**\u30bb\u30fc\u30eb\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u6226\u7565\u3068\u306f\u3069\u306e\u3088\u3046\u306a\u3082\u306e\u3067\u3059\u304b\uff1f**
\n\u30bb\u30fc\u30eb\u30b9\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u6226\u7565\u3068\u306f<\/p>\n
\u30bb\u30fc\u30eb\u30b9\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u6226\u7565\u3068\u306f\u3001\u4f01\u696d\u304c\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u8ca9\u58f2\u3092\u4fc3\u9032\u3059\u308b\u305f\u3081\u306b\u8a08\u753b\u7684\u306b\u5b9f\u65bd\u3059\u308b\u77ed\u671f\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u306e\u7dcf\u79f0\u3067\u3059\u3002<\/p>\n
\u3053\u306e\u6226\u7565\u306f\u3001\u6d88\u8cbb\u8005\u306e\u8cfc\u8cb7\u610f\u6b32\u3092\u559a\u8d77\u3057\u3001\u58f2\u4e0a\u3092\u4e00\u6642\u7684\u306b\u5897\u52a0\u3055\u305b\u308b\u3053\u3068\u3092\u76ee\u7684\u3068\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u30bb\u30fc\u30eb\u30b9\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306f\u3001\u5e83\u544a\u3084\u30d1\u30d6\u30ea\u30b7\u30c6\u30a3\u3068\u3044\u3063\u305f\u4ed6\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u3068\u9023\u643a\u3057\u306a\u304c\u3089\u3001\u5177\u4f53\u7684\u306a\u8ca9\u58f2\u4fc3\u9032\u6d3b\u52d5\u3092\u884c\u3044\u307e\u3059\u3002<\/p>\n
\u30bb\u30fc\u30eb\u30b9\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306e\u4e3b\u306a\u76ee\u7684<\/p>\n
\u8a8d\u77e5\u5ea6\u306e\u5411\u4e0a \u65b0\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u5e02\u5834\u3067\u306e\u8a8d\u77e5\u5ea6\u3092\u9ad8\u3081\u308b\u3002<\/p>\n
\u8cfc\u8cb7\u610f\u6b32\u306e\u559a\u8d77 \u6d88\u8cbb\u8005\u304c\u5373\u6642\u306b\u8cfc\u5165\u3092\u6c7a\u5b9a\u3059\u308b\u52d5\u6a5f\u4ed8\u3051\u3092\u884c\u3046\u3002<\/p>\n
\u30d6\u30e9\u30f3\u30c9\u5fe0\u8aa0\u5fc3\u306e\u5f37\u5316 \u65e2\u5b58\u9867\u5ba2\u306e\u518d\u8cfc\u5165\u3092\u4fc3\u3057\u3001\u30d6\u30e9\u30f3\u30c9\u3078\u306e\u5fe0\u8aa0\u5fc3\u3092\u9ad8\u3081\u308b\u3002<\/p>\n
\u5728\u5eab\u51e6\u5206 \u5b63\u7bc0\u5546\u54c1\u3084\u5728\u5eab\u904e\u591a\u306e\u5546\u54c1\u3092\u8fc5\u901f\u306b\u51e6\u5206\u3059\u308b\u3002<\/p>\n
\u5e02\u5834\u30b7\u30a7\u30a2\u306e\u62e1\u5927 \u7af6\u5408\u4ed6\u793e\u306b\u5bfe\u3057\u3066\u512a\u4f4d\u6027\u3092\u78ba\u7acb\u3057\u3001\u5e02\u5834\u30b7\u30a7\u30a2\u3092\u62e1\u5927\u3059\u308b\u3002<\/p>\n
\u30bb\u30fc\u30eb\u30b9\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306e\u4e3b\u306a\u624b\u6cd5<\/p>\n
\u5024\u5f15\u304d\u8ca9\u58f2 \u4e00\u5b9a\u671f\u9593\u4e2d\u306b\u4fa1\u683c\u3092\u4e0b\u3052\u3066\u8ca9\u58f2\u4fc3\u9032\u3092\u56f3\u308b\u3002<\/p>\n
\u30af\u30fc\u30dd\u30f3\u30fb\u5272\u5f15\u5238 \u8cfc\u5165\u6642\u306b\u4f7f\u7528\u3067\u304d\u308b\u30af\u30fc\u30dd\u30f3\u3092\u63d0\u4f9b\u3057\u3001\u8cfc\u8cb7\u3092\u4fc3\u9032\u3059\u308b\u3002<\/p>\n
\u30b5\u30f3\u30d7\u30eb\u914d\u5e03 \u7121\u6599\u30b5\u30f3\u30d7\u30eb\u3092\u63d0\u4f9b\u3057\u3001\u88fd\u54c1\u306e\u8a66\u7528\u3092\u901a\u3058\u3066\u8cfc\u5165\u610f\u6b32\u3092\u9ad8\u3081\u308b\u3002<\/p>\n
\u61f8\u8cde\u30fb\u62bd\u9078 \u8cfc\u5165\u8005\u306b\u5bfe\u3057\u3066\u61f8\u8cde\u3084\u62bd\u9078\u3092\u5b9f\u65bd\u3057\u3001\u8cfc\u8cb7\u3092\u523a\u6fc0\u3059\u308b\u3002<\/p>\n
\u30dd\u30a4\u30f3\u30c8\u30d7\u30ed\u30b0\u30e9\u30e0 \u8cfc\u5165\u91d1\u984d\u306b\u5fdc\u3058\u3066\u30dd\u30a4\u30f3\u30c8\u3092\u4ed8\u4e0e\u3057\u3001\u6b21\u56de\u306e\u8cfc\u5165\u306b\u5229\u7528\u3067\u304d\u308b\u3088\u3046\u306b\u3059\u308b\u3002<\/p>\n
\u5e97\u8217\u5185\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3 \u5e97\u5185\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u3084POP\u5e83\u544a\u3092\u6d3b\u7528\u3057\u3001\u8cfc\u8cb7\u610f\u6b32\u3092\u559a\u8d77\u3059\u308b\u3002<\/p>\n
\u30bb\u30fc\u30eb\u30b9\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u6226\u7565\u306e\u6839\u62e0<\/p>\n
\u30bb\u30fc\u30eb\u30b9\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306e\u52b9\u679c\u306f\u3001\u591a\u304f\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7406\u8ad6\u3084\u5b9f\u8a3c\u7814\u7a76\u306b\u3088\u3063\u3066\u88cf\u4ed8\u3051\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u4ee5\u4e0b\u306b\u305d\u306e\u4e3b\u306a\u6839\u62e0\u3092\u793a\u3057\u307e\u3059\u3002<\/p>\n
AIDA\u30e2\u30c7\u30eb \u30bb\u30fc\u30eb\u30b9\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306f\u3001\u6d88\u8cbb\u8005\u306e\u6ce8\u610f\uff08Attention\uff09\u3001\u8208\u5473\uff08Interest\uff09\u3001\u6b32\u6c42\uff08Desire\uff09\u3001\u884c\u52d5\uff08Action\uff09\u306e\u5404\u6bb5\u968e\u3092\u52b9\u679c\u7684\u306b\u523a\u6fc0\u3059\u308b\u624b\u6bb5\u3068\u3057\u3066\u4f4d\u7f6e\u4ed8\u3051\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u4f8b\u3048\u3070\u3001\u76ee\u7acb\u3064\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u306f\u6d88\u8cbb\u8005\u306e\u6ce8\u610f\u3092\u5f15\u304d\u3001\u30af\u30fc\u30dd\u30f3\u306f\u8cfc\u8cb7\u884c\u52d5\u3092\u4fc3\u9032\u3057\u307e\u3059\u3002<\/p>\n
\u884c\u52d5\u7d4c\u6e08\u5b66 \u4eba\u9593\u306e\u8cfc\u8cb7\u884c\u52d5\u306b\u306f\u975e\u5408\u7406\u7684\u306a\u5074\u9762\u304c\u5b58\u5728\u3057\u3001\u9650\u5b9a\u7684\u306a\u30aa\u30d5\u30a1\u30fc\u3084\u5373\u6642\u306e\u5831\u916c\u306f\u8cfc\u8cb7\u610f\u6b32\u3092\u9ad8\u3081\u308b\u8981\u56e0\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n
