{"id":2124,"date":"2025-12-19T23:10:36","date_gmt":"2025-12-19T14:10:36","guid":{"rendered":"https:\/\/miniqr.com\/?p=2124"},"modified":"2025-12-19T23:10:36","modified_gmt":"2025-12-19T14:10:36","slug":"%e3%82%af%e3%83%aa%e3%83%83%e3%82%af%e7%8e%87%e5%90%91%e4%b8%8a%e3%81%ae%e7%a7%98%e8%a8%a3%e3%80%80%e9%ad%85%e5%8a%9b%e7%9a%84%e3%81%aa%e3%82%bf%e3%82%a4%e3%83%88%e3%83%ab%e3%81%a8%e3%83%87%e3%82%b6","status":"publish","type":"post","link":"https:\/\/miniqr.com\/?p=2124","title":{"rendered":"\u30af\u30ea\u30c3\u30af\u7387\u5411\u4e0a\u306e\u79d8\u8a23\u3000\u9b45\u529b\u7684\u306a\u30bf\u30a4\u30c8\u30eb\u3068\u30c7\u30b6\u30a4\u30f3\u3067\u30e6\u30fc\u30b6\u30fc\u3092\u5f15\u304d\u3064\u3051\u308b\u65b9\u6cd5"},"content":{"rendered":"<p>\u30af\u30ea\u30c3\u30af\u7387\u3092\u5411\u4e0a\u3055\u305b\u308b\u305f\u3081\u306b\u306f\u3069\u306e\u3088\u3046\u306a\u6226\u7565\u304c\u52b9\u679c\u7684\u3067\u3059\u304b\uff1f<br \/>\n\u30af\u30ea\u30c3\u30af\u7387\uff08CTR\uff09\u3092\u5411\u4e0a\u3055\u305b\u308b\u305f\u3081\u306e\u6226\u7565\u306b\u306f\u3044\u304f\u3064\u304b\u306e\u6709\u52b9\u306a\u65b9\u6cd5\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u4ee5\u4e0b\u306b\u305d\u308c\u3089\u3092\u8a73\u3057\u304f\u8aac\u660e\u3057\u3001\u305d\u306e\u6839\u62e0\u306b\u3064\u3044\u3066\u3082\u8ff0\u3079\u307e\u3059\u3002<\/p>\n<p>1. \u9b45\u529b\u7684\u306a\u30bf\u30a4\u30c8\u30eb\u3068\u30b3\u30d4\u30fc\u306e\u4f5c\u6210<\/p>\n<p>\u6226\u7565<\/p>\n<p>\u52b9\u679c\u7684\u306a\u30bf\u30a4\u30c8\u30eb\u3068\u8aac\u660e\u6587\uff08\u30b3\u30d4\u30fc\uff09\u3092\u4f5c\u6210\u3059\u308b\u3053\u3068\u304c\u3001\u30af\u30ea\u30c3\u30af\u7387\u5411\u4e0a\u306e\u9375\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u91cd\u8981\u306a\u306e\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u95a2\u5fc3\u3092\u5f15\u304f\u5f37\u529b\u306a\u8a00\u8449\u3068\u3068\u3082\u306b\u3001\u30af\u30ea\u30c3\u30af\u3059\u308b\u4fa1\u5024\u3092\u4f1d\u3048\u308b\u3053\u3068\u3067\u3059\u3002<\/p>\n<p>\u30bf\u30a4\u30c8\u30eb\u306b\u306f\u660e\u78ba\u306a\u4fa1\u5024\u63d0\u6848\u3084\u7dca\u6025\u6027\u3092\u542b\u3081\u308b\u3068\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\n<p>\u6839\u62e0<\/p>\n<p>\u7814\u7a76\u306b\u3088\u308c\u3070\u3001\u6700\u521d\u306e3\u301c5\u79d2\u3067\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u8208\u5473\u3092\u6301\u305f\u308c\u306a\u3044\u5834\u5408\u3001\u30e6\u30fc\u30b6\u30fc\u306f\u3059\u3050\u306b\u96e2\u308c\u3066\u3057\u307e\u3046\u3053\u3068\u304c\u591a\u3044\u305f\u3081\u3001\u30bf\u30a4\u30c8\u30eb\u3068\u30b3\u30d4\u30fc\u306f\u975e\u5e38\u306b\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001A\/B\u30c6\u30b9\u30c8\u306a\u3069\u3067\u5b9f\u969b\u306b\u30af\u30ea\u30c3\u30af\u7387\u3092\u8a08\u6e2c\u3059\u308b\u3053\u3068\u3067\u3001\u52b9\u679c\u7684\u306a\u30d5\u30ec\u30fc\u30ba\u3084\u8a00\u8449\u3092\u7279\u5b9a\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>2. \u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306e\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3<\/p>\n<p>\u6226\u7565<\/p>\n<p>\u7279\u5b9a\u306e\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3057\u305f\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u5e83\u544a\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u3067\u914d\u4fe1\u3057\u307e\u3059\u3002<\/p>\n<p>\u30e6\u30fc\u30b6\u30fc\u306e\u8208\u5473\u3084\u884c\u52d5\u306b\u57fa\u3065\u3044\u3066\u30bb\u30b0\u30e1\u30f3\u30c8\u5316\u3059\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