u300c\u30d9\u30b9\u30c8\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f32024\u300d\u306f\u60c5\u5831\u53ce\u96c6\u578b\u3002<\/p>\n
– \u300cFacebook \u30ed\u30b0\u30a4\u30f3\u300d\u306f\u30ca\u30d3\u30b2\u30fc\u30b7\u30e7\u30f3\u578b\u3002<\/p>\n
– \u300cAmazon iPhone \u8cfc\u5165\u300d\u306f\u53d6\u5f15\u578b\u3002<\/p>\n
– \u300ciPhone vs Android \u6bd4\u8f03\u300d\u306f\u5546\u696d\u8abf\u67fb\u578b\u3002<\/p>\n
\u6839\u62e0 \u691c\u7d22\u610f\u56f3\u3092\u30ab\u30c6\u30b4\u30ea\u5206\u3051\u3059\u308b\u3053\u3068\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u73fe\u5728\u3069\u306e\u6bb5\u968e\u306b\u3044\u308b\u304b\uff08\u4f8b\u3000\u60c5\u5831\u53ce\u96c6\u4e2d\u3001\u8cfc\u5165\u76f4\u524d\u306a\u3069\uff09\u3092\u7406\u89e3\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u9069\u5207\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u3084\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n
3. \u30e6\u30fc\u30b6\u30fc\u884c\u52d5\u30c7\u30fc\u30bf\u306e\u5206\u6790<\/p>\n
\u65b9\u6cd5 \u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u4e0a\u3067\u306e\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u30c7\u30fc\u30bf\uff08\u30af\u30ea\u30c3\u30af\u7387\u3001\u6ede\u5728\u6642\u9593\u3001\u76f4\u5e30\u7387\u3001\u30da\u30fc\u30b8\u9077\u79fb\u30d1\u30bf\u30fc\u30f3\u306a\u3069\uff09\u3092\u5206\u6790\u3057\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u3069\u306e\u3088\u3046\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u8208\u5473\u3092\u6301\u3061\u3001\u3069\u306e\u3088\u3046\u306a\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u53d6\u3063\u3066\u3044\u308b\u304b\u3092\u628a\u63e1\u3057\u307e\u3059\u3002<\/p>\n
\u6839\u62e0 \u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u306f\u76f4\u63a5\u7684\u306b\u305d\u306e\u610f\u56f3\u3092\u53cd\u6620\u3057\u307e\u3059\u3002<\/p>\n
\u4f8b\u3048\u3070\u3001\u3042\u308b\u30da\u30fc\u30b8\u306e\u6ede\u5728\u6642\u9593\u304c\u9577\u3044\u5834\u5408\u3001\u305d\u306e\u30da\u30fc\u30b8\u306e\u60c5\u5831\u304c\u30e6\u30fc\u30b6\u30fc\u306e\u6c42\u3081\u308b\u3082\u306e\u306b\u5408\u81f4\u3057\u3066\u3044\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u3044\u3067\u3059\u3002<\/p>\n
4. \u30ed\u30f3\u30b0\u30c6\u30fc\u30eb\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u6d3b\u7528<\/p>\n
\u65b9\u6cd5 \u4e00\u822c\u7684\u306a\u77ed\u3044\u30ad\u30fc\u30ef\u30fc\u30c9\u3060\u3051\u3067\u306a\u304f\u3001\u5177\u4f53\u7684\u3067\u8a73\u7d30\u306a\u30ed\u30f3\u30b0\u30c6\u30fc\u30eb\u30ad\u30fc\u30ef\u30fc\u30c9\uff08\u4f8b\u3000\u300c\u521d\u5fc3\u8005\u5411\u3051\u306ePython\u30d7\u30ed\u30b0\u30e9\u30df\u30f3\u30b0\u5165\u9580\u66f8\u300d\uff09\u3092\u5206\u6790\u3057\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u30cb\u30c3\u30c1\u306a\u30cb\u30fc\u30ba\u3084\u7279\u5b9a\u306e\u610f\u56f3\u3092\u6301\u3064\u30e6\u30fc\u30b6\u30fc\u3092\u7279\u5b9a\u3057\u307e\u3059\u3002<\/p>\n
\u6839\u62e0 \u30ed\u30f3\u30b0\u30c6\u30fc\u30eb\u30ad\u30fc\u30ef\u30fc\u30c9\u306f\u7279\u5b9a\u306e\u30cb\u30fc\u30ba\u3084\u8a73\u7d30\u306a\u610f\u56f3\u3092\u6301\u3064\u30e6\u30fc\u30b6\u30fc\u306b\u3088\u3063\u3066\u4f7f\u7528\u3055\u308c\u308b\u3053\u3068\u304c\u591a\u304f\u3001\u7af6\u5408\u304c\u5c11\u306a\u3044\u305f\u3081\u3001\u3088\u308a\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u7d5e\u3063\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u63d0\u4f9b\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n
5. \u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3068\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u306e\u6d3b\u7528<\/p>\n
\u65b9\u6cd5 \u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u306b\u69cb\u9020\u5316\u30c7\u30fc\u30bf\uff08Schema.org\u306a\u3069\uff09\u3092\u5b9f\u88c5\u3057\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306b\u5bfe\u3057\u3066\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u7a2e\u985e\u3084\u5185\u5bb9\u3092\u660e\u793a\u3057\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u691c\u7d22\u7d50\u679c\u306b\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u3068\u3057\u3066\u8868\u793a\u3055\u308c\u3084\u3059\u304f\u306a\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u610f\u56f3\u306b\u5408\u3063\u305f\u60c5\u5831\u3092\u63d0\u4f9b\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u6839\u62e0 \u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306f\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u304c\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u7406\u89e3\u3057\u3084\u3059\u304f\u3059\u308b\u305f\u3081\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u691c\u7d22\u610f\u56f3\u306b\u30de\u30c3\u30c1\u3057\u305f\u60c5\u5831\u3092\u9069\u5207\u306b\u8868\u793a\u3059\u308b\u52a9\u3051\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u306f\u81ea\u5206\u306e\u6c42\u3081\u308b\u60c5\u5831\u306b\u8fc5\u901f\u306b\u30a2\u30af\u30bb\u30b9\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n