\u30bb\u30fc\u30eb\u30b9\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306f\u3053\u306e\u5fc3\u7406\u3092\u6d3b\u7528\u3057\u3001\u6d88\u8cbb\u8005\u306e\u884c\u52d5\u3092\u8a98\u5c0e\u3057\u307e\u3059\u3002<\/p>\n
\u30de\u30b9\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7406\u8ad6 \u5e83\u7bc4\u56f2\u306b\u308f\u305f\u308b\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u6d3b\u52d5\u306f\u3001\u5927\u898f\u6a21\u306a\u6d88\u8cbb\u8005\u5c64\u306b\u30ea\u30fc\u30c1\u3067\u304d\u308b\u305f\u3081\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u8a8d\u77e5\u5ea6\u5411\u4e0a\u3084\u5e02\u5834\u30b7\u30a7\u30a2\u62e1\u5927\u306b\u5bc4\u4e0e\u3057\u307e\u3059\u3002<\/p>\n
\u9867\u5ba2\u95a2\u4fc2\u7ba1\u7406\uff08CRM\uff09 \u30dd\u30a4\u30f3\u30c8\u30d7\u30ed\u30b0\u30e9\u30e0\u3084\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u306f\u3001\u9867\u5ba2\u3068\u306e\u7d99\u7d9a\u7684\u306a\u95a2\u4fc2\u3092\u69cb\u7bc9\u3057\u3001\u9577\u671f\u7684\u306a\u9867\u5ba2\u7dad\u6301\u3092\u4fc3\u9032\u3057\u307e\u3059\u3002<\/p>\n
\u30a4\u30f3\u30af\u30ea\u30e1\u30f3\u30bf\u30eb\u30bb\u30fc\u30eb\u30b9 \u30bb\u30fc\u30eb\u30b9\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306f\u77ed\u671f\u7684\u306a\u58f2\u4e0a\u5897\u52a0\u3092\u3082\u305f\u3089\u3059\u3060\u3051\u3067\u306a\u304f\u3001\u9577\u671f\u7684\u306a\u30d6\u30e9\u30f3\u30c9\u4fa1\u5024\u3084\u9867\u5ba2\u57fa\u76e4\u306e\u62e1\u5927\u306b\u3082\u5bc4\u4e0e\u3057\u307e\u3059\u3002<\/p>\n
\u7279\u306b\u65b0\u88fd\u54c1\u306e\u5e02\u5834\u6295\u5165\u6642\u3084\u5b63\u7bc0\u7684\u306a\u9700\u8981\u5909\u52d5\u6642\u306b\u6709\u52b9\u3067\u3059\u3002<\/p>\n
\u52b9\u679c\u7684\u306a\u30bb\u30fc\u30eb\u30b9\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u6226\u7565\u306e\u69cb\u7bc9<\/p>\n
\u30bf\u30fc\u30b2\u30c3\u30c8\u5e02\u5834\u306e\u660e\u78ba\u5316 \u6d88\u8cbb\u8005\u306e\u30cb\u30fc\u30ba\u3084\u884c\u52d5\u30d1\u30bf\u30fc\u30f3\u3092\u7406\u89e3\u3057\u3001\u9069\u5207\u306a\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u624b\u6cd5\u3092\u9078\u5b9a\u3059\u308b\u3002<\/p>\n
\u76ee\u6a19\u8a2d\u5b9a \u58f2\u4e0a\u5897\u52a0\u3001\u8a8d\u77e5\u5ea6\u5411\u4e0a\u3001\u5728\u5eab\u51e6\u5206\u306a\u3069\u3001\u5177\u4f53\u7684\u306a\u76ee\u6a19\u3092\u8a2d\u5b9a\u3059\u308b\u3002<\/p>\n
\u4e88\u7b97\u306e\u78ba\u5b9a \u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u6d3b\u52d5\u306b\u5272\u308a\u5f53\u3066\u308b\u4e88\u7b97\u3092\u660e\u78ba\u306b\u3057\u3001\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u8003\u616e\u3059\u308b\u3002<\/p>\n
\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u624b\u6cd5\u306e\u9078\u5b9a \u76ee\u6a19\u9054\u6210\u306b\u6700\u9069\u306a\u624b\u6cd5\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u5b9f\u65bd\u3059\u308b\u3002<\/p>\n
\u5b9f\u65bd\u3068\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0 \u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u6d3b\u52d5\u3092\u5b9f\u65bd\u3057\u3001\u52b9\u679c\u3092\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u76e3\u8996\u3059\u308b\u3002<\/p>\n
\u8a55\u4fa1\u3068\u6539\u5584 \u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u5f8c\u306b\u7d50\u679c\u3092\u5206\u6790\u3057\u3001\u6b21\u56de\u306e\u6226\u7565\u306b\u6d3b\u304b\u3059\u305f\u3081\u306e\u6539\u5584\u70b9\u3092\u7279\u5b9a\u3059\u308b\u3002<\/p>\n
\u307e\u3068\u3081<\/p>\n
\u30bb\u30fc\u30eb\u30b9\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u6226\u7565\u306f\u3001\u4f01\u696d\u304c\u5e02\u5834\u3067\u306e\u7af6\u4e89\u529b\u3092\u9ad8\u3081\u3001\u77ed\u671f\u7684\u306a\u58f2\u4e0a\u76ee\u6a19\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306b\u4e0d\u53ef\u6b20\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u3067\u3059\u3002<\/p>\n
\u52b9\u679c\u7684\u306a\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u6d3b\u52d5\u306f\u3001\u6d88\u8cbb\u8005\u306e\u8cfc\u8cb7\u610f\u6b32\u3092\u559a\u8d77\u3057\u3001\u30d6\u30e9\u30f3\u30c9\u4fa1\u5024\u3092\u5411\u4e0a\u3055\u305b\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u9577\u671f\u7684\u306a\u9867\u5ba2\u95a2\u4fc2\u306e\u69cb\u7bc9\u306b\u3082\u5bc4\u4e0e\u3057\u307e\u3059\u3002<\/p>\n
\u7406\u8ad6\u7684\u306a\u6839\u62e0\u3068\u5b9f\u8df5\u7684\u306a\u624b\u6cd5\u3092\u7d44\u307f\u5408\u308f\u305b\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u6301\u7d9a\u7684\u306a\u6210\u9577\u3092\u5b9f\u73fe\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n
**\u52b9\u679c\u7684\u306a\u30bb\u30fc\u30eb\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306e\u624b\u6cd5\u306b\u306f\u3069\u3093\u306a\u7a2e\u985e\u304c\u3042\u308a\u307e\u3059\u304b\uff1f**
\n\u30bb\u30fc\u30eb\u30b9\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u6226\u7565\u306f\u3001\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u8ca9\u58f2\u3092\u4fc3\u9032\u3057\u3001\u6d88\u8cbb\u8005\u306e\u8cfc\u8cb7\u610f\u6b32\u3092\u9ad8\u3081\u308b\u305f\u3081\u306b\u7528\u3044\u3089\u308c\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u306e\u4e00\u74b0\u3067\u3059\u3002<\/p>\n
\u52b9\u679c\u7684\u306a\u30bb\u30fc\u30eb\u30b9\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u624b\u6cd5\u306f\u591a\u5c86\u306b\u308f\u305f\u308a\u307e\u3059\u304c\u3001\u4ee5\u4e0b\u306b\u4e3b\u8981\u306a\u624b\u6cd5\u3068\u305d\u306e\u6839\u62e0\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u8aac\u660e\u3057\u307e\u3059\u3002<\/p>\n
