\u30b9\u30ad\u30fc\u30de\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u306f\u3069\u306e\u3088\u3046\u306b\u3057\u3066SEO\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f
\n\u30b9\u30ad\u30fc\u30de\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u306f\u3001SEO\uff08\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u6700\u9069\u5316\uff09\u306b\u304a\u3044\u3066\u91cd\u8981\u306a\u6226\u7565\u306e\u4e00\u3064\u3067\u3042\u308a\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306b\u3068\u3063\u3066\u3088\u308a\u7406\u89e3\u3057\u3084\u3059\u304f\u3059\u308b\u305f\u3081\u306e\u65b9\u6cd5\u3067\u3059\u3002<\/p>\n
\u30b9\u30ad\u30fc\u30de\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u306f\u3001\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u306eHTML\u306b\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3092\u8ffd\u52a0\u3059\u308b\u3053\u3068\u306b\u3088\u3063\u3066\u5b9f\u73fe\u3055\u308c\u3001\u3053\u308c\u304c\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306b\u3088\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u89e3\u91c8\u3092\u52a9\u3051\u3001\u6700\u7d42\u7684\u306b\u306f\u691c\u7d22\u30e9\u30f3\u30ad\u30f3\u30b0\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n
\u4ee5\u4e0b\u306b\u3001\u30b9\u30ad\u30fc\u30de\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u304cSEO\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u65b9\u6cd5\u3092\u8a73\u3057\u304f\u8aac\u660e\u3057\u307e\u3059\u3002<\/p>\n
1. \u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u306e\u8868\u793a<\/p>\n
\u30b9\u30ad\u30fc\u30de\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3092\u9069\u5207\u306b\u5b9f\u88c5\u3059\u308b\u3053\u3068\u3067\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306e\u7d50\u679c\u30da\u30fc\u30b8\uff08SERP\uff09\u306b\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u304c\u8868\u793a\u3055\u308c\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u307e\u308a\u307e\u3059\u3002<\/p>\n
\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u3068\u306f\u3001\u57fa\u672c\u7684\u306a\u30c6\u30ad\u30b9\u30c8\u30ea\u30f3\u30af\u3060\u3051\u3067\u306a\u304f\u3001\u753b\u50cf\u3001\u661f\u8a55\u4fa1\u3001\u30ec\u30d3\u30e5\u30fc\u3001\u55b6\u696d\u6642\u9593\u3001\u30a4\u30d9\u30f3\u30c8\u60c5\u5831\u306a\u3069\u3001\u3088\u308a\u8996\u899a\u7684\u3067\u8a73\u7d30\u306a\u60c5\u5831\u304c\u542b\u307e\u308c\u308b\u691c\u7d22\u7d50\u679c\u306e\u3053\u3068\u3067\u3059\u3002<\/p>\n
\u30e6\u30fc\u30b6\u30fc\u306b\u3068\u3063\u3066\u8996\u8a8d\u6027\u304c\u9ad8\u304f\u3001\u30af\u30ea\u30c3\u30af\u7387\uff08CTR\uff09\u304c\u5411\u4e0a\u3059\u308b\u50be\u5411\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n
CTR\u306e\u5411\u4e0a\u306f\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306b\u5bfe\u3057\u3066\u5f53\u8a72\u30da\u30fc\u30b8\u304c\u30e6\u30fc\u30b6\u30fc\u306b\u3068\u3063\u3066\u6709\u76ca\u3067\u3042\u308b\u3068\u3044\u3046\u30b7\u30b0\u30ca\u30eb\u3092\u5f37\u3081\u3001\u30e9\u30f3\u30ad\u30f3\u30b0\u306e\u6539\u5584\u306b\u3064\u306a\u304c\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n
2. \u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306e\u7406\u89e3\u5411\u4e0a<\/p>\n