6. \u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306e\u81ea\u52d5\u88dc\u5b8c\u30fb\u95a2\u9023\u691c\u7d22\u306e\u6d3b\u7528<\/p>\n
\u65b9\u6cd5 Google\u3084Bing\u306a\u3069\u306e\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u304c\u63d0\u4f9b\u3059\u308b\u81ea\u52d5\u88dc\u5b8c\u6a5f\u80fd\u3084\u95a2\u9023\u691c\u7d22\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u8abf\u67fb\u3057\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u3089\u306f\u591a\u304f\u306e\u30e6\u30fc\u30b6\u30fc\u304c\u5b9f\u969b\u306b\u691c\u7d22\u3057\u3066\u3044\u308b\u5185\u5bb9\u3092\u53cd\u6620\u3057\u3066\u304a\u308a\u3001\u610f\u56f3\u306e\u7279\u5b9a\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/p>\n
\u6839\u62e0 \u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306e\u81ea\u52d5\u88dc\u5b8c\u3084\u95a2\u9023\u691c\u7d22\u306f\u3001\u5b9f\u969b\u306e\u30e6\u30fc\u30b6\u30fc\u306e\u691c\u7d22\u884c\u52d5\u3084\u30c8\u30ec\u30f3\u30c9\u3092\u53cd\u6620\u3057\u3066\u3044\u308b\u305f\u3081\u3001\u73fe\u5728\u306e\u30e6\u30fc\u30b6\u30fc\u610f\u56f3\u3092\u628a\u63e1\u3059\u308b\u6709\u529b\u306a\u624b\u304c\u304b\u308a\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n
7. A\/B\u30c6\u30b9\u30c8\u3068\u30e6\u30fc\u30b6\u30fc\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u306e\u53ce\u96c6<\/p>\n
\u65b9\u6cd5 \u7570\u306a\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u3084\u30ec\u30a4\u30a2\u30a6\u30c8\u3092A\/B\u30c6\u30b9\u30c8\u3067\u8a66\u9a13\u7684\u306b\u63d0\u4f9b\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u53cd\u5fdc\u3092\u5206\u6790\u3057\u307e\u3059\u3002<\/p>\n
\u307e\u305f\u3001\u30e6\u30fc\u30b6\u30fc\u304b\u3089\u76f4\u63a5\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092\u53ce\u96c6\u3059\u308b\u3053\u3068\u3067\u3001\u610f\u56f3\u306e\u7406\u89e3\u3092\u6df1\u3081\u307e\u3059\u3002<\/p>\n
\u6839\u62e0 A\/B\u30c6\u30b9\u30c8\u306f\u30e6\u30fc\u30b6\u30fc\u306e\u53cd\u5fdc\u3092\u5b9a\u91cf\u7684\u306b\u6e2c\u5b9a\u3067\u304d\u3001\u3069\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u6700\u3082\u52b9\u679c\u7684\u304b\u3092\u5224\u65ad\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/p>\n
\u30e6\u30fc\u30b6\u30fc\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u306f\u5b9a\u6027\u7684\u306a\u60c5\u5831\u3092\u63d0\u4f9b\u3057\u3001\u610f\u56f3\u306e\u8a73\u7d30\u306a\u7406\u89e3\u3092\u88dc\u5b8c\u3057\u307e\u3059\u3002<\/p>\n
8. \u6a5f\u68b0\u5b66\u7fd2\u3068\u81ea\u7136\u8a00\u8a9e\u51e6\u7406\u306e\u6d3b\u7528<\/p>\n
\u65b9\u6cd5 \u6a5f\u68b0\u5b66\u7fd2\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u3084\u81ea\u7136\u8a00\u8a9e\u51e6\u7406\uff08NLP\uff09\u6280\u8853\u3092\u4f7f\u7528\u3057\u3066\u3001\u5927\u91cf\u306e\u691c\u7d22\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u3001\u30d1\u30bf\u30fc\u30f3\u3084\u30c8\u30ec\u30f3\u30c9\u3092\u62bd\u51fa\u3057\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u3088\u308a\u9ad8\u5ea6\u306a\u610f\u56f3\u5206\u985e\u3084\u4e88\u6e2c\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n
\u6839\u62e0 \u6a5f\u68b0\u5b66\u7fd2\u3068NLP\u306f\u81a8\u5927\u306a\u30c7\u30fc\u30bf\u304b\u3089\u96a0\u308c\u305f\u30d1\u30bf\u30fc\u30f3\u3092\u898b\u3064\u3051\u51fa\u3059\u80fd\u529b\u304c\u3042\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u691c\u7d22\u610f\u56f3\u3092\u9ad8\u7cbe\u5ea6\u3067\u7279\u5b9a\u3059\u308b\u305f\u3081\u306b\u6709\u52b9\u3067\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u5909\u5316\u3059\u308b\u30e6\u30fc\u30b6\u30fc\u30cb\u30fc\u30ba\u306b\u3082\u67d4\u8edf\u306b\u5bfe\u5fdc\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u307e\u3068\u3081<\/p>\n
\u30e6\u30fc\u30b6\u30fc\u306e\u691c\u7d22\u610f\u56f3\u3092\u7279\u5b9a\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u691c\u7d22\u30af\u30a8\u30ea\u306e\u8a73\u7d30\u306a\u5206\u6790\u3001\u610f\u56f3\u306e\u30ab\u30c6\u30b4\u30ea\u5206\u3051\u3001\u30e6\u30fc\u30b6\u30fc\u884c\u52d5\u30c7\u30fc\u30bf\u306e\u89e3\u6790\u3001\u30ed\u30f3\u30b0\u30c6\u30fc\u30eb\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u6d3b\u7528\u3001\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u5b9f\u88c5\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306e\u88dc\u5b8c\u6a5f\u80fd\u306e\u6d3b\u7528\u3001A\/B\u30c6\u30b9\u30c8\u3084\u30e6\u30fc\u30b6\u30fc\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u306e\u53ce\u96c6\u3001\u3055\u3089\u306b\u306f\u6a5f\u68b0\u5b66\u7fd2\u3084\u81ea\u7136\u8a00\u8a9e\u51e6\u7406\u306e\u6280\u8853\u7684\u624b\u6cd5\u306a\u3069\u3001\u8907\u6570\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u7d44\u307f\u5408\u308f\u305b\u308b\u3053\u3068\u304c\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\n