1. \u4fa1\u683c\u30d9\u30fc\u30b9\u306e\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3<\/p>\n
\u5272\u5f15\u30fb\u30af\u30fc\u30dd\u30f3<\/p>\n
\u6982\u8981 \u4e00\u5b9a\u671f\u9593\u5546\u54c1\u306e\u4fa1\u683c\u3092\u4e0b\u3052\u305f\u308a\u3001\u5272\u5f15\u30af\u30fc\u30dd\u30f3\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u8cfc\u8cb7\u610f\u6b32\u3092\u523a\u6fc0\u3057\u307e\u3059\u3002<\/p>\n
\u52b9\u679c \u4fa1\u683c\u306e\u9b45\u529b\u306b\u3088\u308a\u4e00\u6642\u7684\u306b\u58f2\u4e0a\u304c\u5897\u52a0\u3057\u307e\u3059\u3002<\/p>\n
\u7814\u7a76\u306b\u3088\u308b\u3068\u3001\u30af\u30fc\u30dd\u30f3\u4f7f\u7528\u8005\u306f\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u306e\u53ef\u80fd\u6027\u304c\u9ad8\u307e\u308b\u50be\u5411\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n
\uff08\u51fa\u5178\u3000\u30af\u30fc\u30dd\u30f3\u5354\u4f1a\u8abf\u67fb\uff09<\/p>\n
\u30ad\u30e3\u30c3\u30b7\u30e5\u30d0\u30c3\u30af\u30fb\u30ea\u30d9\u30fc\u30c8<\/p>\n
\u6982\u8981 \u8cfc\u5165\u5f8c\u306b\u73fe\u91d1\u3084\u30dd\u30a4\u30f3\u30c8\u3092\u8fd4\u9084\u3059\u308b\u4ed5\u7d44\u307f\u3002<\/p>\n
\u52b9\u679c \u6d88\u8cbb\u8005\u306b\u5bfe\u3059\u308b\u7d4c\u6e08\u7684\u30a4\u30f3\u30bb\u30f3\u30c6\u30a3\u30d6\u3068\u306a\u308a\u3001\u8cfc\u5165\u969c\u58c1\u3092\u4f4e\u6e1b\u3057\u307e\u3059\u3002<\/p>\n
\u7279\u306b\u9ad8\u984d\u5546\u54c1\u3067\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\n
2. \u975e\u4fa1\u683c\u30d9\u30fc\u30b9\u306e\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3<\/p>\n
\u30b5\u30f3\u30d7\u30eb\u914d\u5e03<\/p>\n
\u6982\u8981 \u7121\u6599\u30b5\u30f3\u30d7\u30eb\u3092\u914d\u5e03\u3057\u3001\u88fd\u54c1\u306e\u8a66\u7528\u3092\u4fc3\u9032\u3057\u307e\u3059\u3002<\/p>\n
\u52b9\u679c \u88fd\u54c1\u306e\u54c1\u8cea\u3084\u5473\u3092\u76f4\u63a5\u4f53\u9a13\u3059\u308b\u3053\u3068\u3067\u3001\u8cfc\u5165\u3078\u306e\u30cf\u30fc\u30c9\u30eb\u3092\u4e0b\u3052\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u7279\u306b\u65b0\u88fd\u54c1\u306e\u5c0e\u5165\u6642\u306b\u6709\u52b9\u3067\u3059\u3002<\/p>\n
\u30d0\u30f3\u30c9\u30eb\u8ca9\u58f2<\/p>\n
\u6982\u8981 \u8907\u6570\u306e\u5546\u54c1\u3092\u30bb\u30c3\u30c8\u3067\u8ca9\u58f2\u3057\u3001\u5358\u54c1\u3088\u308a\u3082\u304a\u5f97\u611f\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/p>\n
\u52b9\u679c \u58f2\u4e0a\u5358\u4fa1\u306e\u5411\u4e0a\u3068\u5728\u5eab\u56de\u8ee2\u7387\u306e\u6539\u5584\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u6d88\u8cbb\u8005\u306f\u304a\u5f97\u611f\u304b\u3089\u8907\u6570\u8cfc\u5165\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n
\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0<\/p>\n
\u6982\u8981 \u30dd\u30a4\u30f3\u30c8\u5236\u5ea6\u3084\u4f1a\u54e1\u7279\u5178\u3092\u901a\u3058\u3066\u9867\u5ba2\u306e\u5fe0\u8aa0\u5fc3\u3092\u80b2\u6210\u3057\u307e\u3059\u3002<\/p>\n
\u52b9\u679c \u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u3092\u4fc3\u9032\u3057\u3001\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\uff08CLV\uff09\u306e\u5411\u4e0a\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n
\u8abf\u67fb\u306b\u3088\u308c\u3070\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u53c2\u52a0\u8005\u306f\u975e\u53c2\u52a0\u8005\u3088\u308a\u3082\u8cfc\u8cb7\u983b\u5ea6\u304c\u9ad8\u3044\u3067\u3059\u3002<\/p>\n
3. \u8ca9\u58f2\u4fc3\u9032\u30c4\u30fc\u30eb<\/p>\n
\u30dd\u30a4\u30f3\u30c8\u30aa\u30d6\u30bb\u30fc\u30eb\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\uff08POP\uff09<\/p>\n
\u6982\u8981 \u5e97\u8217\u5185\u3067\u76ee\u7acb\u3064\u5834\u6240\u306b\u88fd\u54c1\u3092\u5c55\u793a\u3057\u3001\u6d88\u8cbb\u8005\u306e\u76ee\u3092\u5f15\u304d\u307e\u3059\u3002<\/p>\n
\u52b9\u679c \u5373\u6642\u306e\u8cfc\u8cb7\u884c\u52d5\u3092\u4fc3\u9032\u3057\u3001\u885d\u52d5\u8cb7\u3044\u3092\u8a98\u767a\u3057\u307e\u3059\u3002<\/p>\n
\u307e\u305f\u3001\u65b0\u88fd\u54c1\u306e\u8a8d\u77e5\u5ea6\u5411\u4e0a\u306b\u3082\u5bc4\u4e0e\u3057\u307e\u3059\u3002<\/p>\n
\u30b3\u30f3\u30c6\u30b9\u30c8\u30fb\u61f8\u8cde<\/p>\n
\u6982\u8981 \u8cfc\u5165\u8005\u3092\u5bfe\u8c61\u306b\u62bd\u9078\u3084\u30b3\u30f3\u30c6\u30b9\u30c8\u3092\u5b9f\u65bd\u3057\u3001\u8cde\u54c1\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/p>\n
\u52b9\u679c \u53c2\u52a0\u578b\u306e\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306f\u6d88\u8cbb\u8005\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u9ad8\u3081\u3001\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u3092\u62e1\u5927\u3057\u307e\u3059\u3002<\/p>\n
SNS\u3068\u306e\u9023\u643a\u3067\u66f4\u306a\u308b\u52b9\u679c\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<\/p>\n
4. \u30c7\u30b8\u30bf\u30eb\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3<\/p>\n
\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u30ad\u30e3\u30f3\u30da\u30fc\u30f3<\/p>\n
\u6982\u8981 Facebook\u3001Instagram\u3001Twitter\u306a\u3069\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u6d3b\u7528\u3057\u305f\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u6d3b\u52d5\u3002<\/p>\n
\u52b9\u679c \u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u76f4\u63a5\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u304d\u3001\u30b7\u30a7\u30a2\u3084\u30d0\u30a4\u30e9\u30eb\u52b9\u679c\u306b\u3088\u308a\u8a8d\u77e5\u5ea6\u304c\u6025\u901f\u306b\u62e1\u5927\u3057\u307e\u3059\u3002<\/p>\n