u95a2\u9023\u6027\u306e\u9ad8\u3044\u60c5\u5831\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u6839\u62e0<\/p>\n<p>\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u5e83\u544a\u306f\u4e00\u822c\u7684\u306bCTR\u304c\u9ad8\u3044\u3053\u3068\u304c\u78ba\u8a8d\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>Deloitte\u306e\u8abf\u67fb\u3067\u306f\u3001\u6d88\u8cbb\u8005\u306e80%\u304c\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u306b\u3088\u308b\u8cfc\u8cb7\u610f\u6b32\u306e\u5411\u4e0a\u3092\u611f\u3058\u308b\u3068\u5831\u544a\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>3. \u30d3\u30b8\u30e5\u30a2\u30eb\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u5f37\u5316<\/p>\n<p>\u6226\u7565<\/p>\n<p>\u753b\u50cf\u3084\u52d5\u753b\u3092\u6d3b\u7528\u3057\u3066\u8996\u899a\u7684\u306b\u8a34\u3048\u308b\u3053\u3068\u306fCTR\u306e\u6539\u5584\u306b\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\n<p>\u30d3\u30b8\u30e5\u30a2\u30eb\u30b3\u30f3\u30c6\u30f3\u30c4\u306f\u30e6\u30fc\u30b6\u30fc\u306e\u6ce8\u610f\u3092\u5f15\u304d\u3084\u3059\u304f\u3001\u60c5\u5831\u3092\u8c4a\u304b\u306b\u63d0\u4f9b\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<p>\u6839\u62e0<\/p>\n<p>HubSpot\u306e\u30c7\u30fc\u30bf\u306b\u3088\u308b\u3068\u3001\u753b\u50cf\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u3042\u308b\u5834\u5408\u3001CTR\u306f\u6700\u59272\u500d\u306b\u5897\u52a0\u3059\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u4eba\u9593\u306f\u6587\u5b57\u60c5\u5831\u3088\u308a\u3082\u8996\u899a\u60c5\u5831\u3092\u51e6\u7406\u3059\u308b\u901f\u5ea6\u304c\u901f\u3044\u305f\u3081\u3001\u753b\u50cf\u3084\u52d5\u753b\u306e\u65b9\u304c\u52b9\u679c\u7684\u306b\u60c5\u5831\u3092\u4f1d\u3048\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>4. CTA\uff08\u30b3\u30fc\u30eb\u30fb\u30c8\u30a5\u30fb\u30a2\u30af\u30b7\u30e7\u30f3\uff09\u306e\u6700\u9069\u5316<\/p>\n<p>\u6226\u7565<\/p>\n<p>\u660e\u78ba\u3067\u9b45\u529b\u7684\u306aCTA\u3092\u8a2d\u5b9a\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u306b\u6b21\u306e\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u4fc3\u3057\u307e\u3059\u3002<\/p>\n<p>CTA\u306e\u4f4d\u7f6e\u3001\u8272\u3001\u6587\u8a00\u3092\u6700\u9069\u5316\u3059\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n<p>\u6839\u62e0<\/p>\n<p>\u52b9\u679c\u7684\u306aCTA\u306b\u3088\u3063\u3066\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u610f\u8b58\u7684\u306b\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u8d77\u3053\u3057\u3084\u3059\u304f\u306a\u308b\u3053\u3068\u304c\u8abf\u67fb\u3067\u793a\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u8996\u899a\u7684\u306b\u76ee\u7acb\u3064CTA\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u30af\u30ea\u30c3\u30af\u610f\u6b32\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u304b\u3089\u3067\u3059\u3002<\/p>\n<p>5. \u30da\u30fc\u30b8\u306e\u8aad\u307f\u8fbc\u307f\u901f\u5ea6\u306e\u6539\u5584<\/p>\n<p>\u6226\u7565<\/p>\n<p>\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u306e\u8aad\u307f\u8fbc\u307f\u6642\u9593\u3092\u77ed\u7e2e\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3092\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u3082\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p>\u7279\u306b\u30e2\u30d0\u30a4\u30eb\u30b5\u30a4\u30c8\u3067\u306f\u3001\u30da\u30fc\u30b8\u306e\u8868\u793a\u901f\u5ea6\u304cCTR\u306b\u76f4\u7d50\u3057\u307e\u3059\u3002<\/p>\n<p>\u6839\u62e0<\/p>\n<p>Google\u306e\u8abf\u67fb\u3067\u306f\u3001