\u30b9\u30ad\u30fc\u30de\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u306f\u3001\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u610f\u5473\u3092\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306b\u660e\u793a\u7684\u306b\u4f1d\u3048\u308b\u5f79\u5272\u3092\u679c\u305f\u3057\u307e\u3059\u3002<\/p>\n
\u30c6\u30ad\u30b9\u30c8\u3060\u3051\u3067\u306f\u96e3\u3057\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u69cb\u9020\u3084\u95a2\u4fc2\u6027\u3092\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u304c\u3088\u308a\u6b63\u78ba\u306b\u7406\u89e3\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n
\u4f8b\u3048\u3070\u3001\u3042\u308b\u30da\u30fc\u30b8\u304c\u6599\u7406\u306e\u30ec\u30b7\u30d4\u3092\u6271\u3063\u3066\u3044\u308b\u5834\u5408\u3001\u30b9\u30ad\u30fc\u30de\u3092\u4f7f\u3063\u3066\u6750\u6599\u3001\u8abf\u7406\u6642\u9593\u3001\u6804\u990a\u4fa1\u306a\u3069\u3092\u660e\u78ba\u306b\u793a\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u3063\u3066\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306f\u30da\u30fc\u30b8\u3092\u3088\u308a\u826f\u304f\u7406\u89e3\u3057\u3001\u95a2\u9023\u3059\u308b\u30af\u30a8\u30ea\u306b\u5bfe\u3057\u3066\u3088\u308a\u9069\u5207\u306b\u4e00\u81f4\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n
3. \u97f3\u58f0\u691c\u7d22\u3078\u306e\u8ca2\u732e<\/p>\n
\u97f3\u58f0\u691c\u7d22\u306e\u666e\u53ca\u306b\u4f34\u3044\u3001\u691c\u7d22\u30af\u30a8\u30ea\u306f\u3088\u308a\u4f1a\u8a71\u7684\u3067\u5177\u4f53\u7684\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u30b9\u30ad\u30fc\u30de\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u306f\u3001\u30da\u30fc\u30b8\u4e0a\u306e\u60c5\u5831\u3092\u69cb\u9020\u5316\u3059\u308b\u305f\u3081\u3001\u97f3\u58f0\u691c\u7d22\u30a2\u30b7\u30b9\u30bf\u30f3\u30c8\u304c\u3088\u308a\u7c21\u5358\u306b\u60c5\u5831\u3092\u62bd\u51fa\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n
\u305f\u3068\u3048\u3070\u3001\u7279\u5b9a\u306e\u8cea\u554f\u306b\u5bfe\u3059\u308b\u660e\u78ba\u306a\u56de\u7b54\u3092\u63d0\u4f9b\u3067\u304d\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u306f\u3001\u97f3\u58f0\u691c\u7d22\u306b\u5bfe\u3057\u3066\u3082\u512a\u4f4d\u6027\u3092\u6301\u3064\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n
\u3053\u306e\u3088\u3046\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u306f\u3001\u30d5\u30a3\u30fc\u30c1\u30e3\u30fc\u30c9\u30b9\u30cb\u30da\u30c3\u30c8\u3068\u3057\u3066\u8868\u793a\u3055\u308c\u3084\u3059\u304f\u306a\u308a\u3001\u7d50\u679c\u3068\u3057\u3066\u30b5\u30a4\u30c8\u3078\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u5897\u3084\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n
4. Google Knowledge Graph \u3078\u306e\u7d71\u5408<\/p>\n
\u30b9\u30ad\u30fc\u30de\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u304cGoogle\u306eKnowledge Graph\u306b\u7d71\u5408\u3055\u308c\u308b\u53ef\u80fd\u6027\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n
Knowledge Graph\u306f\u3001\u60c5\u5831\u3092\u69cb\u9020\u5316\u3057\u3066\u8868\u793a\u3057\u3001\u95a2\u9023\u60c5\u5831\u3092\u307e\u3068\u3081\u3066\u63d0\u4f9b\u3059\u308b\u3082\u306e\u3067\u3059\u3002<\/p>\n