\u7279\u306b\u82e5\u5e74\u5c64\u3078\u306e\u8a34\u6c42\u306b\u6709\u52b9\u3067\u3059\u3002<\/p>\n
\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/p>\n
\u6982\u8981 \u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30e1\u30fc\u30eb\u3092\u9001\u4fe1\u3057\u3001\u7279\u5178\u3084\u60c5\u5831\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/p>\n
\u52b9\u679c \u9ad8\u3044ROI\uff08\u6295\u8cc7\u5bfe\u52b9\u679c\uff09\u304c\u5831\u544a\u3055\u308c\u3066\u304a\u308a\u3001\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u69cb\u7bc9\u306b\u6709\u52b9\u3067\u3059\u3002<\/p>\n
\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u306b\u3088\u308a\u7684\u78ba\u306a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n
5. \u30bf\u30a4\u30e0\u30ea\u30df\u30c3\u30c8\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3<\/p>\n
\u9650\u5b9a\u30bb\u30fc\u30eb\u30fb\u30d5\u30e9\u30c3\u30b7\u30e5\u30bb\u30fc\u30eb<\/p>\n
\u6982\u8981 \u671f\u9593\u9650\u5b9a\u3067\u5927\u5e45\u306a\u5272\u5f15\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/p>\n
\u52b9\u679c \u7dca\u6025\u6027\u3092\u717d\u308a\u3001\u5373\u6642\u306e\u8cfc\u8cb7\u884c\u52d5\u3092\u4fc3\u9032\u3057\u307e\u3059\u3002<\/p>\n
FOMO\uff08Fear Of Missing Out\uff09\u306e\u5fc3\u7406\u3092\u6d3b\u7528\u3057\u307e\u3059\u3002<\/p>\n
\u6839\u62e0\u3068\u52b9\u679c\u7684\u306a\u5b9f\u65bd\u306e\u30dd\u30a4\u30f3\u30c8<\/p>\n
\u52b9\u679c\u7684\u306a\u30bb\u30fc\u30eb\u30b9\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306f\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u5e02\u5834\u3084\u88fd\u54c1\u7279\u6027\u306b\u5fdc\u3058\u3066\u9069\u5207\u306a\u624b\u6cd5\u3092\u9078\u629e\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n
\u4f8b\u3048\u3070\u3001\u6d88\u8cbb\u8005\u884c\u52d5\u306e\u7814\u7a76\u3067\u306f\u3001\u4fa1\u683c\u6226\u7565\u3068\u975e\u4fa1\u683c\u6226\u7565\u3092\u7d44\u307f\u5408\u308f\u305b\u308b\u3053\u3068\u3067\u7dcf\u5408\u7684\u306a\u52b9\u679c\u304c\u9ad8\u307e\u308b\u3053\u3068\u304c\u793a\u3055\u308c\u3066\u3044\u307e\u3059\uff08\u51fa\u5178\u3000\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b8\u30e3\u30fc\u30ca\u30eb\uff09\u3002<\/p>\n
\u3055\u3089\u306b\u3001\u30c7\u30b8\u30bf\u30eb\u6642\u4ee3\u306b\u304a\u3044\u3066\u306f\u3001\u30c7\u30fc\u30bf\u5206\u6790\u3092\u6d3b\u7528\u3057\u3001\u9867\u5ba2\u306e\u884c\u52d5\u30d1\u30bf\u30fc\u30f3\u3084\u55dc\u597d\u306b\u57fa\u3065\u3044\u305f\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n
\u4f8b\u3048\u3070\u3001A\/B\u30c6\u30b9\u30c8\u3092\u884c\u3044\u3001\u6700\u3082\u52b9\u679c\u7684\u306a\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u624b\u6cd5\u3092\u7279\u5b9a\u3059\u308b\u3053\u3068\u304c\u6210\u529f\u306e\u9375\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n
\u7d50\u8ad6<\/p>\n
\u30bb\u30fc\u30eb\u30b9\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306b\u306f\u591a\u69d8\u306a\u624b\u6cd5\u304c\u5b58\u5728\u3057\u3001\u305d\u308c\u305e\u308c\u304c\u7570\u306a\u308b\u52b9\u679c\u3092\u6301\u3061\u307e\u3059\u3002<\/p>\n
\u52b9\u679c\u7684\u306a\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u6226\u7565\u3092\u69cb\u7bc9\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u5e02\u5834\u306e\u7406\u89e3\u3001\u9069\u5207\u306a\u624b\u6cd5\u306e\u9078\u629e\u3001\u305d\u3057\u3066\u5b9f\u65bd\u5f8c\u306e\u52b9\u679c\u6e2c\u5b9a\u3068\u6539\u5584\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/p>\n
\u5e02\u5834\u306e\u52d5\u5411\u3084\u6d88\u8cbb\u8005\u306e\u30cb\u30fc\u30ba\u306b\u67d4\u8edf\u306b\u5bfe\u5fdc\u3057\u3001\u7d99\u7d9a\u7684\u306a\u6700\u9069\u5316\u3092\u56f3\u308b\u3053\u3068\u304c\u6210\u529f\u3078\u306e\u9053\u3068\u8a00\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n
**\u30bf\u30fc\u30b2\u30c3\u30c8\u5e02\u5834\u306b\u9069\u3057\u305f\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u6226\u7565\u3092\u3069\u306e\u3088\u3046\u306b\u7b56\u5b9a\u3059\u3079\u304d\u3067\u3059\u304b\uff1f**
\n\u30bf\u30fc\u30b2\u30c3\u30c8\u5e02\u5834\u306b\u9069\u3057\u305f\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u6226\u7565\u306e\u7b56\u5b9a\u306f\u3001\u4f01\u696d\u306e\u6210\u529f\u306b\u76f4\u7d50\u3059\u308b\u91cd\u8981\u306a\u8981\u7d20\u3067\u3059\u3002<\/p>\n
\u4ee5\u4e0b\u306b\u3001\u305d\u306e\u5177\u4f53\u7684\u306a\u624b\u9806\u3068\u6839\u62e0\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u8aac\u660e\u3057\u307e\u3059\u3002<\/p>\n
1. \u30bf\u30fc\u30b2\u30c3\u30c8\u5e02\u5834\u306e\u7406\u89e3<\/p>\n
\u5e02\u5834\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3<\/p>\n
\u307e\u305a\u3001\u5e02\u5834\u3092\u9069\u5207\u306b\u30bb\u30b0\u30e1\u30f3\u30c8\u5316\u3059\u308b\u3053\u3068\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/p>\n
\u3053\u308c\u306f\u3001\u5730\u7406\u7684\u3001\u4eba\u53e3\u7d71\u8a08\u7684\u3001\u5fc3\u7406\u7684\u3001\u884c\u52d5\u7684\u8981\u56e0\u306a\u3069\u306b\u57fa\u3065\u304d\u3001\u6d88\u8cbb\u8005\u3092\u7570\u306a\u308b\u30b0\u30eb\u30fc\u30d7\u306b\u5206\u3051\u308b\u30d7\u30ed\u30bb\u30b9\u3067\u3059\u3002<\/p>\n
\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u306b\u3088\u308a\u3001\u305d\u308c\u305e\u308c\u306e\u30b0\u30eb\u30fc\u30d7\u306e\u30cb\u30fc\u30ba\u3084\u7279\u6027\u3092\u660e\u78ba\u306b\u628a\u63e1\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u30bf\u30fc\u30b2\u30c3\u30c8\u30bb\u30b0\u30e1\u30f3\u30c8\u306e\u9078\u5b9a<\/p>\n