\u3053\u308c\u3089\u306e\u65b9\u6cd5\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u30cb\u30fc\u30ba\u3084\u884c\u52d5\u30d1\u30bf\u30fc\u30f3\u306b\u57fa\u3065\u3044\u3066\u304a\u308a\u3001\u6839\u62e0\u3092\u6301\u3063\u3066\u691c\u7d22\u610f\u56f3\u3092\u6b63\u78ba\u306b\u628a\u63e1\u3059\u308b\u305f\u3081\u306e\u6709\u529b\u306a\u624b\u6bb5\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n
\u9069\u5207\u306a\u610f\u56f3\u306e\u7279\u5b9a\u306f\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u30e6\u30fc\u30b6\u30fc\u306b\u9069\u3057\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u63d0\u4f9b\u3092\u53ef\u80fd\u306b\u3057\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3084\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u5411\u4e0a\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n
**\u3069\u306e\u3088\u3046\u306a\u624b\u6cd5\u304c\u30e6\u30fc\u30b6\u30fc\u884c\u52d5\u5206\u6790\u306b\u6709\u52b9\u304b\uff1f**
\n\u30e6\u30fc\u30b6\u30fc\u884c\u52d5\u5206\u6790\u306f\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3084\u30a2\u30d7\u30ea\u30b1\u30fc\u30b7\u30e7\u30f3\u306b\u304a\u3051\u308b\u30e6\u30fc\u30b6\u30fc\u306e\u52d5\u304d\u3084\u610f\u601d\u6c7a\u5b9a\u30d7\u30ed\u30bb\u30b9\u3092\u7406\u89e3\u3057\u3001\u6700\u9069\u5316\u3059\u308b\u305f\u3081\u306e\u91cd\u8981\u306a\u624b\u6cd5\u3067\u3059\u3002<\/p>\n
\u4ee5\u4e0b\u306b\u3001\u30e6\u30fc\u30b6\u30fc\u884c\u52d5\u5206\u6790\u306b\u6709\u52b9\u306a\u4e3b\u8981\u306a\u624b\u6cd5\u3068\u305d\u308c\u305e\u308c\u306e\u6839\u62e0\u3092\u8a73\u3057\u304f\u8aac\u660e\u3057\u307e\u3059\u3002<\/p>\n
1. \u30a6\u30a7\u30d6\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/p>\n
\u6982\u8981 Google Analytics\u3084Adobe Analytics\u306a\u3069\u306e\u30c4\u30fc\u30eb\u3092\u4f7f\u7528\u3057\u3066\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u8a2a\u554f\u6570\u3001\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\u3001\u6ede\u5728\u6642\u9593\u3001\u96e2\u8131\u7387\u306a\u3069\u306e\u5b9a\u91cf\u7684\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u30fb\u5206\u6790\u3057\u307e\u3059\u3002<\/p>\n
\u6709\u52b9\u6027\u306e\u6839\u62e0 \u30a6\u30a7\u30d6\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u5168\u4f53\u7684\u306a\u884c\u52d5\u30d1\u30bf\u30fc\u30f3\u3092\u628a\u63e1\u3059\u308b\u305f\u3081\u306e\u57fa\u672c\u7684\u306a\u30c7\u30fc\u30bf\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u3069\u306e\u30da\u30fc\u30b8\u304c\u4eba\u6c17\u304b\u3001\u3069\u306e\u30c1\u30e3\u30cd\u30eb\u304b\u3089\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c\u591a\u3044\u304b\u306a\u3069\u3092\u7406\u89e3\u3057\u3001\u6226\u7565\u7684\u306a\u610f\u601d\u6c7a\u5b9a\u3092\u652f\u63f4\u3057\u307e\u3059\u3002<\/p>\n
2. \u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u5206\u6790<\/p>\n
\u6982\u8981 \u30e6\u30fc\u30b6\u30fc\u304c\u3069\u3053\u3092\u30af\u30ea\u30c3\u30af\u3057\u3001\u3069\u306e\u90e8\u5206\u3067\u30b9\u30af\u30ed\u30fc\u30eb\u3092\u6b62\u3081\u305f\u304b\u3092\u8996\u899a\u7684\u306b\u793a\u3059\u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u3092\u4f5c\u6210\u3057\u307e\u3059\u3002<\/p>\n
Hotjar\u3084Crazy Egg\u306a\u3069\u306e\u30c4\u30fc\u30eb\u304c\u4e00\u822c\u7684\u3067\u3059\u3002<\/p>\n
\u6709\u52b9\u6027\u306e\u6839\u62e0 \u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u8996\u7dda\u3084\u8208\u5473\u306e\u96c6\u4e2d\u30dd\u30a4\u30f3\u30c8\u3092\u76f4\u611f\u7684\u306b\u628a\u63e1\u3067\u304d\u308b\u305f\u3081\u3001UI\/UX\u306e\u6539\u5584\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u914d\u7f6e\u306e\u6700\u9069\u5316\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/p>\n
\u8996\u899a\u7684\u306a\u30c7\u30fc\u30bf\u306f\u3001\u5177\u4f53\u7684\u306a\u6539\u5584\u70b9\u3092\u7279\u5b9a\u3057\u3084\u3059\u304f\u3057\u307e\u3059\u3002<\/p>\n
3. \u30bb\u30c3\u30b7\u30e7\u30f3\u30ec\u30b3\u30fc\u30c7\u30a3\u30f3\u30b0<\/p>\n
\u6982\u8981 \u30e6\u30fc\u30b6\u30fc\u306e\u5b9f\u969b\u306e\u64cd\u4f5c\u3092\u9332\u753b\u3057\u3001\u518d\u751f\u3059\u308b\u3053\u3068\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u3084\u554f\u984c\u70b9\u3092\u8a73\u7d30\u306b\u89b3\u5bdf\u3057\u307e\u3059\u3002<\/p>\n
\u6709\u52b9\u6027\u306e\u6839\u62e0 \u30bb\u30c3\u30b7\u30e7\u30f3\u30ec\u30b3\u30fc\u30c7\u30a3\u30f3\u30b0\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u5b9f\u969b\u306b\u3069\u306e\u3088\u3046\u306b\u30b5\u30a4\u30c8\u3084\u30a2\u30d7\u30ea\u3092\u64cd\u4f5c\u3057\u3066\u3044\u308b\u304b\u3092\u76f4\u306b\u89b3\u5bdf\u3067\u304d\u308b\u305f\u3081\u3001\u30ca\u30d3\u30b2\u30fc\u30b7\u30e7\u30f3\u306e\u554f\u984c\u70b9\u3084\u30e6\u30fc\u30b6\u30fc\u306e\u6df7\u4e71\u70b9\u3092\u5177\u4f53\u7684\u306b\u7279\u5b9a\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u306e\u8cea\u3092\u5411\u4e0a\u3055\u305b\u308b\u305f\u3081\u306e\u5177\u4f53\u7684\u306a\u6539\u5584\u7b56\u3092\u5c0e\u304d\u51fa\u305b\u307e\u3059\u3002<\/p>\n
4. A\/B \u30c6\u30b9\u30c8\uff08\u30b9\u30d7\u30ea\u30c3\u30c8\u30c6\u30b9\u30c8\uff09<\/p>\n