\u8aad\u307f\u8fbc\u307f\u6642\u9593\u304c3\u79d2\u3092\u8d85\u3048\u308b\u3068\u3001\u76f4\u5e30\u7387\u304c\u5927\u304d\u304f\u5897\u52a0\u3059\u308b\u3053\u3068\u304c\u5224\u660e\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u3057\u305f\u304c\u3063\u3066\u3001\u30da\u30fc\u30b8\u6700\u9069\u5316\u3092\u901a\u3058\u3066\u30e6\u30fc\u30b6\u30fc\u4f53\u9a13\u3092\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u306f\u3001CTR\u306e\u6539\u5584\u306b\u3082\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n<p>6. A\/B\u30c6\u30b9\u30c8\u306e\u5b9f\u65bd<\/p>\n<p>\u6226\u7565<\/p>\n<p>\u7570\u306a\u308b\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3084\u5e83\u544a\u3092\u30c6\u30b9\u30c8\u3059\u308b\u3053\u3068\u3067\u3001\u3069\u306e\u8981\u7d20\u304c\u30af\u30ea\u30c3\u30af\u7387\u306b\u8ca2\u732e\u3057\u3066\u3044\u308b\u306e\u304b\u3092\u660e\u78ba\u306b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u6839\u62e0<\/p>\n<p>A\/B\u30c6\u30b9\u30c8\u3092\u5229\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u305f\u610f\u601d\u6c7a\u5b9a\u3092\u884c\u3048\u308b\u305f\u3081\u3001CTR\u6539\u5584\u306e\u52b9\u7387\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<p>\u3053\u308c\u306f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u5168\u822c\u3067\u666e\u904d\u7684\u306a\u624b\u6cd5\u3067\u3042\u308a\u3001\u305d\u306e\u6709\u52b9\u6027\u304c\u591a\u304f\u306e\u4f01\u696d\u3067\u5b9f\u8a3c\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>CTR\u3092\u5411\u4e0a\u3055\u305b\u308b\u305f\u3081\u306b\u306f\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3092\u6b63\u3057\u304f\u7406\u89e3\u3057\u3001\u5f7c\u3089\u306b\u3068\u3063\u3066\u4fa1\u5024\u306e\u3042\u308b\u60c5\u5831\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u69d8\u3005\u306a\u6226\u7565\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u8a66\u884c\u3057\u3001\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u305f\u6539\u5584\u3092\u884c\u3046\u3053\u3068\u304c\u3001\u6700\u3082\u52b9\u679c\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u30bf\u30a4\u30c8\u30eb\u3084\u898b\u51fa\u3057\u306e\u5de5\u592b\u3067\u30af\u30ea\u30c3\u30af\u7387\u306f\u3069\u3046\u5909\u308f\u308b\u306e\u304b\uff1f<br \/>\n\u30af\u30ea\u30c3\u30af\u7387\uff08CTR\uff09\u306e\u5411\u4e0a\u306f\u3001\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u5236\u4f5c\u306b\u304a\u3044\u3066\u975e\u5e38\u306b\u91cd\u8981\u306a\u8981\u7d20\u3067\u3059\u3002<\/p>\n<p>\u30bf\u30a4\u30c8\u30eb\u3084\u898b\u51fa\u3057\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u6700\u521d\u306b\u76ee\u306b\u3059\u308b\u90e8\u5206\u3067\u3042\u308a\u3001\u305d\u306e\u5f8c\u306e\u884c\u52d5\u3092\u5927\u304d\u304f\u5de6\u53f3\u3057\u307e\u3059\u3002<\/p>\n<p>\u4ee5\u4e0b\u306b\u3001\u30bf\u30a4\u30c8\u30eb\u3084\u898b\u51fa\u3057\u306e\u5de5\u592b\u304c\u30af\u30ea\u30c3\u30af\u7387\u306b\u4e0e\u3048\u308b\u5f71\u97ff\u3068\u3001\u52b9\u679c\u7684\u306a\u6226\u7565\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u8aac\u660e\u3057\u307e\u3059\u3002<\/p>\n<p>\u30bf\u30a4\u30c8\u30eb\u3084\u898b\u51fa\u3057\u306e\u5f71\u97ff<\/p>\n<p>\u7b2c\u4e00\u5370\u8c61\u52b9\u679c \u30bf\u30a4\u30c8\u30eb\u306f\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u7b2c\u4e00\u5370\u8c61\u3092\u6c7a\u5b9a\u3057\u307e\u3059\u3002<\/p>\n<p>\u9b45\u529b\u7684\u3067\u95a2\u9023\u6027\u306e\u9ad8\u3044\u30bf\u30a4\u30c8\u30eb\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u8208\u5473\u3092\u5f15\u304d\u30af\u30ea\u30c3\u30af\u3092\u4fc3\u3057\u307e\u3059\u3002<\/p>\n<p>\u30e6\u30fc\u30b6\u30fc\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8 \u30bf\u30a4\u30c8\u30eb\u3084\u898b\u51fa\u3057\u304c\u30e6\u30fc\u30b6\u30fc\u306e\u30cb\u30fc\u30ba\u3084\u8208\u5473\u3092\u7684\u78ba\u306b\u6349\u3048\u3066\u3044\u308b\u3068\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u304c\u9ad8\u307e\u308a\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u305d\u3057\u3066\u3001\u3053\u308c\u306fCTR\u306e\u5411\u4e0a\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n<p>\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u6700\u9069\u5316\uff08SEO\uff09 \u52b9\u679c\u7684\u306a\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u542b\u3080\u30bf\u30a4\u30c8\u30eb\u306f\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u7d50\u679c\u30da\u30fc\u30b8\uff08SERP\uff09\u3067\u4e0a\u4f4d\u306b\u8868\u793a\u3055\u308c\u3084\u3059\u304f\u306a\u308a\u3001CTR\u306e\u5411\u4e0a\u306b\u5bc4\u4e0e\u3057\u307e\u3059\u3002<\/p>\n<p>\u52b9\u679c\u7684\u306a\u30bf\u30a4\u30c8\u30eb\u3084\u898b\u51fa\u3057\u4f5c\u6210\u306e\u6226\u7565<\/p>\n<p>\u5177\u4f53\u6027\u3068\u660e\u78ba\u3055 \u30e6\u30fc\u30b6\u30fc\u304c\u4f55\u3092\u671f\u5f85\u3067\u304d\u308b\u306e\u304b\u3092\u660e\u78ba\u306b\u3059\u308b\u305f\u3081\u306b\u5177\u4f53\u7684\u306a\u60c5\u5831\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/p>\n<p>\u305f\u3068\u3048\u3070\u3001\u300c5\u3064\u306e\u30b9\u30c6\u30c3\u30d7\u3067SEO\u3092\u6539\u5584\u3059\u308b\u65b9\u6cd5\u300d\u3068\u3044\u3063\u305f\u30bf\u30a4\u30c8\u30eb\u306f\u3001\u5177\u4f53\u7684\u306a\u30a2\u30af\u30b7\u30e7\u30f3\u3068\u7d50\u679c\u3092\u63d0\u793a\u3057\u307e\u3059\u3002<\/p>\n<p>\u7591\u554f\u5f62\u3084\u30ea\u30b9\u30c8\u306e\u6d3b\u7528 \u7591\u554f\u5f62\u306e\u30bf\u30a4\u30c8\u30eb\u306f\u30e6\u30fc\u30b6\u30fc\u306e\u8208\u5473\u3092\u5f15\u304d\u3084\u3059\u304f\u3001\u30ea\u30b9\u30c8\u5f62\u5f0f\uff08\u300c\u30c8\u30c3\u30d710\u306e\u65b9\u6cd5\u300d\u306a\u3069\uff09\u306f\u30b9\u30ad\u30e3\u30f3\u3057\u3084\u3059\u304f\u3001\u4eba\u6c17\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u611f\u60c5\u306b\u8a34\u3048\u308b \u611f\u60c5\u3092\u63fa\u3055\u3076\u308b\u8a00\u8449\u3084\u30d5\u30ec\u30fc\u30ba\u3092\u4f7f\u7528\u3059\u308b\u3068\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u30af\u30ea\u30c3\u30af\u3057\u305f\u304f\u306a\u308b\u52d5\u6a5f\u4ed8\u3051\u3092\u5f37\u5316\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u305f\u3068\u3048\u3070\u3001\u300c\u9a5a\u304f\u307b\u3069\u7c21\u5358\u306a\u2026\u300d\u3084\u300c\u3042\u306a\u305f\u3082\u77e5\u3089\u306a\u304b\u3063\u305f\u2026\u300d\u306a\u3069\u3002<\/p>\n<p>\u4e00\u8cab\u6027\u3068\u4e00\u81f4 \u30bf\u30a4\u30c8\u30eb\u3068\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u95a2\u9023\u6027\u3092\u4fdd\u3061\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u671f\u5f85\u3092\u88cf\u5207\u3089\u306a\u3044\u3088\u3046\u306b\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p>\u30df\u30b9\u30de\u30c3\u30c1\u304c\u3042\u308b\u3068CTR\u306f\u9ad8\u307e\u3089\u306a\u3044\u3060\u3051\u3067\u306a\u304f\u3001\u4fe1\u983c\u6027\u3082\u640d\u306a\u308f\u308c\u307e\u3059\u3002<\/p>\n<p>\u30d1\u30ef\u30fc\u30ef\u30fc\u30c9\u306e\u4f7f\u7528 \u300c\u7121\u6599\u300d\u300c\u79d8\u5bc6\u300d\u300c\u9650\u5b9a\u300d\u306a\u3069\u306e\u30d1\u30ef\u30fc\u30ef\u30fc\u30c9\u306f\u5f37\u529b\u306a\u8a34\u6c42\u529b\u304c\u3042\u308a\u3001CTR\u3092\u9ad8\u3081\u308b\u52b9\u679c\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u6839\u62e0<\/p>\n<p>\u5fc3\u7406\u5b66\u7684\u8981\u56e0 \u30e6\u30fc\u30b6\u30fc\u306e\u6ce8\u610f\u3092\u5f15\u304f\u8981\u7d20\u3001\u8996\u899a\u7684\u306a\u30d2\u30e5\u30fc\u30ea\u30b9\u30c6\u30a3\u30c3\u30af\u30b9\uff08\u30d1\u30bf\u30fc\u30f3\u8a8d\u8b58\uff09\u3001\u304a\u3088\u3073\u611f\u60c5\u7684\u53cd\u5fdc\u304c\u30af\u30ea\u30c3\u30af\u7387\u306b\u5f71\u97ff\u3092\u53ca\u307c\u3057\u307e\u3059\u3002<\/p>\n<p>\u30c7\u30fc\u30bf\u30c9\u30ea\u30d6\u30f3\u306a\u8abf\u67fb \u591a\u304f\u306eA\/B\u30c6\u30b9\u30c8\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u7814\u7a76\u306b\u3088\u308a\u3001\u7279\u5b9a\u306e\u30bf\u30a4\u30c8\u30eb\u304cCTR\u306b\u3069\u306e\u3088\u3046\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u304b\u304c\u793a\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u7279\u306b\u3001\u5192\u982d\u3067\u8ff0\u3079\u305f\u5177\u4f53\u6027\u3001\u7591\u554f\u5f62\u3001\u30ea\u30b9\u30c8\u3001\u611f\u60c5\u8a34\u6c42\u304c\u6709\u52b9\u3067\u3042\u308b\u3068\u3044\u3046\u7d50\u679c\u304c\u51fa\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u307e\u3068\u3081<\/p>\n<p>\u30bf\u30a4\u30c8\u30eb\u3084\u898b\u51fa\u3057\u306f\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306eCTR\u3092\u5927\u5e45\u306b\u5de6\u53f3\u3059\u308b\u91cd\u8981\u306a\u8981\u7d20\u3067\u3059\u3002<\/p>\n<p>\u5177\u4f53\u6027\u3084\u611f\u60c5\u306b\u8a34\u3048\u308b\u8a00\u8449\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u95a2\u5fc3\u3092\u5f15\u304d\u3001\u30af\u30ea\u30c3\u30af\u3092\u4fc3\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u5fc3\u7406\u5b66\u7684\u8981\u56e0\u3068\u5b9f\u8a3c\u6e08\u307f\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u7d44\u307f\u5408\u308f\u305b\u308b\u3053\u3068\u3067\u3001CTR\u306e\u5411\u4e0a\u3092\u56f3\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u3053\u308c\u306b\u3088\u308a\u3001\u30b5\u30a4\u30c8\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u52b9\u679c\u3092\u6700\u5927\u5316\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<p>\u30b5\u30a4\u30c8\u30c7\u30b6\u30a4\u30f3\u3084\u30e6\u30fc\u30b6\u30fc\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u304c\u30af\u30ea\u30c3\u30af\u7387\u306b\u4e0e\u3048\u308b\u5f71\u97ff\u3068\u306f\uff1f<br \/>\n\u30b5\u30a4\u30c8\u30c7\u30b6\u30a4\u30f3\u3084\u30e6\u30fc\u30b6\u30fc\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\uff08UX\uff09\u306f\u3001\u30af\u30ea\u30c3\u30af\u7387\uff08CTR\uff09\u306b\u5927\u304d\u306a\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u91cd\u8981\u306a\u8981\u7d20\u3067\u3059\u3002<\/p>\n<p>CTR\u306f\u3001\u7279\u5b9a\u306e\u30ea\u30f3\u30af\u3084\u5e83\u544a\u304c\u95b2\u89a7\u8005\u306b\u30af\u30ea\u30c3\u30af\u3055\u308c\u305f\u5272\u5408\u3092\u793a\u3059\u6307\u6a19\u3067\u3042\u308a\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u30d3\u30b8\u30cd\u30b9\u3084\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6210\u529f\u306e\u6307\u6a19\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u4ee5\u4e0b\u306b\u3001\u30b5\u30a4\u30c8\u30c7\u30b6\u30a4\u30f3\u3068UX\u304cCTR\u306b\u4e0e\u3048\u308b\u5f71\u97ff\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u8aac\u660e\u3057\u3001\u305d\u306e\u6839\u62e0\u3082\u542b\u3081\u3066\u8aac\u660e\u3057\u307e\u3059\u3002<\/p>\n<p>\u30b5\u30a4\u30c8\u30c7\u30b6\u30a4\u30f3\u3068\u30af\u30ea\u30c3\u30af\u7387<\/p>\n<p>\u8996\u899a\u7684\u9b45\u529b<\/p>\n<p>\u8996\u899a\u7684\u306b\u9