\u30bb\u30b0\u30e1\u30f3\u30c8\u5316\u5f8c\u3001\u4f01\u696d\u306f\u6700\u3082\u6709\u671b\u306a\u30bb\u30b0\u30e1\u30f3\u30c8\u3092\u9078\u5b9a\u3057\u307e\u3059\u3002<\/p>\n
\u9078\u5b9a\u57fa\u6e96\u3068\u3057\u3066\u306f\u3001\u30bb\u30b0\u30e1\u30f3\u30c8\u306e\u898f\u6a21\u3001\u6210\u9577\u6027\u3001\u7af6\u4e89\u72b6\u6cc1\u3001\u81ea\u793e\u306e\u5f37\u307f\u3068\u306e\u9069\u5408\u6027\u306a\u3069\u304c\u6319\u3052\u3089\u308c\u307e\u3059\u3002<\/p>\n
\u9069\u5207\u306a\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u9078\u3076\u3053\u3068\u3067\u3001\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u6d3b\u52d5\u306e\u52b9\u679c\u3092\u6700\u5927\u5316\u3067\u304d\u307e\u3059\u3002<\/p>\n
2. \u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u76ee\u6a19\u306e\u8a2d\u5b9a<\/p>\n
\u30bf\u30fc\u30b2\u30c3\u30c8\u5e02\u5834\u306b\u5bfe\u3059\u308b\u5177\u4f53\u7684\u306a\u76ee\u6a19\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002<\/p>\n
\u4f8b\u3048\u3070\u3001\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u306e\u5411\u4e0a\u3001\u8ca9\u58f2\u4fc3\u9032\u3001\u65b0\u88fd\u54c1\u306e\u5c0e\u5165\u306a\u3069\u3067\u3059\u3002<\/p>\n
\u76ee\u6a19\u306fSMART\uff08\u5177\u4f53\u7684\u3001\u6e2c\u5b9a\u53ef\u80fd\u3001\u9054\u6210\u53ef\u80fd\u3001\u95a2\u9023\u6027\u304c\u3042\u308b\u3001\u671f\u9650\u4ed8\u304d\uff09\u3067\u3042\u308b\u3079\u304d\u3067\u3059\u3002<\/p>\n
3. \u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u30df\u30c3\u30af\u30b9\u306e\u9078\u5b9a<\/p>\n
\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u6226\u7565\u306f\u3001\u8907\u6570\u306e\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u30df\u30c3\u30af\u30b9\u8981\u7d20\u3092\u7d44\u307f\u5408\u308f\u305b\u308b\u3053\u3068\u3067\u69cb\u7bc9\u3055\u308c\u307e\u3059\u3002<\/p>\n
\u4e3b\u306a\u8981\u7d20\u306f\u4ee5\u4e0b\u306e\u901a\u308a\u3067\u3059\u3002<\/p>\n
\u5e83\u544a<\/p>\n
\u30de\u30b9\u30e1\u30c7\u30a3\u30a2\u3084\u30c7\u30b8\u30bf\u30eb\u30e1\u30c7\u30a3\u30a2\u3092\u6d3b\u7528\u3057\u3001\u5e83\u7bc4\u306a\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u4f1d\u3048\u307e\u3059\u3002<\/p>\n
\u5e83\u544a\u306f\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u3084\u30a4\u30e1\u30fc\u30b8\u69cb\u7bc9\u306b\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\n
\u8ca9\u58f2\u4fc3\u9032<\/p>\n
\u30af\u30fc\u30dd\u30f3\u3001\u5272\u5f15\u3001\u61f8\u8cde\u306a\u3069\u306e\u77ed\u671f\u7684\u306a\u30a4\u30f3\u30bb\u30f3\u30c6\u30a3\u30d6\u3092\u63d0\u4f9b\u3057\u3001\u5373\u6642\u306e\u8cfc\u5165\u3092\u4fc3\u9032\u3057\u307e\u3059\u3002<\/p>\n
\u6d88\u8cbb\u8005\u306e\u8cfc\u8cb7\u610f\u6b32\u3092\u523a\u6fc0\u3059\u308b\u624b\u6bb5\u3067\u3059\u3002<\/p>\n
\u30d1\u30d6\u30ea\u30c3\u30af\u30ea\u30ec\u30fc\u30b7\u30e7\u30f3\u30ba\uff08PR\uff09<\/p>\n
\u30e1\u30c7\u30a3\u30a2\u3092\u901a\u3058\u3066\u4f01\u696d\u3084\u88fd\u54c1\u306e\u597d\u610f\u7684\u306a\u30a4\u30e1\u30fc\u30b8\u3092\u5f62\u6210\u3057\u307e\u3059\u3002<\/p>\n
\u4fe1\u983c\u6027\u306e\u5411\u4e0a\u3084\u30d6\u30e9\u30f3\u30c9\u4fa1\u5024\u306e\u5f37\u5316\u306b\u5bc4\u4e0e\u3057\u307e\u3059\u3002<\/p>\n
\u30d1\u30fc\u30bd\u30ca\u30eb\u30bb\u30ea\u30f3\u30b0<\/p>\n
\u55b6\u696d\u62c5\u5f53\u8005\u3092\u901a\u3058\u3066\u76f4\u63a5\u9867\u5ba2\u3068\u5bfe\u8a71\u3057\u3001\u30cb\u30fc\u30ba\u306b\u5fdc\u3058\u305f\u88fd\u54c1\u63d0\u6848\u3092\u884c\u3044\u307e\u3059\u3002<\/p>\n
\u95a2\u4fc2\u69cb\u7bc9\u3084\u9ad8\u984d\u5546\u54c1\u306e\u8ca9\u58f2\u306b\u6709\u52b9\u3067\u3059\u3002<\/p>\n
\u30c0\u30a4\u30ec\u30af\u30c8\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/p>\n
\u30e1\u30fc\u30eb\u3084\u30c6\u30ec\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306a\u3069\u3001\u500b\u5225\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u624b\u6cd5\u3067\u3059\u3002<\/p>\n
\u30bf\u30fc\u30b2\u30c3\u30c8\u306e\u5177\u4f53\u7684\u306a\u30cb\u30fc\u30ba\u306b\u5408\u308f\u305b\u305f\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u5c4a\u3051\u3089\u308c\u307e\u3059\u3002<\/p>\n
4. \u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u7d71\u5408<\/p>\n
\u73fe\u4ee3\u306e\u6d88\u8cbb\u8005\u306f\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u3092\u6d3b\u7528\u3059\u308b\u305f\u3081\u3001\u30c7\u30b8\u30bf\u30eb\u30c1\u30e3\u30cd\u30eb\u306e\u5229\u7528\u306f\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/p>\n
\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306a\u3069\u3092\u7d44\u307f\u5408\u308f\u305b\u3001\u53cc\u65b9\u5411\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u56f3\u308a\u307e\u3059\u3002<\/p>\n
\u30c7\u30b8\u30bf\u30eb\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u306e\u884c\u52d5\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u3001\u3088\u308a\u7cbe\u5bc6\u306a\u6226\u7565\u7acb\u6848\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n
5. \u30e1\u30c3\u30bb\u30fc\u30b8\u3068\u30c1\u30e3\u30cd\u30eb\u306e\u6700\u9069\u5316<\/p>\n
\u30bf\u30fc\u30b2\u30c3\u30c8\u5e02\u5834\u306e\u7279\u6027\u306b\u5fdc\u3058\u3066\u3001\u6700\u9069\u306a\u30e1\u30c3\u30bb\u30fc\u30b8\u30f3\u30b0\u3068\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u30c1\u30e3\u30cd\u30eb\u3092\u9078\u5b9a\u3057\u307e\u3059\u3002<\/p>\n