\u6982\u8981 2\u3064\u4ee5\u4e0a\u306e\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u30da\u30fc\u30b8\u3084\u6a5f\u80fd\u3092\u540c\u6642\u306b\u5c55\u958b\u3057\u3001\u3069\u3061\u3089\u304c\u3088\u308a\u52b9\u679c\u7684\u304b\u3092\u6bd4\u8f03\u3057\u307e\u3059\u3002<\/p>\n
\u6709\u52b9\u6027\u306e\u6839\u62e0 A\/B\u30c6\u30b9\u30c8\u306f\u3001\u4eee\u8aac\u306b\u57fa\u3065\u3044\u3066\u5177\u4f53\u7684\u306a\u5909\u66f4\u3092\u8a66\u3057\u3001\u305d\u306e\u52b9\u679c\u3092\u5b9a\u91cf\u7684\u306b\u6e2c\u5b9a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u79d1\u5b66\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u306b\u3088\u308a\u3001\u76f4\u611f\u3084\u63a8\u6e2c\u3067\u306f\u306a\u304f\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u305f\u610f\u601d\u6c7a\u5b9a\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n
5. \u30e6\u30fc\u30b6\u30fc\u8abf\u67fb\uff08\u30a2\u30f3\u30b1\u30fc\u30c8\u30fb\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\uff09<\/p>\n
\u6982\u8981 \u30e6\u30fc\u30b6\u30fc\u306b\u76f4\u63a5\u8cea\u554f\u3092\u6295\u3052\u304b\u3051\u3001\u30cb\u30fc\u30ba\u3084\u4e0d\u6e80\u70b9\u3001\u6539\u5584\u70b9\u3092\u53ce\u96c6\u3057\u307e\u3059\u3002<\/p>\n
\u30aa\u30f3\u30e9\u30a4\u30f3\u30a2\u30f3\u30b1\u30fc\u30c8\u3084\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u30d5\u30a9\u30fc\u30e0\u304c\u4e00\u822c\u7684\u3067\u3059\u3002<\/p>\n
\u6709\u52b9\u6027\u306e\u6839\u62e0 \u5b9a\u91cf\u7684\u306a\u30c7\u30fc\u30bf\u3060\u3051\u3067\u306f\u628a\u63e1\u3057\u304d\u308c\u306a\u3044\u30e6\u30fc\u30b6\u30fc\u306e\u611f\u60c5\u3084\u610f\u56f3\u3092\u7406\u89e3\u3059\u308b\u305f\u3081\u306b\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/p>\n
\u30e6\u30fc\u30b6\u30fc\u306e\u58f0\u3092\u76f4\u63a5\u53cd\u6620\u3059\u308b\u3053\u3068\u3067\u3001\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u6539\u5584\u306b\u5177\u4f53\u7684\u306a\u65b9\u5411\u6027\u3092\u4e0e\u3048\u307e\u3059\u3002<\/p>\n
6. \u30e6\u30fc\u30b6\u30fc\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc<\/p>\n
\u6982\u8981 \u7279\u5b9a\u306e\u30e6\u30fc\u30b6\u30fc\u3068\u5bfe\u8a71\u3057\u3001\u6df1\u5c64\u7684\u306a\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u5f97\u308b\u305f\u3081\u306e\u8cea\u7684\u306a\u8abf\u67fb\u624b\u6cd5\u3067\u3059\u3002<\/p>\n
\u6709\u52b9\u6027\u306e\u6839\u62e0 \u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3092\u901a\u3058\u3066\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u62b1\u3048\u308b\u554f\u984c\u3084\u88fd\u54c1\u306b\u5bfe\u3059\u308b\u671f\u5f85\u3001\u4f7f\u7528\u72b6\u6cc1\u306a\u3069\u3092\u8a73\u7d30\u306b\u7406\u89e3\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u4e2d\u5fc3\u306e\u8a2d\u8a08\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u69cb\u7bc9\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n
7. \u30e6\u30fc\u30b6\u30d3\u30ea\u30c6\u30a3\u30c6\u30b9\u30c8<\/p>\n
\u6982\u8981 \u5b9f\u969b\u306e\u30e6\u30fc\u30b6\u30fc\u306b\u7279\u5b9a\u306e\u30bf\u30b9\u30af\u3092\u5b9f\u884c\u3057\u3066\u3082\u3089\u3044\u3001\u305d\u306e\u904e\u7a0b\u3092\u89b3\u5bdf\u30fb\u8a55\u4fa1\u3057\u307e\u3059\u3002<\/p>\n
\u6709\u52b9\u6027\u306e\u6839\u62e0 \u30e6\u30fc\u30b6\u30fc\u304c\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u3069\u306e\u3088\u3046\u306b\u5229\u7528\u3057\u3001\u3069\u306e\u90e8\u5206\u3067\u56f0\u96e3\u3092\u611f\u3058\u308b\u304b\u3092\u5177\u4f53\u7684\u306b\u628a\u63e1\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u30a4\u30f3\u30bf\u30fc\u30d5\u30a7\u30fc\u30b9\u306e\u6539\u5584\u3084\u64cd\u4f5c\u6027\u306e\u5411\u4e0a\u304c\u56f3\u308c\u307e\u3059\u3002<\/p>\n
8. \u30b3\u30db\u30fc\u30c8\u5206\u6790<\/p>\n
\u6982\u8981 \u30e6\u30fc\u30b6\u30fc\u3092\u7279\u5b9a\u306e\u5c5e\u6027\u3084\u884c\u52d5\u30d1\u30bf\u30fc\u30f3\u3067\u30b0\u30eb\u30fc\u30d7\u5316\u3057\u3001\u6642\u9593\u7d4c\u904e\u3068\u3068\u3082\u306b\u305d\u306e\u884c\u52d5\u3092\u8ffd\u8de1\u3057\u307e\u3059\u3002<\/p>\n
\u6709\u52b9\u6027\u306e\u6839\u62e0 \u30b3\u30db\u30fc\u30c8\u5206\u6790\u306b\u3088\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u30e9\u30a4\u30d5\u30b5\u30a4\u30af\u30eb\u3084\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u7387\u306e\u5909\u5316\u3092\u7406\u89e3\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u52b9\u679c\u3084\u88fd\u54c1\u306e\u7d99\u7d9a\u5229\u7528\u306b\u95a2\u3059\u308b\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u5f97\u3089\u308c\u307e\u3059\u3002<\/p>\n
9. \u30d5\u30a1\u30cd\u30eb\u5206\u6790<\/p>\n
\u6982\u8981 \u30e6\u30fc\u30b6\u30fc\u304c\u76ee\u6a19\uff08\u4f8b\u3048\u3070\u8cfc\u5165\u3084\u767b\u9332\uff09\u306b\u5230\u9054\u3059\u308b\u307e\u3067\u306e\u30b9\u30c6\u30c3\u30d7\u3092\u5206\u6790\u3057\u3001\u3069\u306e\u6bb5\u968e\u3067\u96e2\u8131\u304c\u767a\u751f\u3057\u3066\u3044\u308b\u304b\u3092\u7279\u5b9a\u3057\u307e\u3059\u3002<\/p>\n