b45\u529b\u7684\u306a\u30b5\u30a4\u30c8\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u8208\u5473\u3092\u5f15\u304d\u3001\u30af\u30ea\u30c3\u30af\u3055\u308c\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u8272\u4f7f\u3044\u3001\u30d5\u30a9\u30f3\u30c8\u3001\u30ec\u30a4\u30a2\u30a6\u30c8\u304c\u8abf\u548c\u3059\u308b\u3053\u3068\u3067\u3001\u30d7\u30ed\u30d5\u30a7\u30c3\u30b7\u30e7\u30ca\u30eb\u3067\u4fe1\u983c\u6027\u306e\u3042\u308b\u5370\u8c61\u3092\u4e0e\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u6839\u62e0 Nielsen Norman Group\u306e\u7814\u7a76\u306b\u3088\u308b\u3068\u3001\u30e6\u30fc\u30b6\u30fc\u306f0.05\u79d2\u4ee5\u5185\u306b\u30b5\u30a4\u30c8\u306e\u5224\u65ad\u3092\u884c\u3044\u3001\u8996\u899a\u7684\u30c7\u30b6\u30a4\u30f3\u304c\u305d\u306e\u7b2c\u4e00\u5370\u8c61\u306b\u5927\u304d\u304f\u5bc4\u4e0e\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u30ca\u30d3\u30b2\u30fc\u30b7\u30e7\u30f3\u306e\u7c21\u4fbf\u3055<\/p>\n<p>\u4f7f\u3044\u3084\u3059\u3044\u30ca\u30d3\u30b2\u30fc\u30b7\u30e7\u30f3\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u5fc5\u8981\u306a\u60c5\u5831\u3092\u7d20\u65e9\u304f\u898b\u3064\u3051\u3089\u308c\u308b\u3088\u3046\u306b\u3057\u3001\u30af\u30ea\u30c3\u30af\u7387\u3092\u9ad8\u3081\u307e\u3059\u3002<\/p>\n<p>\u60c5\u5831\u304c\u6574\u7406\u3055\u308c\u3066\u304a\u308a\u3001\u76f4\u611f\u7684\u306b\u64cd\u4f5c\u3067\u304d\u308b\u30c7\u30b6\u30a4\u30f3\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u6839\u62e0 Google\u306eUX\u30c7\u30b6\u30a4\u30f3\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u306b\u306f\u3001\u4e00\u8cab\u3057\u305f\u30ca\u30d3\u30b2\u30fc\u30b7\u30e7\u30f3\u304c\u30e6\u30fc\u30b6\u30fc\u306e\u30d5\u30e9\u30b9\u30c8\u30ec\u30fc\u30b7\u30e7\u30f3\u3092\u6e1b\u5c11\u3055\u305b\u3001CTR\u3092\u6539\u5584\u3059\u308b\u3053\u3068\u304c\u793a\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u30ec\u30b9\u30dd\u30f3\u30b7\u30d6\u30c7\u30b6\u30a4\u30f3<\/p>\n<p>\u30e2\u30d0\u30a4\u30eb\u30c7\u30d0\u30a4\u30b9\u306b\u6700\u9069\u5316\u3055\u308c\u305f\u30ec\u30b9\u30dd\u30f3\u30b7\u30d6\u30c7\u30b6\u30a4\u30f3\u306f\u3001\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u3084\u30bf\u30d6\u30ec\u30c3\u30c8\u304b\u3089\u306e\u30a2\u30af\u30bb\u30b9\u306b\u5bfe\u5fdc\u3057\u3001\u30af\u30ea\u30c3\u30af\u7387\u3092\u6539\u5584\u3057\u307e\u3059\u3002<\/p>\n<p>\u73fe\u4ee3\u306e\u30a6\u30a7\u30d6\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306e\u5927\u534a\u306f\u30e2\u30d0\u30a4\u30eb\u304b\u3089\u6765\u3066\u3044\u308b\u305f\u3081\u3001\u91cd\u8981\u306a\u8981\u7d20\u3067\u3059\u3002<\/p>\n<p>\u6839\u62e0 Statista\u306e\u30c7\u30fc\u30bf\u306b\u3088\u308b\u3068\u30012021\u5e74\u306b\u306f\u30a6\u30a7\u30d6\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306e54%\u4ee5\u4e0a\u304c\u30e2\u30d0\u30a4\u30eb\u30c7\u30d0\u30a4\u30b9\u304b\u3089\u306e\u3082\u306e\u3067\u3057\u305f\u3002<\/p>\n<p>\u305d\u306e\u305f\u3081\u3001\u30ec\u30b9\u30dd\u30f3\u30b7\u30d6\u30c7\u30b6\u30a4\u30f3\u306fCTR\u5411\u4e0a\u306b\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/p>\n<p>\u30e6\u30fc\u30b6\u30fc\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3068\u30af\u30ea\u30c3\u30af\u7387<\/p>\n<p>\u30da\u30fc\u30b8\u8aad\u307f\u8fbc\u307f\u901f\u5ea6<\/p>\n<p>\u30da\u30fc\u30b8\u306e\u8aad\u307f\u8fbc\u307f\u304c\u901f\u3044\u307b\u3069\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u96e2\u8131\u7387\u304c\u4f4e\u4e0b\u3057\u3001\u30af\u30ea\u30c3\u30af\u7387\u304c\u5411\u4e0a\u3057\u307e\u3059\u3002<\/p>\n<p>\u9006\u306b\u8aad\u307f\u8fbc\u307f\u304c\u9045\u3044\u5834\u5408\u3001\u30e6\u30fc\u30b6\u30fc\u306f\u30b5\u30a4\u30c8\u3092\u96e2\u308c\u3066\u3057\u307e\u3046\u53ef\u80fd\u6027\u304c\u9ad8\u307e\u308a\u307e\u3059\u3002<\/p>\n<p>\u6839\u62e0 