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\n\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3068\u306f\u3001\u4e3b\u306b\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306a\u3069\u304c\u7406\u89e3\u3057\u3084\u3059\u304f\u3059\u308b\u305f\u3081\u306b\u4f7f\u7528\u3055\u308c\u308b\u6280\u8853\u3084\u624b\u6cd5\u306e\u3053\u3068\u3092\u6307\u3057\u307e\u3059\u3002<\/p>\n
\u5177\u4f53\u7684\u306b\u306f\u3001\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u306eHTML\u30b3\u30fc\u30c9\u5185\u306b\u7279\u5b9a\u306e\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u3092\u4f7f\u3063\u3066\u30c7\u30fc\u30bf\u3092\u300c\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u300d\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u3001\u60c5\u5831\u306e\u7a2e\u985e\u3084\u69cb\u9020\u3092\u660e\u793a\u7684\u306b\u793a\u3057\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u3063\u3066\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306f\u305d\u306e\u30da\u30fc\u30b8\u306e\u5185\u5bb9\u3092\u3088\u308a\u9069\u5207\u306b\u89e3\u91c8\u3057\u3001\u691c\u7d22\u7d50\u679c\u306b\u53cd\u6620\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u4e3b\u306a\u76ee\u7684<\/p>\n
\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306e\u7406\u89e3\u3092\u52a9\u3051\u308b \u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306f\u3001\u30da\u30fc\u30b8\u306e\u610f\u5473\u5408\u3044\u3092\u7406\u89e3\u3059\u308b\u305f\u3081\u306b\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u89e3\u6790\u3057\u307e\u3059\u304c\u3001\u6a19\u6e96\u7684\u306aHTML\u3060\u3051\u3067\u306f\u60c5\u5831\u3092\u5341\u5206\u306b\u4f1d\u3048\u3089\u308c\u306a\u3044\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n
\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3092\u7528\u3044\u308b\u3053\u3068\u3067\u3001\u30da\u30fc\u30b8\u304c\u4f55\u306b\u3064\u3044\u3066\u8ff0\u3079\u3066\u3044\u308b\u306e\u304b\u3092\u3088\u308a\u660e\u78ba\u306b\u793a\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u306e\u751f\u6210 \u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u5b9f\u88c5\u306b\u3088\u308a\u3001\u691c\u7d22\u7d50\u679c\u306b\u306f\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\uff08\u5f37\u8abf\u8868\u793a\u3055\u308c\u3001\u898b\u3084\u3059\u304f\u6574\u7406\u3055\u308c\u305f\u691c\u7d22\u7d50\u679c\uff09\u304c\u8868\u793a\u3055\u308c\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u306f\u3001\u30ec\u30d3\u30e5\u30fc\u306e\u661f\u8a55\u4fa1\u3001\u30a4\u30d9\u30f3\u30c8\u306e\u65e5\u6642\u3001\u5546\u54c1\u306e\u4fa1\u683c\u3001\u30d1\u30f3\u304f\u305a\u30ea\u30b9\u30c8\u306a\u3069\u304c\u542b\u307e\u308c\u307e\u3059\u3002<\/p>\n
\u6280\u8853\u3068\u5f62\u5f0f<\/p>\n
\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u306e\u4e00\u822c\u7684\u306a\u5f62\u5f0f\u306b\u306f\u3001\u4ee5\u4e0b\u306e\u3082\u306e\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n
JSON-LD\uff08JavaScript Object Notation for Linked Data\uff09 \u6700\u3082\u63a8\u5968\u3055\u308c\u3066\u3044\u308b\u65b9\u5f0f\u3067\u3001\u30b9\u30af\u30ea\u30d7\u30c8\u30bf\u30b0\u5185\u3067JSON\u5f62\u5f0f\u306e\u30c7\u30fc\u30bf\u3092\u8a18\u8ff0\u3057\u307e\u3059\u3002<\/p>\n
Microdata HTML\u30bf\u30b0\u306b\u76f4\u63a5\u8ffd\u52a0\u3059\u308b\u5f62\u3067\u5c5e\u6027\u3092\u4f7f\u3063\u3066\u30c7\u30fc\u30bf\u3092\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3059\u308b\u65b9\u5f0f\u3002<\/p>\n