\u6709\u52b9\u6027\u306e\u6839\u62e0 \u30d5\u30a1\u30cd\u30eb\u5206\u6790\u306b\u3088\u308a\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u5411\u4e0a\u3055\u305b\u308b\u305f\u3081\u306e\u5177\u4f53\u7684\u306a\u6539\u5584\u30dd\u30a4\u30f3\u30c8\u3092\u660e\u78ba\u306b\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u30e6\u30fc\u30b6\u30fc\u304c\u3069\u306e\u30b9\u30c6\u30c3\u30d7\u3067\u96e2\u8131\u3059\u308b\u304b\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u3067\u3001\u305d\u306e\u90e8\u5206\u306e\u6700\u9069\u5316\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n
10. \u30af\u30ea\u30c3\u30af\u30b9\u30c8\u30ea\u30fc\u30e0\u5206\u6790<\/p>\n
\u6982\u8981 \u30e6\u30fc\u30b6\u30fc\u304c\u30b5\u30a4\u30c8\u5185\u3067\u3069\u306e\u3088\u3046\u306a\u30d1\u30b9\u3092\u8fbf\u3063\u3066\u79fb\u52d5\u3059\u308b\u304b\u3092\u8a73\u7d30\u306b\u8ffd\u8de1\u30fb\u5206\u6790\u3057\u307e\u3059\u3002<\/p>\n
\u6709\u52b9\u6027\u306e\u6839\u62e0 \u30af\u30ea\u30c3\u30af\u30b9\u30c8\u30ea\u30fc\u30e0\u5206\u6790\u306b\u3088\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u30ca\u30d3\u30b2\u30fc\u30b7\u30e7\u30f3\u30d1\u30bf\u30fc\u30f3\u3092\u7406\u89e3\u3057\u3001\u30b5\u30a4\u30c8\u69cb\u9020\u3084\u30ca\u30d3\u30b2\u30fc\u30b7\u30e7\u30f3\u306e\u6539\u5584\u70b9\u3092\u7279\u5b9a\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u307e\u305f\u3001\u95a2\u9023\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u63d0\u6848\u3084\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u30c9\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u306e\u63d0\u4f9b\u306b\u3082\u5f79\u7acb\u3061\u307e\u3059\u3002<\/p>\n
11. \u30a2\u30a4\u30fb\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\uff08\u8996\u7dda\u8ffd\u8de1\uff09<\/p>\n
\u6982\u8981 \u30e6\u30fc\u30b6\u30fc\u304c\u753b\u9762\u4e0a\u306e\u3069\u3053\u3092\u898b\u3066\u3044\u308b\u304b\u3092\u6e2c\u5b9a\u3059\u308b\u624b\u6cd5\u3067\u3059\u3002<\/p>\n
\u5c02\u7528\u306e\u30cf\u30fc\u30c9\u30a6\u30a7\u30a2\u3084\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u3092\u4f7f\u7528\u3057\u307e\u3059\u3002<\/p>\n
\u6709\u52b9\u6027\u306e\u6839\u62e0 \u30a2\u30a4\u30fb\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u8996\u899a\u7684\u306a\u95a2\u5fc3\u3084\u6ce8\u610f\u306e\u96c6\u4e2d\u30dd\u30a4\u30f3\u30c8\u3092\u8a73\u7d30\u306b\u628a\u63e1\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u30c7\u30b6\u30a4\u30f3\u306e\u8996\u899a\u7684\u306a\u6700\u9069\u5316\u3084\u91cd\u8981\u60c5\u5831\u306e\u52b9\u679c\u7684\u306a\u914d\u7f6e\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n
\u7d50\u8ad6<\/p>\n
\u30e6\u30fc\u30b6\u30fc\u884c\u52d5\u5206\u6790\u306b\u306f\u3001\u591a\u69d8\u306a\u624b\u6cd5\u304c\u5b58\u5728\u3057\u3001\u305d\u308c\u305e\u308c\u304c\u7570\u306a\u308b\u8996\u70b9\u304b\u3089\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u3092\u7406\u89e3\u3059\u308b\u305f\u3081\u306b\u6709\u52b9\u3067\u3059\u3002<\/p>\n
\u5b9a\u91cf\u7684\u306a\u30c7\u30fc\u30bf\u3092\u63d0\u4f9b\u3059\u308b\u30a6\u30a7\u30d6\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3084\u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u306b\u52a0\u3048\u3001\u8cea\u7684\u306a\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u5f97\u308b\u305f\u3081\u306e\u30e6\u30fc\u30b6\u30fc\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3084\u30e6\u30fc\u30b6\u30d3\u30ea\u30c6\u30a3\u30c6\u30b9\u30c8\u3092\u7d44\u307f\u5408\u308f\u305b\u308b\u3053\u3068\u3067\u3001\u5305\u62ec\u7684\u306a\u5206\u6790\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u3089\u306e\u624b\u6cd5\u3092\u9069\u5207\u306b\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u306e\u5411\u4e0a\u3084\u30d3\u30b8\u30cd\u30b9\u76ee\u6a19\u306e\u9054\u6210\u306b\u5bc4\u4e0e\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n
**\u691c\u7d22\u610f\u56f3\u306e\u7406\u89e3\u304c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306b\u3069\u306e\u3088\u3046\u306b\u5f71\u97ff\u3059\u308b\u304b\uff1f**
\n\u691c\u7d22\u610f\u56f3\u306e\u7406\u89e3\u304c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306b\u4e0e\u3048\u308b\u5f71\u97ff<\/p>\n
\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3044\u3066\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u691c\u7d22\u610f\u56f3\uff08\u691c\u7d22\u30a4\u30f3\u30c6\u30f3\u30c8\uff09\u3092\u6b63\u78ba\u306b\u7406\u89e3\u3059\u308b\u3053\u3068\u306f\u3001\u52b9\u679c\u7684\u306a\u6226\u7565\u7acb\u6848\u3068\u5b9f\u884c\u306b\u304a\u3044\u3066\u6975\u3081\u3066\u91cd\u8981\u3067\u3059\u3002<\/p>\n
\u691c\u7d22\u610f\u56f3\u3068\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u7279\u5b9a\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u691c\u7d22\u3059\u308b\u969b\u306b\u6301\u3064\u80cc\u5f8c\u306e\u76ee\u7684\u3084\u52d5\u6a5f\u306e\u3053\u3068\u3092\u6307\u3057\u307e\u3059\u3002<\/p>\n