Google\u306e\u7814\u7a76\u3067\u306f\u3001\u8aad\u307f\u8fbc\u307f\u304c1\u79d2\u9045\u304f\u306a\u308b\u3068\u3001CTR\u304c20%\u8fd1\u304f\u6e1b\u5c11\u3059\u308b\u3053\u3068\u304c\u793a\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u30e6\u30fc\u30b6\u30fc\u30d5\u30ec\u30f3\u30c9\u30ea\u30fc\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u914d\u7f6e<\/p>\n<p>\u91cd\u8981\u306a\u60c5\u5831\u3084\u30b3\u30fc\u30eb\u30fb\u30c8\u30a5\u30fb\u30a2\u30af\u30b7\u30e7\u30f3\uff08CTA\uff09\u304c\u30e6\u30fc\u30b6\u30fc\u306e\u76ee\u306b\u7559\u307e\u308a\u3084\u3059\u3044\u5834\u6240\u306b\u914d\u7f6e\u3055\u308c\u308b\u3053\u3068\u3067\u3001\u30af\u30ea\u30c3\u30af\u3055\u308c\u308b\u78ba\u7387\u304c\u9ad8\u307e\u308a\u307e\u3059\u3002<\/p>\n<p>\u60c5\u5831\u306f\u8ad6\u7406\u7684\u304b\u3064\u9b45\u529b\u7684\u306b\u914d\u7f6e\u3055\u308c\u308b\u3079\u304d\u3067\u3059\u3002<\/p>\n<p>\u6839\u62e0 Nielsen Norman Group\u306e\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001\u30e6\u30fc\u30b6\u30fc\u306fF\u30d1\u30bf\u30fc\u30f3\u3067\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u8996\u899a\u7684\u306b\u8ffd\u3046\u50be\u5411\u304c\u3042\u308b\u305f\u3081\u3001\u305d\u308c\u306b\u5fdc\u3058\u305f\u914d\u7f6e\u304c\u6709\u52b9\u3067\u3059\u3002<\/p>\n<p>\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u306a\u8981\u7d20<\/p>\n<p>\u30d5\u30a9\u30fc\u30e0\u3084\u30dc\u30bf\u30f3\u3001\u30d3\u30c7\u30aa\u306a\u3069\u306e\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u306a\u8981\u7d20\u304c\u3042\u308b\u3068\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u304c\u9ad8\u307e\u308a\u3001\u30af\u30ea\u30c3\u30af\u3059\u308b\u610f\u6b32\u304c\u5897\u3057\u307e\u3059\u3002<\/p>\n<p>\u6839\u62e0 Forrester Research\u306f\u3001\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u9759\u7684\u30b3\u30f3\u30c6\u30f3\u30c4\u3088\u308a\u30822\u500d\u4ee5\u4e0a\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u751f\u3080\u3068\u5831\u544a\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba<\/p>\n<p>\u30e6\u30fc\u30b6\u30fc\u306e\u8208\u5473\u3084\u95b2\u89a7\u5c65\u6b74\u306b\u57fa\u3065\u3044\u305f\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u306f\u3001\u95a2\u9023\u6027\u304c\u9ad8\u304f\u3001\u30af\u30ea\u30c3\u30af\u7387\u306e\u5411\u4e0a\u306b\u5bc4\u4e0e\u3057\u307e\u3059\u3002<\/p>\n<p>\u6839\u62e0 HubSpot\u306b\u3088\u308b\u3068\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30b3\u30fc\u30eb\u30fb\u30c8\u30a5\u30fb\u30a2\u30af\u30b7\u30e7\u30f3\u306f\u3001\u30c7\u30d5\u30a9\u30eb\u30c8\u306eCTA\u306b\u6bd4\u3079\u3066202%\u306e\u52b9\u679c\u304c\u3042\u308b\u3053\u3068\u304c\u660e\u3089\u304b\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u7d50\u8ad6<\/p>\n<p>\u4ee5\u4e0a\u306e\u3088\u3046\u306b\u3001\u30b5\u30a4\u30c8\u30c7\u30b6\u30a4\u30f3\u3068\u30e6\u30fc\u30b6\u30fc\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u306f\u30af\u30ea\u30c3\u30af\u7387\u306b\u76f4\u63a5\u7684\u306a\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u8981\u7d20\u3067\u3059\u3002<\/p>\n<p>\u8996\u899a\u7684\u306a\u9b45\u529b\u3001\u512a\u308c\u305f\u30ca\u30d3\u30b2\u30fc\u30b7\u30e7\u30f3\u3001\u30ec\u30b9\u30dd\u30f3\u30b7\u30d6\u30c7\u30b6\u30a4\u30f3\u3001\u8fc5\u901