RDFa\uff08Resource Description Framework in Attributes\uff09 \u3088\u308a\u8a73\u7d30\u3067\u8868\u73fe\u529b\u306e\u3042\u308b\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3092\u53ef\u80fd\u306b\u3059\u308b\u62e1\u5f35\u53ef\u80fd\u306a\u5f62\u5f0f\u3002<\/p>\n
\u5229\u70b9\u3068\u5f71\u97ff<\/p>\n
\u691c\u7d22\u9806\u4f4d\u306e\u5411\u4e0a \u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30da\u30fc\u30b8\u304c\u691c\u7d22\u7d50\u679c\u306b\u3088\u308a\u52b9\u679c\u7684\u306b\u8868\u793a\u3055\u308c\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u307e\u308a\u3001\u30af\u30ea\u30c3\u30af\u7387\uff08CTR\uff09\u306e\u5411\u4e0a\u306b\u3064\u306a\u304c\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n
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\u6839\u62e0<\/p>\n
\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u5b58\u5728\u304a\u3088\u3073\u305d\u306e\u52b9\u679c\u306b\u95a2\u3059\u308b\u6839\u62e0\u306f\u3001Google\u3092\u306f\u3058\u3081\u3068\u3059\u308b\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306e\u516c\u5f0f\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u306b\u57fa\u3065\u3044\u3066\u3044\u307e\u3059\u3002<\/p>\n
Google\u306f\u3001\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u6d3b\u7528\u304c\u691c\u7d22\u7d50\u679c\u3067\u306e\u3088\u308a\u8c4a\u304b\u306a\u8868\u793a\u3092\u53ef\u80fd\u306b\u3059\u308b\u3068\u660e\u8a00\u3057\u3066\u304a\u308a\u3001\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u306e\u30b5\u30dd\u30fc\u30c8\u306b\u95a2\u3059\u308b\u30c9\u30ad\u30e5\u30e1\u30f3\u30c8\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u307e\u305f\u3001Google\u306f\u7279\u306bJSON-LD\u3092\u63a8\u5968\u3057\u3066\u304a\u308a\u3001\u305d\u306e\u7406\u7531\u3068\u3057\u3066\u3001\u8aad\u307f\u53d6\u308a\u3084\u3059\u3055\u3084\u5b9f\u88c5\u306e\u7c21\u5358\u3055\u3092\u6319\u3052\u3066\u3044\u307e\u3059\u3002<\/p>\n
JSON-LD\u306e\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3092\u6b63\u3057\u304f\u5b9f\u88c5\u3059\u308b\u3053\u3068\u3067\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u304c\u30da\u30fc\u30b8\u306e\u5185\u5bb9\u3092\u3088\u308a\u6df1\u304f\u7406\u89e3\u3067\u304d\u308b\u3068\u3044\u3046\u5229\u70b9\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n
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\u3053\u306e\u6280\u8853\u304c\u91cd\u8981\u3067\u3042\u308b\u7406\u7531\u306f\u3044\u304f\u3064\u304b\u3042\u308a\u307e\u3059\u3002<\/p>\n
\u4ee5\u4e0b\u306b\u8a73\u3057\u304f\u8aac\u660e\u3057\u307e\u3059\u3002<\/p>\n
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\u4f8b\u3048\u3070\u3001\u30a4\u30d9\u30f3\u30c8\u306e\u30da\u30fc\u30b8\u304c\u3042\u308b\u5834\u5408\u3001\u65e5\u6642\u3001\u5834\u6240\u3001\u51fa\u6f14\u8005\u306a\u3069\u306e\u60c5\u5831\u3092\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3068\u3057\u3066\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3059\u308b\u3053\u3068\u3067\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u304c\u305d\u308c\u3092\u7406\u89e3\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u691c\u7d22\u7d50\u679c\u306b\u30a4\u30d9\u30f3\u30c8\u60c5\u5831\u304c\u9069\u5207\u306b\u8868\u793a\u3055\u308c\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u307e\u308a\u307e\u3059\u3002<\/p>\n