\u4ee5\u4e0b\u3067\u306f\u3001\u691c\u7d22\u610f\u56f3\u306e\u7406\u89e3\u304c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306b\u3069\u306e\u3088\u3046\u306b\u5f71\u97ff\u3059\u308b\u304b\u306b\u3064\u3044\u3066\u8a73\u8ff0\u3057\u3001\u305d\u306e\u6839\u62e0\u3082\u4f75\u305b\u3066\u8aac\u660e\u3057\u307e\u3059\u3002<\/p>\n
1. \u30b3\u30f3\u30c6\u30f3\u30c4\u6226\u7565\u306e\u6700\u9069\u5316<\/p>\n
\u5f71\u97ff\u3000 \u30e6\u30fc\u30b6\u30fc\u306e\u691c\u7d22\u610f\u56f3\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u63d0\u4f9b\u3059\u3079\u304d\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u7a2e\u985e\u3084\u5185\u5bb9\u3092\u7684\u78ba\u306b\u8a2d\u5b9a\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u60c5\u5831\u53ce\u96c6\u3001\u8cfc\u5165\u610f\u6b32\u3001\u6bd4\u8f03\u691c\u8a0e\u306a\u3069\u3001\u7570\u306a\u308b\u610f\u56f3\u306b\u5fdc\u3058\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u7528\u610f\u3059\u308b\u3053\u3068\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u30cb\u30fc\u30ba\u306b\u5fdc\u3048\u308b\u3053\u3068\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n
\u6839\u62e0\u3000 HubSpot\u306e\u8abf\u67fb\u306b\u3088\u308c\u3070\u3001\u691c\u7d22\u610f\u56f3\u306b\u5408\u81f4\u3057\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u63d0\u4f9b\u3059\u308b\u4f01\u696d\u306f\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u304b\u3089\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c\u5897\u52a0\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u304c\u5411\u4e0a\u3059\u308b\u50be\u5411\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n
2. SEO\uff08\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u6700\u9069\u5316\uff09\u306e\u5f37\u5316<\/p>\n
\u5f71\u97ff\u3000 \u691c\u7d22\u610f\u56f3\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u9069\u5207\u306a\u30ad\u30fc\u30ef\u30fc\u30c9\u9078\u5b9a\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n
\u5358\u306b\u30dc\u30ea\u30e5\u30fc\u30e0\u306e\u591a\u3044\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u72d9\u3046\u306e\u3067\u306f\u306a\u304f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u610f\u56f3\u306b\u5408\u3063\u305f\u30ed\u30f3\u30b0\u30c6\u30fc\u30eb\u30ad\u30fc\u30ef\u30fc\u30c9\u3084\u95a2\u9023\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306e\u4e0a\u4f4d\u306b\u8868\u793a\u3055\u308c\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n
\u6839\u62e0\u3000 Moz\u306e\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001\u691c\u7d22\u610f\u56f3\u306b\u57fa\u3065\u3044\u305f\u30ad\u30fc\u30ef\u30fc\u30c9\u6226\u7565\u3092\u63a1\u7528\u3057\u3066\u3044\u308b\u30b5\u30a4\u30c8\u306f\u3001\u691c\u7d22\u9806\u4f4d\u304c\u5411\u4e0a\u3057\u3001\u30af\u30ea\u30c3\u30af\u7387\uff08CTR\uff09\u3082\u9ad8\u307e\u308b\u3053\u3068\u304c\u78ba\u8a8d\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n
3. \u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u7cbe\u7dfb\u5316<\/p>\n
\u5f71\u97ff\u3000 \u5e83\u544a\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3044\u3066\u3001\u691c\u7d22\u610f\u56f3\u3092\u8003\u616e\u3059\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u95a2\u9023\u6027\u306e\u9ad8\u3044\u5e83\u544a\u8868\u793a\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u5e83\u544a\u8cbb\u306e\u52b9\u7387\u7684\u306a\u5229\u7528\u3068\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306e\u5411\u4e0a\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u6839\u62e0\u3000 Google\u306e\u30c7\u30fc\u30bf\u306b\u3088\u308c\u3070\u3001\u691c\u7d22\u610f\u56f3\u306b\u30de\u30c3\u30c1\u3057\u305f\u5e83\u544a\u306f\u3001\u30af\u30ea\u30c3\u30af\u7387\u304c\u5e73\u5747\u306720%\u5411\u4e0a\u3057\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u308215%\u4e0a\u6607\u3059\u308b\u3053\u3068\u304c\u793a\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n
4. \u30e6\u30fc\u30b6\u30fc\u4f53\u9a13\uff08UX\uff09\u306e\u5411\u4e0a<\/p>\n
\u5f71\u97ff\u3000 \u30e6\u30fc\u30b6\u30fc\u306e\u691c\u7d22\u610f\u56f3\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u69cb\u9020\u3084\u30ca\u30d3\u30b2\u30fc\u30b7\u30e7\u30f3\u3092\u6700\u9069\u5316\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u6c42\u3081\u308b\u60c5\u5831\u306b\u8fc5\u901f\u306b\u30a2\u30af\u30bb\u30b9\u3067\u304d\u308b\u3088\u3046\u306b\u3057\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u6ede\u5728\u6642\u9593\u306e\u5ef6\u9577\u3084\u96e2\u8131\u7387\u306e\u4f4e\u4e0b\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u6839\u62e0\u3000 Nielsen Norman Group\u306e\u7814\u7a76\u3067\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u610f\u56f3\u306b\u6cbf\u3063\u305f\u30b5\u30a4\u30c8\u8a2d\u8a08\u304c\u3001\u30e6\u30fc\u30b6\u30fc\u6e80\u8db3\u5ea6\u3068\u30ea\u30d4\u30fc\u30c8\u7387\u306e\u5411\u4e0a\u306b\u5bc4\u4e0e\u3059\u308b\u3053\u3068\u304c\u660e\u3089\u304b\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n