f\u306a\u30da\u30fc\u30b8\u8aad\u307f\u8fbc\u307f\u3001\u4f7f\u3044\u3084\u3059\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u914d\u7f6e\u3001\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u306a\u8981\u7d20\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u306a\u3069\u304cCTR\u3092\u5411\u4e0a\u3055\u305b\u308b\u305f\u3081\u306e\u9375\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u3053\u308c\u3089\u306e\u8981\u7d20\u3092\u6700\u9069\u5316\u3059\u308b\u3053\u3068\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u304c\u9ad8\u307e\u308a\u3001\u30d3\u30b8\u30cd\u30b9\u306e\u6210\u679c\u304c\u5411\u4e0a\u3057\u307e\u3059\u3002<\/p>\n<p>\u3010\u8981\u7d04\u3011<br \/>\n\u30af\u30ea\u30c3\u30af\u7387\uff08CTR\uff09\u3092\u5411\u4e0a\u3055\u305b\u308b\u305f\u3081\u306b\u306f\u3001\u4ee5\u4e0b\u306e\u6226\u7565\u304c\u52b9\u679c\u7684\u3067\u3059\u3002\u307e\u305a\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u95a2\u5fc3\u3092\u5f15\u304f\u9b45\u529b\u7684\u306a\u30bf\u30a4\u30c8\u30eb\u3068\u30b3\u30d4\u30fc\u3092\u4f5c\u6210\u3057\u3001A\/B\u30c6\u30b9\u30c8\u3092\u901a\u3058\u3066\u52b9\u679c\u3092\u6e2c\u5b9a\u3057\u307e\u3059\u3002\u6b21\u306b\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3092\u30bb\u30b0\u30e1\u30f3\u30c8\u5316\u3057\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u914d\u4fe1\u3057\u307e\u3059\u3002\u3055\u3089\u306b\u3001\u753b\u50cf\u3084\u52d5\u753b\u306e\u30d3\u30b8\u30e5\u30a2\u30eb\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u6d3b\u7528\u3057\u3066\u8996\u899a\u7684\u306b\u8a34\u3048\u307e\u3059\u3002\u6700\u5f8c\u306b\u3001\u660e\u78ba\u3067\u76ee\u7acb\u3064CTA\u3092\u8a2d\u5b9a\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u3092\u6b21\u306e\u30a2\u30af\u30b7\u30e7\u30f3\u306b\u8a98\u5c0e\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u30af\u30ea\u30c3\u30af\u7387\u3092\u5411\u4e0a\u3055\u305b\u308b\u305f\u3081\u306b\u306f\u3069\u306e\u3088\u3046\u306a\u6226\u7565\u304c\u52b9\u679c\u7684\u3067\u3059\u304b\uff1f \u30af\u30ea\u30c3\u30af\u7387\uff08CTR\uff09\u3092\u5411\u4e0a\u3055\u305b\u308b\u305f\u3081\u306e\u6226\u7565\u306b\u306f\u3044\u304f\u3064\u304b\u306e\u6709\u52b9\u306a\u65b9\u6cd5\u304c\u3042\u308a\u307e\u3059\u3002 \u4ee5\u4e0b\u306b\u305d\u308c\u3089\u3092\u8a73\u3057\u304f\u8aac\u660e\u3057\u3001\u305d\u306e\u6839\u62e0\u306b\u3064\u3044\u3066\u3082\u8ff0\u3079\u307e\u3059\u3002 1. \u9b45\u529b\u7684\u306a\u30bf\u30a4\u30c8 [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[26],"tags":[],"class_list":{"0":"post-2124","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-news"},"_links":{"self":[{"href":"https:\/\/miniqr.com\/index.php?rest_route=\/wp\/v2\/posts\/2124","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/miniqr.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/miniqr.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/miniqr.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/miniqr.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2124"}],"version-history":[{"count":0,"href":"https:\/\/miniqr.com\/index.php?rest_route=\/wp\/v2\/posts\/2124\/revisions"}],"wp:attachment":[{"href":"https:\/\/miniqr.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2124"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/miniqr.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2124"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/miniqr.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2124"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}