\u4f8b\u3048\u3070\u3001\u82e5\u5e74\u5c64\u5411\u3051\u306b\u306f\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u3092\u6d3b\u7528\u3057\u3001\u30e1\u30c3\u30bb\u30fc\u30b8\u3082\u30d3\u30b8\u30e5\u30a2\u30eb\u91cd\u8996\u306b\u3059\u308b\u306a\u3069\u3001\u53d7\u3051\u624b\u306b\u97ff\u304f\u5185\u5bb9\u3092\u8a2d\u8a08\u3057\u307e\u3059\u3002<\/p>\n
6. \u4e88\u7b97\u914d\u5206\u3068\u30ea\u30bd\u30fc\u30b9\u7ba1\u7406<\/p>\n
\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u6d3b\u52d5\u306b\u5fc5\u8981\u306a\u4e88\u7b97\u3092\u9069\u5207\u306b\u914d\u5206\u3057\u307e\u3059\u3002<\/p>\n
\u5404\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u30df\u30c3\u30af\u30b9\u8981\u7d20\u306e\u52b9\u679c\u3068\u30b3\u30b9\u30c8\u3092\u8a55\u4fa1\u3057\u3001ROI\uff08\u6295\u8cc7\u5bfe\u52b9\u679c\uff09\u304c\u9ad8\u3044\u65bd\u7b56\u306b\u91cd\u70b9\u3092\u7f6e\u304d\u307e\u3059\u3002<\/p>\n
\u307e\u305f\u3001\u30ea\u30bd\u30fc\u30b9\u306e\u6709\u52b9\u6d3b\u7528\u3068\u52b9\u7387\u7684\u306a\u904b\u7528\u3082\u91cd\u8981\u3067\u3059\u3002<\/p>\n
7. \u52b9\u679c\u6e2c\u5b9a\u3068\u8a55\u4fa1<\/p>\n
\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u6226\u7565\u306e\u6210\u679c\u3092\u5b9a\u91cf\u7684\u30fb\u5b9a\u6027\u7684\u306b\u8a55\u4fa1\u3057\u307e\u3059\u3002<\/p>\n
KPI\uff08\u91cd\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19\uff09\u3092\u8a2d\u5b9a\u3057\u3001\u58f2\u4e0a\u3001\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u5ea6\u3001\u9867\u5ba2\u6e80\u8db3\u5ea6\u306a\u3069\u3092\u5b9a\u671f\u7684\u306b\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u3057\u307e\u3059\u3002<\/p>\n
\u7d50\u679c\u306b\u57fa\u3065\u304d\u3001\u6226\u7565\u306e\u6539\u5584\u3084\u8abf\u6574\u3092\u884c\u3044\u307e\u3059\u3002<\/p>\n
\u6839\u62e0<\/p>\n
\u9867\u5ba2\u4e2d\u5fc3\u4e3b\u7fa9<\/p>\n
\u73fe\u4ee3\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7406\u8ad6\u3067\u306f\u3001\u9867\u5ba2\u4e2d\u5fc3\u4e3b\u7fa9\u304c\u91cd\u8996\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u30bf\u30fc\u30b2\u30c3\u30c8\u5e02\u5834\u306e\u6df1\u3044\u7406\u89e3\u3068\u305d\u306e\u30cb\u30fc\u30ba\u306b\u5fdc\u3058\u305f\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306f\u3001\u9867\u5ba2\u6e80\u8db3\u3068\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u306e\u5411\u4e0a\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n
\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30df\u30c3\u30af\u30b9\u7406\u8ad6<\/p>\n
4P\uff08Product, Price, Place, Promotion\uff09\u306e\u67a0\u7d44\u307f\u3092\u57fa\u306b\u3001\u52b9\u679c\u7684\u306a\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u30df\u30c3\u30af\u30b9\u3092\u69cb\u7bc9\u3059\u308b\u3053\u3068\u304c\u7406\u8ad6\u7684\u6839\u62e0\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n
\u5404\u8981\u7d20\u304c\u76f8\u4e92\u306b\u88dc\u5b8c\u3057\u5408\u3046\u3053\u3068\u3067\u3001\u5168\u4f53\u3068\u3057\u3066\u306e\u52b9\u679c\u304c\u6700\u5927\u5316\u3055\u308c\u307e\u3059\u3002<\/p>\n
\u30c7\u30b8\u30bf\u30eb\u5316\u306e\u9032\u5c55<\/p>\n
\u30c7\u30b8\u30bf\u30eb\u6280\u8853\u306e\u9032\u5c55\u306b\u3088\u308a\u3001\u30c7\u30fc\u30bf\u30c9\u30ea\u30d6\u30f3\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n
\u6d88\u8cbb\u8005\u306e\u884c\u52d5\u5206\u6790\u3084\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u306e\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u7cbe\u7dfb\u306a\u6226\u7565\u7b56\u5b9a\u304c\u5b9f\u73fe\u3057\u307e\u3059\u3002<\/p>\n
\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u7406\u8ad6<\/p>\n
\u52b9\u679c\u7684\u306a\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306f\u3001\u6d88\u8cbb\u8005\u306e\u5fc3\u7406\u3084\u884c\u52d5\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u91cd\u8981\u306a\u8981\u7d20\u3067\u3059\u3002<\/p>\n
\u30e1\u30c3\u30bb\u30fc\u30b8\u306e\u9069\u5207\u306a\u8a2d\u8a08\u3068\u30c1\u30e3\u30cd\u30eb\u9078\u5b9a\u306f\u3001\u6d88\u8cbb\u8005\u3068\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u9ad8\u3081\u3001\u8cfc\u8cb7\u610f\u6b32\u3092\u559a\u8d77\u3057\u307e\u3059\u3002<\/p>\n
\u7d50\u8ad6<\/p>\n
\u30bf\u30fc\u30b2\u30c3\u30c8\u5e02\u5834\u306b\u9069\u3057\u305f\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u6226\u7565\u306e\u7b56\u5b9a\u306b\u306f\u3001\u8a73\u7d30\u306a\u5e02\u5834\u5206\u6790\u3001\u660e\u78ba\u306a\u76ee\u6a19\u8a2d\u5b9a\u3001\u52b9\u679c\u7684\u306a\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u30df\u30c3\u30af\u30b9\u306e\u9078\u5b9a\u3001\u30c7\u30b8\u30bf\u30eb\u30c4\u30fc\u30eb\u306e\u6d3b\u7528\u3001\u305d\u3057\u3066\u7d99\u7d9a\u7684\u306a\u52b9\u679c\u6e2c\u5b9a\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002<\/p>\n
\u3053\u308c\u3089\u306e\u30b9\u30c6\u30c3\u30d7\u3092\u8e0f\u3080\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u7af6\u4e89\u512a\u4f4d\u3092\u78ba\u7acb\u3057\u3001\u6301\u7d9a\u7684\u306a\u6210\u9577\u3092\u5b9f\u73fe\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n