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\u3053\u308c\u306b\u306f\u3001\u8a55\u4fa1\u306e\u661f\u3001\u4fa1\u683c\u3001\u8457\u8005\u540d\u3001\u5834\u5408\u306b\u3088\u3063\u3066\u306f\u753b\u50cf\u306a\u3069\u304c\u542b\u307e\u308c\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u306f\u691c\u7d22\u7d50\u679c\u30da\u30fc\u30b8\u3067\u3088\u308a\u591a\u304f\u306e\u60c5\u5831\u3092\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u30af\u30ea\u30c3\u30af\u7387\uff08CTR\uff09\u3092\u5411\u4e0a\u3055\u305b\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n
\u97f3\u58f0\u691c\u7d22\u3078\u306e\u5bfe\u5fdc \u97f3\u58f0\u30a2\u30b7\u30b9\u30bf\u30f3\u30c8\uff08\u4f8b Google Assistant, Amazon Alexa\uff09\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u30af\u30a8\u30ea\u306b\u7b54\u3048\u308b\u305f\u3081\u306b\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3092\u5229\u7528\u3057\u307e\u3059\u3002<\/p>\n
\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u304c\u8ffd\u52a0\u3055\u308c\u3066\u3044\u308b\u3053\u3068\u3067\u3001\u97f3\u58f0\u691c\u7d22\u306e\u7cbe\u5ea6\u304c\u5411\u4e0a\u3057\u3001\u3088\u308a\u95a2\u9023\u6027\u306e\u9ad8\u3044\u60c5\u5831\u3092\u63d0\u4f9b\u3059\u308b\u52a9\u3051\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n
\u30e2\u30d0\u30a4\u30eb\u30d5\u30ec\u30f3\u30c9\u30ea\u30fc \u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306f\u30ec\u30b9\u30dd\u30f3\u30b7\u30d6\u30c7\u30b6\u30a4\u30f3\u3068\u3068\u3082\u306b\u3001\u30e2\u30d0\u30a4\u30eb\u30e6\u30fc\u30b6\u30fc\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3092\u5411\u4e0a\u3055\u305b\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/p>\n
Google\u306f\u30e2\u30d0\u30a4\u30eb\u30d5\u30ec\u30f3\u30c9\u30ea\u30fc\u306a\u30b5\u30a4\u30c8\u3092\u8a55\u4fa1\u3059\u308b\u50be\u5411\u304c\u3042\u308b\u305f\u3081\u3001\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306b\u3088\u3063\u3066\u305d\u308c\u3092\u88dc\u5f37\u3059\u308b\u3053\u3068\u306fSEO\u306b\u3068\u3063\u3066\u3082\u6709\u76ca\u3067\u3059\u3002<\/p>\n
\u30ed\u30fc\u30ab\u30ebSEO\u306e\u5f37\u5316 \u30d3\u30b8\u30cd\u30b9\u60c5\u5831\u3084\u5730\u5143\u306e\u30c7\u30fc\u30bf\u3092\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3068\u3057\u3066\u8ffd\u52a0\u3059\u308b\u3053\u3068\u3067\u3001\u30ed\u30fc\u30ab\u30ebSEO\u3092\u5f37\u5316\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001Google\u30de\u30c3\u30d7\u3084\u300c\u8fd1\u304f\u306e\u30d3\u30b8\u30cd\u30b9\u300d\u691c\u7d22\u7d50\u679c\u3067\u306e\u53ef\u8996\u6027\u304c\u5411\u4e0a\u3057\u307e\u3059\u3002<\/p>\n
\u6a19\u6e96\u5316\u3055\u308c\u305f\u30d5\u30a9\u30fc\u30de\u30c3\u30c8 Schema.org\u306a\u3069\u306e\u6a19\u6e96\u5316\u3055\u308c\u305f\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u3092\u5229\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u958b\u767a\u8005\u304c\u4e00\u8cab\u3057\u3066\u9ad8\u54c1\u8cea\u306a\u30e1\u30bf\u30c7\u30fc\u30bf\u3092\u63d0\u4f9b\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u3001\u30a6\u30a7\u30d6\u5168\u4f53\u3067\u306e\u4e00\u8cab\u6027\u304c\u4fdd\u305f\u308c\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u8907\u6570\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3084\u30b5\u30fc\u30d3\u30b9\u304c\u30c7\u30fc\u30bf\u3092\u5229\u7528\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n