5. \u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u30c9\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5b9f\u73fe<\/p>\n
\u5f71\u97ff\u3000 \u691c\u7d22\u610f\u56f3\u306e\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u3054\u3068\u306b\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3055\u308c\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30e1\u30c3\u30bb\u30fc\u30b8\u3084\u30aa\u30d5\u30a1\u30fc\u3092\u63d0\u4f9b\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u4e00\u4eba\u3072\u3068\u308a\u306b\u9069\u3057\u305f\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u53ef\u80fd\u3068\u306a\u308a\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306e\u5411\u4e0a\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n
\u6839\u62e0\u3000 Epsilon\u306e\u8abf\u67fb\u3067\u306f\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30e1\u30c3\u30bb\u30fc\u30b8\u306f\u3001\u5168\u4f53\u306e\u65bd\u7b56\u306b\u6bd4\u3079\u3066\u5e73\u5747\u306720%\u9ad8\u3044\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u793a\u3059\u3053\u3068\u304c\u5831\u544a\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n
6. \u88fd\u54c1\u958b\u767a\u3068\u6539\u5584\u3078\u306e\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af<\/p>\n
\u5f71\u97ff\u3000 \u691c\u7d22\u610f\u56f3\u306e\u5206\u6790\u3092\u901a\u3058\u3066\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u6c42\u3081\u308b\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u7279\u5fb4\u3092\u628a\u63e1\u3057\u3001\u88fd\u54c1\u958b\u767a\u3084\u65e2\u5b58\u88fd\u54c1\u306e\u6539\u5584\u306b\u5f79\u7acb\u3066\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u30de\u30fc\u30b1\u30c3\u30c8\u30cb\u30fc\u30ba\u306b\u5373\u3057\u305f\u88fd\u54c1\u63d0\u4f9b\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n
\u6839\u62e0\u3000 McKinsey\u306e\u30ec\u30dd\u30fc\u30c8\u306b\u3088\u308c\u3070\u3001\u30e6\u30fc\u30b6\u30fc\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u6d3b\u7528\u3057\u305f\u88fd\u54c1\u958b\u767a\u306f\u3001\u5e02\u5834\u6295\u5165\u5f8c\u306e\u6210\u529f\u7387\u3092\u5927\u5e45\u306b\u5411\u4e0a\u3055\u305b\u308b\u8981\u56e0\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u307e\u3068\u3081<\/p>\n
\u691c\u7d22\u610f\u56f3\u306e\u7406\u89e3\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u5168\u822c\u306b\u304a\u3044\u3066\u591a\u5c90\u306b\u308f\u305f\u308b\u5f71\u97ff\u3092\u4e0e\u3048\u307e\u3059\u3002<\/p>\n
\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u6700\u9069\u5316\u3001SEO\u306e\u5f37\u5316\u3001\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u7cbe\u7dfb\u5316\u3001\u30e6\u30fc\u30b6\u30fc\u4f53\u9a13\u306e\u5411\u4e0a\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u30c9\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5b9f\u73fe\u3001\u88fd\u54c1\u958b\u767a\u3078\u306e\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u306a\u3069\u3001\u5404\u65b9\u9762\u3067\u691c\u7d22\u610f\u56f3\u306e\u89e3\u6790\u3068\u6d3b\u7528\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u30cb\u30fc\u30ba\u306b\u7684\u78ba\u306b\u5fdc\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u7d50\u679c\u3068\u3057\u3066\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u306e\u52b9\u679c\u3092\u6700\u5927\u5316\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n
\u73fe\u4ee3\u306e\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3044\u3066\u3001\u691c\u7d22\u610f\u56f3\u306e\u6df1\u3044\u7406\u89e3\u3068\u305d\u306e\u6226\u7565\u7684\u6d3b\u7528\u306f\u3001\u7af6\u4e89\u512a\u4f4d\u6027\u3092\u78ba\u7acb\u3059\u308b\u305f\u3081\u306e\u91cd\u8981\u306a\u8981\u7d20\u3068\u8a00\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n
**\u6700\u65b0\u306e\u30c4\u30fc\u30eb\u3084\u6280\u8853\u306f\u30e6\u30fc\u30b6\u30fc\u884c\u52d5\u5206\u6790\u306b\u3069\u306e\u3088\u3046\u306b\u6d3b\u7528\u3067\u304d\u308b\u304b\uff1f**
\n\u6700\u65b0\u306e\u30c4\u30fc\u30eb\u3084\u6280\u8853\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u884c\u52d5\u5206\u6790\u306b\u304a\u3044\u3066\u307e\u3059\u307e\u3059\u91cd\u8981\u306a\u5f79\u5272\u3092\u679c\u305f\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u3089\u306e\u30c4\u30fc\u30eb\u3092\u52b9\u679c\u7684\u306b\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u3084\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u30e6\u30fc\u30b6\u30fc\u306e\u30cb\u30fc\u30ba\u3084\u884c\u52d5\u30d1\u30bf\u30fc\u30f3\u3092\u6df1\u304f\u7406\u89e3\u3057\u3001\u3088\u308a\u9069\u5207\u306a\u6226\u7565\u3092\u7acb\u6848\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n
\u4ee5\u4e0b\u306b\u3001\u4e3b\u8981\u306a\u6700\u65b0\u30c4\u30fc\u30eb\u3084\u6280\u8853\u3068\u305d\u306e\u6d3b\u7528\u65b9\u6cd5\u3001\u3055\u3089\u306b\u305d\u306e\u6839\u62e0\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u8aac\u660e\u3057\u307e\u3059\u3002<\/p>\n