**\u30bb\u30fc\u30eb\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306e\u6210\u679c\u3092\u3069\u306e\u3088\u3046\u306b\u8a55\u4fa1\u30fb\u6e2c\u5b9a\u3059\u308b\u65b9\u6cd5\u304c\u3042\u308a\u307e\u3059\u304b\uff1f**
\n\u30bb\u30fc\u30eb\u30b9\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\uff08\u8ca9\u58f2\u4fc3\u9032\uff09\u306f\u3001\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u8ca9\u58f2\u3092\u4e00\u6642\u7684\u306b\u4fc3\u9032\u3059\u308b\u305f\u3081\u306e\u6226\u7565\u7684\u306a\u6d3b\u52d5\u3067\u3042\u308a\u3001\u4f01\u696d\u306b\u3068\u3063\u3066\u91cd\u8981\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u306e\u4e00\u3064\u3067\u3059\u3002<\/p>\n
\u30bb\u30fc\u30eb\u30b9\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306e\u6210\u679c\u3092\u6b63\u78ba\u306b\u8a55\u4fa1\u30fb\u6e2c\u5b9a\u3059\u308b\u3053\u3068\u306f\u3001\u305d\u306e\u52b9\u679c\u3092\u6700\u5927\u5316\u3057\u3001\u5c06\u6765\u306e\u6226\u7565\u306b\u53cd\u6620\u3055\u305b\u308b\u305f\u3081\u306b\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/p>\n
\u4ee5\u4e0b\u306b\u3001\u30bb\u30fc\u30eb\u30b9\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306e\u6210\u679c\u3092\u8a55\u4fa1\u30fb\u6e2c\u5b9a\u3059\u308b\u4e3b\u8981\u306a\u65b9\u6cd5\u3068\u305d\u306e\u6839\u62e0\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u8aac\u660e\u3057\u307e\u3059\u3002<\/p>\n
1. \u58f2\u4e0a\u6307\u6a19\u306e\u5206\u6790<\/p>\n
\u58f2\u4e0a\u9ad8\u306e\u5897\u52a0<\/p>\n
\u30bb\u30fc\u30eb\u30b9\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306e\u6700\u3082\u76f4\u63a5\u7684\u306a\u6210\u679c\u6307\u6a19\u306f\u3001\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u671f\u9593\u4e2d\u304a\u3088\u3073\u305d\u306e\u5f8c\u306e\u58f2\u4e0a\u9ad8\u306e\u5909\u5316\u3067\u3059\u3002<\/p>\n
\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u524d\u5f8c\u306e\u58f2\u4e0a\u30c7\u30fc\u30bf\u3092\u6bd4\u8f03\u3059\u308b\u3053\u3068\u3067\u3001\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306e\u52b9\u679c\u3092\u5b9a\u91cf\u7684\u306b\u8a55\u4fa1\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u5e02\u5834\u30b7\u30a7\u30a2\u306e\u5909\u52d5<\/p>\n
\u58f2\u4e0a\u9ad8\u306e\u5897\u52a0\u304c\u5e02\u5834\u5168\u4f53\u306e\u6210\u9577\u306b\u3088\u308b\u3082\u306e\u304b\u3001\u7279\u5b9a\u306e\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306b\u3088\u308b\u3082\u306e\u304b\u3092\u5224\u65ad\u3059\u308b\u305f\u3081\u306b\u3001\u5e02\u5834\u30b7\u30a7\u30a2\u306e\u5909\u52d5\u3092\u5206\u6790\u3057\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u7af6\u5408\u4ed6\u793e\u3068\u306e\u6bd4\u8f03\u3067\u81ea\u793e\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u8a55\u4fa1\u3067\u304d\u307e\u3059\u3002<\/p>\n
2. \u6295\u8cc7\u5bfe\u52b9\u679c\uff08ROI\uff09\u306e\u8a08\u7b97<\/p>\n
ROI\u306e\u6e2c\u5b9a<\/p>\n
ROI\uff08Return on Investment\uff09\u306f\u3001\u30bb\u30fc\u30eb\u30b9\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306b\u6295\u8cc7\u3057\u305f\u8cc7\u6e90\u306b\u5bfe\u3059\u308b\u5229\u76ca\u306e\u5272\u5408\u3092\u793a\u3059\u6307\u6a19\u3067\u3059\u3002<\/p>\n
\u4ee5\u4e0b\u306e\u5f0f\u3067\u8a08\u7b97\u3055\u308c\u307e\u3059\u3002<\/p>\n
[ ROI = frac{text{\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306b\u3088\u308b\u5229\u76ca} – text{\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u8cbb\u7528}}{text{\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u8cbb\u7528}} times 100 ]<\/p>\n
\u9ad8\u3044ROI\u306f\u3001\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u304c\u52b9\u7387\u7684\u306b\u8cc7\u6e90\u3092\u6d3b\u7528\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u793a\u3057\u307e\u3059\u3002<\/p>\n
3. \u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306e\u8ffd\u8de1<\/p>\n
\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306e\u5b9a\u7fa9<\/p>\n
\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3068\u306f\u3001\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306b\u63a5\u89e6\u3057\u305f\u6d88\u8cbb\u8005\u306e\u3046\u3061\u3001\u5b9f\u969b\u306b\u8cfc\u5165\u3084\u7279\u5b9a\u306e\u884c\u52d5\uff08\u4f8b\u3000\u767b\u9332\u3001\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\uff09\u3092\u884c\u3063\u305f\u5272\u5408\u3067\u3059\u3002<\/p>\n
\u3053\u308c\u3092\u6e2c\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306e\u6709\u52b9\u6027\u3092\u8a55\u4fa1\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u30c4\u30fc\u30eb\u306e\u5229\u7528<\/p>\n
Google Analytics\u3084CRM\u30b7\u30b9\u30c6\u30e0\u306a\u3069\u306e\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u30c4\u30fc\u30eb\u3092\u4f7f\u7528\u3057\u3066\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3084\u30a2\u30d7\u30ea\u4e0a\u3067\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u884c\u52d5\u3092\u8ffd\u8de1\u3057\u307e\u3059\u3002<\/p>\n
4. \u9867\u5ba2\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306e\u6e2c\u5b9a<\/p>\n
\u30a6\u30a7\u30d6\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3068\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u306e\u5206\u6790<\/p>\n
\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u671f\u9593\u4e2d\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u8a2a\u554f\u8005\u6570\u3001\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u3067\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\uff08\u3044\u3044\u306d\u3001\u30b7\u30a7\u30a2\u3001\u30b3\u30e1\u30f3\u30c8\u306a\u3069\uff09\u3092\u5206\u6790\u3057\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u30d6\u30e9\u30f3\u30c9\u3078\u306e\u95a2\u5fc3\u5ea6\u3084\u8a8d\u77e5\u5ea6\u306e\u5411\u4e0a\u3092\u8a55\u4fa1\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u52b9\u679c\u6e2c\u5b9a<\/p>\n