SEO\u306e\u5229\u70b9 \u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u306f\u3001\u76f4\u63a5\u7684\u306a\u30e9\u30f3\u30ad\u30f3\u30b0\u8981\u56e0\u3067\u306f\u306a\u3044\u3068\u3057\u3066\u3082\u3001\u9593\u63a5\u7684\u306bSEO\u306b\u826f\u3044\u5f71\u97ff\u3092\u53ca\u307c\u3059\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n
\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u306e\u8868\u793a\u3068\u305d\u308c\u306b\u7d9a\u304fCTR\u306e\u5411\u4e0a\u306a\u3069\u3092\u901a\u3058\u3066\u3001\u30b5\u30a4\u30c8\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3084\u30e6\u30fc\u30b6\u30fc\u306e\u95a2\u4e0e\u5ea6\u304c\u5897\u3059\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u3089\u306e\u5229\u70b9\u306e\u6839\u62e0\u306f\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306e\u516c\u5f0f\u6587\u66f8\u3084\u696d\u754c\u306e\u7814\u7a76\u3001\u8907\u6570\u306eSEO\u5c02\u9580\u5bb6\u306e\u5206\u6790\u306b\u57fa\u3065\u3044\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u305f\u3068\u3048\u3070\u3001Google\u306f\u30a6\u30a7\u30d6\u30de\u30b9\u30bf\u30fc\u5411\u3051\u306e\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u3084\u30d6\u30ed\u30b0\u3067\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u91cd\u8981\u6027\u3092\u7e70\u308a\u8fd4\u3057\u5f37\u8abf\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u307e\u305f\u3001Schema.org\u306fGoogle\u3001Microsoft\u3001Yahoo!\u306a\u3069\u306b\u3088\u3063\u3066\u30b5\u30dd\u30fc\u30c8\u3055\u308c\u3066\u3044\u308b\u305f\u3081\u3001\u4fe1\u983c\u6027\u306e\u9ad8\u3044\u60c5\u5831\u3068\u3057\u3066\u53c2\u8003\u306b\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u307e\u3068\u3081\u308b\u3068\u3001\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u306f\u3001\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u306e\u5185\u5bb9\u3092\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306b\u660e\u78ba\u306b\u4f1d\u3048\u308b\u305f\u3081\u306e\u975e\u5e38\u306b\u6709\u52b9\u306a\u624b\u6bb5\u3067\u3042\u308a\u3001\u305d\u306e\u7d50\u679c\u3068\u3057\u3066\u691c\u7d22\u7d50\u679c\u306e\u6539\u5584\u3001\u30e6\u30fc\u30b6\u30fc\u4f53\u9a13\u306e\u5411\u4e0a\u3001SEO\u52b9\u679c\u306e\u5f37\u5316\u304c\u671f\u5f85\u3067\u304d\u308b\u306e\u3067\u3059\u3002<\/p>\n
\u3053\u306e\u6280\u8853\u3092\u6b63\u3057\u304f\u5b9f\u88c5\u3059\u308b\u3053\u3068\u306f\u3001\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306e\u4e2d\u3067\u91cd\u8981\u306a\u8981\u7d20\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u306e\u5b9f\u88c5\u65b9\u6cd5\u306f\u3069\u306e\u3088\u3046\u306b\u884c\u3046\u306e\u3067\u3059\u304b\uff1f<\/p>\n
\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u306e\u5b9f\u88c5\u306f\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u5bfe\u3057\u3066\u7279\u5b9a\u306e\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u3092\u4f7f\u7528\u3057\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u304c\u305d\u306e\u5185\u5bb9\u3092\u3088\u308a\u7406\u89e3\u3057\u3084\u3059\u304f\u3059\u308b\u30d7\u30ed\u30bb\u30b9\u3067\u3059\u3002<\/p>\n
\u4ee5\u4e0b\u306b\u305d\u306e\u8a73\u7d30\u306a\u5b9f\u88c5\u65b9\u6cd5\u306b\u3064\u3044\u3066\u8aac\u660e\u3057\u307e\u3059\u3002<\/p>\n
\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306f\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u304c\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u306e\u60c5\u5831\u3092\u7406\u89e3\u3057\u3001\u30ab\u30c6\u30b4\u30ea\u3084\u5185\u5bb9\u3092\u7279\u5b9a\u3057\u3084\u3059\u304f\u3059\u308b\u305f\u3081\u306e\u30c7\u30fc\u30bf\u5f62\u5f0f\u3067\u3059\u3002<\/p>\n