1. \u30d3\u30c3\u30b0\u30c7\u30fc\u30bf\u89e3\u6790\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0<\/p>\n
\u6d3b\u7528\u65b9\u6cd5<\/p>\n
\u30d3\u30c3\u30b0\u30c7\u30fc\u30bf\u89e3\u6790\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\uff08\u4f8b\u3000Apache Hadoop\u3001Spark\uff09\u306f\u3001\u81a8\u5927\u306a\u91cf\u306e\u30e6\u30fc\u30b6\u30fc\u30c7\u30fc\u30bf\u3092\u51e6\u7406\u30fb\u5206\u6790\u3059\u308b\u305f\u3081\u306b\u4f7f\u7528\u3055\u308c\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u306e\u30c7\u30fc\u30bf\u51e6\u7406\u3084\u8907\u96d1\u306a\u30af\u30a8\u30ea\u306e\u5b9f\u884c\u304c\u53ef\u80fd\u3068\u306a\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u30d1\u30bf\u30fc\u30f3\u3084\u30c8\u30ec\u30f3\u30c9\u3092\u8fc5\u901f\u306b\u628a\u63e1\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u6839\u62e0<\/p>\n
\u591a\u304f\u306e\u4f01\u696d\u304c\u30d3\u30c3\u30b0\u30c7\u30fc\u30bf\u89e3\u6790\u3092\u5c0e\u5165\u3059\u308b\u3053\u3068\u3067\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u52b9\u679c\u306e\u5411\u4e0a\u3084\u9867\u5ba2\u6e80\u8db3\u5ea6\u306e\u5411\u4e0a\u3092\u5b9f\u73fe\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u4f8b\u3048\u3070\u3001Amazon\u3084Google\u306f\u30d3\u30c3\u30b0\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u3066\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u9ad8\u3081\u3066\u3044\u307e\u3059\u3002<\/p>\n
2. \u30de\u30b7\u30f3\u30e9\u30fc\u30cb\u30f3\u30b0\u3068AI<\/p>\n
\u6d3b\u7528\u65b9\u6cd5<\/p>\n
\u30de\u30b7\u30f3\u30e9\u30fc\u30cb\u30f3\u30b0\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u3084AI\u6280\u8853\uff08\u4f8b\u3000TensorFlow\u3001PyTorch\uff09\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u884c\u52d5\u306e\u4e88\u6e2c\u3084\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u306b\u5229\u7528\u3055\u308c\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u672a\u6765\u306e\u884c\u52d5\u3092\u4e88\u6e2c\u3057\u3001\u500b\u5225\u5316\u3055\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3084\u30aa\u30d5\u30a1\u30fc\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n
\u6839\u62e0<\/p>\n
\u7814\u7a76\u306b\u3088\u308c\u3070\u3001AI\u3092\u6d3b\u7528\u3057\u305f\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u306f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u6700\u592730\uff05\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u304c\u793a\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n
Netflix\u3084Spotify\u306a\u3069\u306e\u4f01\u696d\u306f\u3001\u30de\u30b7\u30f3\u30e9\u30fc\u30cb\u30f3\u30b0\u3092\u7528\u3044\u3066\u30e6\u30fc\u30b6\u30fc\u306e\u597d\u307f\u306b\u5408\u308f\u305b\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u63d0\u4f9b\u3057\u3001\u9ad8\u3044\u9867\u5ba2\u7dad\u6301\u7387\u3092\u5b9f\u73fe\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n
3. \u30a6\u30a7\u30d6\u89e3\u6790\u30c4\u30fc\u30eb\u3068\u71b1\u30de\u30c3\u30d7\u30c4\u30fc\u30eb<\/p>\n
\u6d3b\u7528\u65b9\u6cd5<\/p>\n
Google Analytics\u3084Mixpanel\u306e\u3088\u3046\u306a\u30a6\u30a7\u30d6\u89e3\u6790\u30c4\u30fc\u30eb\u306b\u52a0\u3048\u3001Hotjar\u3084Crazy Egg\u3068\u3044\u3063\u305f\u71b1\u30de\u30c3\u30d7\u30c4\u30fc\u30eb\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u4e0a\u3067\u3069\u306e\u90e8\u5206\u306b\u6ce8\u76ee\u3057\u3001\u3069\u3053\u3067\u96e2\u8131\u3057\u3066\u3044\u308b\u304b\u3092\u8996\u899a\u7684\u306b\u5206\u6790\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u306e\u6539\u5584\u70b9\u3092\u5177\u4f53\u7684\u306b\u7279\u5b9a\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u6839\u62e0<\/p>\n
\u3053\u308c\u3089\u306e\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30b5\u30a4\u30c8\u306e\u4f7f\u3044\u3084\u3059\u3055\u3084\u30ca\u30d3\u30b2\u30fc\u30b7\u30e7\u30f3\u306e\u6700\u9069\u5316\u306b\u6210\u529f\u3057\u305f\u4e8b\u4f8b\u304c\u591a\u6570\u5831\u544a\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u4f8b\u3048\u3070\u3001\u71b1\u30de\u30c3\u30d7\u306e\u5c0e\u5165\u306b\u3088\u308a\u3001\u91cd\u8981\u306a\u30b3\u30fc\u30eb\u30c8\u30a5\u30a2\u30af\u30b7\u30e7\u30f3\u30dc\u30bf\u30f3\u306e\u914d\u7f6e\u3092\u6700\u9069\u5316\u3057\u3001\u30af\u30ea\u30c3\u30af\u7387\u309220\uff05\u5411\u4e0a\u3055\u305b\u305f\u4f01\u696d\u3082\u5b58\u5728\u3057\u307e\u3059\u3002<\/p>\n
4. \u9867\u5ba2\u95a2\u4fc2\u7ba1\u7406\uff08CRM\uff09\u30b7\u30b9\u30c6\u30e0\u306e\u7d71\u5408<\/p>\n
\u6d3b\u7528\u65b9\u6cd5<\/p>\n
Salesforce\u3084HubSpot\u306a\u3069\u306eCRM\u30b7\u30b9\u30c6\u30e0\u3068\u30e6\u30fc\u30b6\u30fc\u884c\u52d5\u30c7\u30fc\u30bf\u3092\u7d71\u5408\u3059\u308b\u3053\u3068\u3067\u3001\u9867\u5ba2\u4e00\u4eba\u3072\u3068\u308a\u306e\u884c\u52d5\u5c65\u6b74\u3084\u8cfc\u8cb7\u5c65\u6b74\u3092\u8a73\u7d30\u306b\u8ffd\u8de1\u3067\u304d\u307e\u3059\u3002<\/p>\n
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