\u30e1\u30fc\u30eb\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u5834\u5408\u3001\u958b\u5c01\u7387\u3084\u30af\u30ea\u30c3\u30af\u7387\u3092\u8a08\u6e2c\u3057\u3001\u30e1\u30c3\u30bb\u30fc\u30b8\u306e\u52b9\u679c\u3092\u8a55\u4fa1\u3057\u307e\u3059\u3002<\/p>\n
5. \u9867\u5ba2\u6e80\u8db3\u5ea6\u8abf\u67fb\u3068\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af<\/p>\n
\u30a2\u30f3\u30b1\u30fc\u30c8\u8abf\u67fb\u306e\u5b9f\u65bd<\/p>\n
\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u5f8c\u306b\u9867\u5ba2\u306b\u5bfe\u3057\u3066\u30a2\u30f3\u30b1\u30fc\u30c8\u3092\u5b9f\u65bd\u3057\u3001\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306e\u6e80\u8db3\u5ea6\u3084\u6539\u5584\u70b9\u3092\u53ce\u96c6\u3057\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u9867\u5ba2\u306e\u610f\u898b\u3092\u53cd\u6620\u3057\u305f\u6b21\u56de\u306e\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u6226\u7565\u3092\u7acb\u6848\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u30cd\u30c3\u30c8\u30d7\u30ed\u30e2\u30fc\u30bf\u30fc\u30b9\u30b3\u30a2\uff08NPS\uff09\u306e\u6d3b\u7528<\/p>\n
NPS\u3092\u7528\u3044\u3066\u3001\u9867\u5ba2\u304c\u3069\u308c\u3060\u3051\u81ea\u793e\u306e\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u4ed6\u8005\u306b\u63a8\u85a6\u3059\u308b\u610f\u5411\u304c\u3042\u308b\u304b\u3092\u6e2c\u5b9a\u3057\u307e\u3059\u3002<\/p>\n
\u9ad8\u3044NPS\u306f\u3001\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u304c\u30dd\u30b8\u30c6\u30a3\u30d6\u306a\u9867\u5ba2\u4f53\u9a13\u3092\u63d0\u4f9b\u3057\u305f\u3053\u3068\u3092\u793a\u5506\u3057\u307e\u3059\u3002<\/p>\n
6. \u30af\u30fc\u30dd\u30f3\u3084\u30c7\u30a3\u30b9\u30ab\u30a6\u30f3\u30c8\u306e\u5229\u7528\u7387<\/p>\n
\u30af\u30fc\u30dd\u30f3\u306e\u5f15\u304d\u63db\u3048\u7387<\/p>\n
\u30af\u30fc\u30dd\u30f3\u3084\u30c7\u30a3\u30b9\u30ab\u30a6\u30f3\u30c8\u30b3\u30fc\u30c9\u304c\u3069\u306e\u7a0b\u5ea6\u4f7f\u7528\u3055\u308c\u305f\u304b\u3092\u6e2c\u5b9a\u3057\u307e\u3059\u3002<\/p>\n
\u9ad8\u3044\u5f15\u304d\u63db\u3048\u7387\u306f\u3001\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306e\u9b45\u529b\u5ea6\u304c\u9ad8\u3044\u3053\u3068\u3092\u793a\u3057\u307e\u3059\u3002<\/p>\n
\u30aa\u30f3\u30e9\u30a4\u30f3\u3068\u30aa\u30d5\u30e9\u30a4\u30f3\u306e\u6bd4\u8f03<\/p>\n
\u30aa\u30f3\u30e9\u30a4\u30f3\u30af\u30fc\u30dd\u30f3\u3068\u30aa\u30d5\u30e9\u30a4\u30f3\u30af\u30fc\u30dd\u30f3\u306e\u5229\u7528\u7387\u3092\u6bd4\u8f03\u3059\u308b\u3053\u3068\u3067\u3001\u3069\u306e\u30c1\u30e3\u30cd\u30eb\u304c\u3088\u308a\u52b9\u679c\u7684\u304b\u3092\u5224\u65ad\u3067\u304d\u307e\u3059\u3002<\/p>\n
7. \u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u7387\u306e\u5206\u6790<\/p>\n
\u9867\u5ba2\u306e\u7d99\u7d9a\u8cfc\u5165\u884c\u52d5<\/p>\n
\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u5f8c\u306e\u4e00\u5b9a\u671f\u9593\u5185\u306b\u3001\u3069\u308c\u3060\u3051\u306e\u9867\u5ba2\u304c\u518d\u5ea6\u8cfc\u5165\u3092\u884c\u3063\u305f\u304b\u3092\u6e2c\u5b9a\u3057\u307e\u3059\u3002<\/p>\n
\u9ad8\u3044\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u7387\u306f\u3001\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u304c\u9577\u671f\u7684\u306a\u9867\u5ba2\u95a2\u4fc2\u306e\u69cb\u7bc9\u306b\u5bc4\u4e0e\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u793a\u3057\u307e\u3059\u3002<\/p>\n
\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\uff08CLV\uff09\u306e\u5411\u4e0a<\/p>\n
\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u306b\u3088\u308a\u3001\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\u304c\u5411\u4e0a\u3059\u308b\u3053\u3068\u3067\u3001\u9577\u671f\u7684\u306a\u53ce\u76ca\u5897\u52a0\u306b\u7e4b\u304c\u308a\u307e\u3059\u3002<\/p>\n
8. \u5b9a\u6027\u7684\u306a\u8a55\u4fa1<\/p>\n
\u30d5\u30a9\u30fc\u30ab\u30b9\u30b0\u30eb\u30fc\u30d7\u306e\u5b9f\u65bd<\/p>\n
\u7279\u5b9a\u306e\u9867\u5ba2\u30b0\u30eb\u30fc\u30d7\u3092\u5bfe\u8c61\u306b\u30c7\u30a3\u30b9\u30ab\u30c3\u30b7\u30e7\u30f3\u3092\u884c\u3044\u3001\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306b\u5bfe\u3059\u308b\u5177\u4f53\u7684\u306a\u610f\u898b\u3084\u611f\u60f3\u3092\u53ce\u96c6\u3057\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u6570\u91cf\u5316\u3057\u306b\u304f\u3044\u5074\u9762\u306e\u8a55\u4fa1\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n
\u30bd\u30fc\u30b7\u30e3\u30eb\u30ea\u30b9\u30cb\u30f3\u30b0\u306e\u6d3b\u7528<\/p>\n
\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u4e0a\u3067\u306e\u9867\u5ba2\u306e\u58f0\u3092\u76e3\u8996\u3057\u3001\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306b\u5bfe\u3059\u308b\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u306a\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092\u53d6\u5f97\u3057\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u8fc5\u901f\u306a\u6539\u5584\u7b56\u3092\u8b1b\u3058\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u6839\u62e0\u3068\u53c2\u8003\u60c5\u5831<\/p>\n
\u30bb\u30fc\u30eb\u30b9\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306e\u8a55\u4fa1\u624b\u6cd5\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7406\u8ad6\u3084\u5b9f\u8df5\u7684\u306a\u7d4c\u9a13\u306b\u57fa\u3065\u3044\u3066\u3044\u307e\u3059\u3002<\/p>\n
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