JSON-LD\u3001Microdata\u3001RDFa\u3068\u3044\u3063\u305f\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u304c\u7528\u3044\u3089\u308c\u307e\u3059\u3002<\/p>\n
JSON-LD\u306fJavaScript\u30d9\u30fc\u30b9\u306e\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u3067\u3001\u30da\u30fc\u30b8\u306eHTML\u69cb\u9020\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u305a\u306b\u60c5\u5831\u3092\u7d44\u307f\u8fbc\u3080\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u7279\u306bGoogle\u304c\u63a8\u5968\u3057\u3066\u3044\u308b\u65b9\u6cd5\u3067\u3059\u3002<\/p>\n
\u624b\u9806<\/strong><\/p>\n \u4f8b<\/strong> { “`<\/p>\n HTML\u30bf\u30b0\u5185\u306b\u76f4\u63a5\u9805\u76ee\u3092\u8ffd\u52a0\u3059\u308b\u65b9\u6cd5\u3067\u3001HTML5\u306e\u6a19\u6e96\u3068\u3057\u3066\u63a1\u7528\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n \u624b\u9806<\/strong><\/p>\n \u4f8b<\/strong> 2023-10-12<\/span><\/p>\n “`<\/p>\n RDFa\u306f\u3001\u65e2\u5b58\u306eHTML\u30bf\u30b0\u3092\u62e1\u5f35\u3057\u3066\u610f\u5473\u7684\u30c7\u30fc\u30bf\u3092\u57cb\u3081\u8fbc\u3080\u65b9\u6cd5\u3067\u3059\u3002<\/p>\n \u624b\u9806<\/strong><\/p>\n \u4f8b<\/strong> 2023-10-12<\/span><\/p>\n “`<\/p>\n \u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3092\u5b9f\u88c5\u3057\u305f\u3089\u3001Google\u306e\u300c\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u30c6\u30b9\u30c8\u300d\u30c4\u30fc\u30eb\u3084\u300c\u69cb\u9020\u5316\u30c7\u30fc\u30bf \u30c6\u30b9\u30c8\u30c4\u30fc\u30eb\u300d\u3092\u4f7f\u3063\u3066\u3001\u6b63\u3057\u304f\u5b9f\u88c5\u3055\u308c\u3066\u3044\u308b\u304b\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002<\/p>\n \u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u5229\u7528\u306f\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306b\u3088\u3063\u3066\u60c5\u5831\u3092\u7c21\u6613\u306b\u89e3\u6790\u53ef\u80fd\u306b\u3057\u3001\u7d50\u679c\u7684\u306b\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u304c\u8868\u793a\u3055\u308c\u308b\u3053\u3068\u3067\u3001CTR\uff08\u30af\u30ea\u30c3\u30af\u7387\uff09\u306e\u5411\u4e0a\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<\/p>\n \u3053\u308c\u3089\u306e\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u3068\u5b9f\u88c5\u624b\u6cd5\u306fSchema.org\u306b\u3088\u3063\u3066\u6a19\u6e96\u5316\u3055\u308c\u3066\u304a\u308a\u3001\u4e3b\u8981\u306a\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\uff08Google\u3001Bing\u3001Yahoo\uff09\u3082\u30b5\u30dd\u30fc\u30c8\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n \u4ee5\u4e0a\u304c\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u306e\u6982\u8981\u3068\u5b9f\u88c5\u65b9\u6cd5\u3067\u3059\u3002<\/p>\n \u5b9f\u88c5\u306b\u3088\u3063\u3066\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306e\u7406\u89e3\u5ea6\u304c\u5411\u4e0a\u3057\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u304c\u5411\u4e0a\u3059\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u307e\u308a\u307e\u3059\u3002<\/p>\n \u3010\u8981\u7d04\u3011 \u69cb\u9020\u5316\u30c7\u30fc\u30bf\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3068\u306f\u4f55\u3067\u3059\u304b\uff1f \u69cb\u9020\u5316\u30c7\u30fc\u30bf\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3068\u306f\u3001\u4e3b\u306b\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306a\u3069\u304c\u7406\u89e3\u3057\u3084\u3059\u304f\u3059\u308b\u305f\u3081\u306b\u4f7f\u7528\u3055\u308c\u308b\u6280\u8853\u3084\u624b\u6cd5\u306e\u3053\u3068\u3092\u6307\u3057\u307e\u3059\u3002 \u5177\u4f53\u7684\u306b\u306f\u3001\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u306eHTML\u30b3\u30fc\u30c9 […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[26],"tags":[],"class_list":{"0":"post-2012","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-news"},"_links":{"self":[{"href":"https:\/\/miniqr.com\/index.php?rest_route=\/wp\/v2\/posts\/2012","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/miniqr.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/miniqr.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/miniqr.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/miniqr.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2012"}],"version-history":[{"count":0,"href":"https:\/\/miniqr.com\/index.php?rest_route=\/wp\/v2\/posts\/2012\/revisions"}],"wp:attachment":[{"href":"https:\/\/miniqr.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2012"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/miniqr.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2012"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/miniqr.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2012"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}\n
\n\u4f8b\u3048\u3070\u3001\u8a18\u4e8b\u306e\u5834\u5408\u306f\u300cArticle\u300d\u3001\u30a4\u30d9\u30f3\u30c8\u306e\u5834\u5408\u306f\u300cEvent\u300d\u306a\u3069\u3092\u9078\u3073\u307e\u3059\u3002<\/li>\n
\n\u3053\u308c\u306fSchema.org\u304b\u3089\u53d6\u5f97\u53ef\u80fd\u3067\u3059\u3002<\/li>\n<script type=\"application\/ld+json\"><\/code> \u30bf\u30b0\u3092\u4f7f\u7528\u3057\u3066\u3001\u751f\u6210\u3057\u305fJSON-LD\u30b3\u30fc\u30c9\u3092HTML\u306e<head><\/code>\u30bb\u30af\u30b7\u30e7\u30f3\u307e\u305f\u306f<body><\/code>\u30bb\u30af\u30b7\u30e7\u30f3\u306e\u9069\u5207\u306a\u5834\u6240\u306b\u633f\u5165\u3057\u307e\u3059\u3002<\/li>\n<\/ol>\n<\/li>\n
\n“`html<\/p>\n<\/li>\n<\/ul>\n
\n “@context”: “https:\/\/schema.org”,
\n “@type”: “Article”,
\n “headline”: “\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u91cd\u8981\u6027”,
\n “datePublished”: “2023-10-12”,
\n “author”: {
\n “@type”: “Person”,
\n “name”: “\u5c71\u7530\u592a\u90ce”
\n }
\n }<\/p>\n2.2. Microdata<\/h4>\n
\n
\n
<div><\/code>, <span><\/code> \u306a\u3069\u306eHTML\u8981\u7d20\u306b itemscope<\/code> \u3068 itemtype<\/code> \u3092\u8a2d\u5b9a\u3057\u3001\u30b9\u30ad\u30fc\u30de\u3092\u5b9a\u7fa9\u3057\u307e\u3059\u3002<\/li>\nitemprop<\/code> \u5c5e\u6027\u3092\u7528\u3044\u3066\u3001\u5177\u4f53\u7684\u306a\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u5272\u308a\u5f53\u3066\u307e\u3059\u3002<\/li>\n<\/ol>\n<\/li>\n
\n“`html<\/p>\n<\/li>\n<\/ul>\n\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u91cd\u8981\u6027<\/h1>\n
2.3. RDFa<\/h4>\n
\n
\n
prefix<\/code> \u3084 typeof<\/code> \u5c5e\u6027\u3092\u4f7f\u7528\u3057\u3066\u3001RDFa\u30bf\u30a4\u30d7\u3092\u6307\u5b9a\u3057\u307e\u3059\u3002<\/li>\nproperty<\/code> \u5c5e\u6027\u3092\u4f7f\u7528\u3057\u3066\u3001\u5177\u4f53\u7684\u306a\u30c7\u30fc\u30bf\u3092\u6307\u5b9a\u3057\u307e\u3059\u3002<\/li>\n<\/ol>\n<\/li>\n
\n“`html<\/p>\n<\/li>\n<\/ul>\n\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u91cd\u8981\u6027<\/h1>\n
3. \u5b9f\u88c5\u5f8c\u306e\u78ba\u8a8d\u30c4\u30fc\u30eb<\/h3>\n
4. \u6839\u62e0<\/h3>\n
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