\u30b9\u30ad\u30fc\u30de\u306b\u3088\u3063\u3066\u660e\u78ba\u5316\u3055\u308c\u305f\u30c7\u30fc\u30bf\u306f\u3001Knowledge Graph\u306b\u53d6\u308a\u8fbc\u307e\u308c\u3001\u95a2\u9023\u60c5\u5831\u3092\u8c4a\u5bcc\u306b\u63d0\u4f9b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u6a29\u5a01\u6027\u3084\u4fe1\u983c\u6027\u306e\u5411\u4e0a\u306b\u3064\u306a\u304c\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n
\u6839\u62e0<\/p>\n
\u30af\u30ea\u30c3\u30af\u7387\uff08CTR\uff09\u306e\u5411\u4e0a \u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u306e\u8996\u899a\u7684\u8981\u7d20\u304c\u3001\u4eba\u3005\u304c\u691c\u7d22\u7d50\u679c\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u53ef\u80fd\u6027\u3092\u9ad8\u3081\u3001\u30da\u30fc\u30b8\u306e\u8a2a\u554f\u8005\u6570\u306e\u5897\u52a0\u3092\u4fc3\u3059\u3053\u3068\u304c\u7814\u7a76\u3067\u793a\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306e\u7406\u89e3\u5411\u4e0a Google\u306eJohn Mueller\uff08\u30b0\u30fc\u30b0\u30eb\u306e\u30a6\u30a7\u30d6\u30de\u30b9\u30bf\u30fc\u306e\u30a2\u30ca\u30ea\u30b9\u30c8\uff09\u306f\u4f55\u5ea6\u3082\u3001\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u4f7f\u7528\u304c\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306e\u30da\u30fc\u30b8\u7406\u89e3\u3092\u5411\u4e0a\u3055\u305b\u308b\u3068\u8ff0\u3079\u3066\u304a\u308a\u3001\u63a8\u5968\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u97f3\u58f0\u691c\u7d22\u306e\u666e\u53ca Comscore\u306e\u4e88\u6e2c\u306b\u3088\u308b\u3068\u30012020\u5e74\u306b\u306f\u691c\u7d22\u306e50%\u304c\u97f3\u58f0\u691c\u7d22\u306b\u3088\u3063\u3066\u884c\u308f\u308c\u308b\u3068\u4e88\u60f3\u3055\u308c\u3001\u30b9\u30ad\u30fc\u30de\u304c\u97f3\u58f0\u691c\u7d22\u306e\u7d50\u679c\u306e\u8cea\u3092\u9ad8\u3081\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n
Knowledge Graph \u306e\u91cd\u8981\u6027 Google\u306f\u516c\u5f0f\u58f0\u660e\u3067\u3001Knowledge Graph\u304c\u691c\u7d22\u7d50\u679c\u306b\u3069\u306e\u3088\u3046\u306b\u60c5\u5831\u3092\u63d0\u4f9b\u3059\u308b\u304b\u3092\u8aac\u660e\u3057\u3001\u30b9\u30ad\u30fc\u30de\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3092\u7528\u3044\u308b\u3053\u3068\u304c\u305d\u306e\u4e00\u52a9\u3068\u306a\u308b\u3053\u3068\u3092\u793a\u5506\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u4ee5\u4e0a\u306e\u70b9\u304b\u3089\u3001\u30b9\u30ad\u30fc\u30de\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u306f\u73fe\u4ee3\u306eSEO\u6226\u7565\u306e\u4e00\u74b0\u3068\u3057\u3066\u7406\u89e3\u3057\u3001\u5404\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306b\u7a4d\u6975\u7684\u306b\u9069\u7528\u3057\u3066\u3044\u304f\u3079\u304d\u3082\u306e\u3067\u3059\u3002<\/p>\n
\u3053\u306e\u6280\u8853\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u306b\u3088\u3063\u3066\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3068\u30e6\u30fc\u30b6\u30fc\u53cc\u65b9\u306b\u5bfe\u3057\u3066\u3001\u60c5\u5831\u304c\u3088\u308a\u9069\u5207\u306b\u4f1d\u308f\u308b\u3088\u3046\u306b\u306a\u308a\u3001\u7d50\u679c\u7684\u306b\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3067\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u304c\u6539\u5584\u3055\u308c\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n
\u3069\u306e\u30b9\u30ad\u30fc\u30de\u30bf\u30a4\u30d7\u3092\u4f7f\u7528\u3059\u308c\u3070\u6700\u9069\u306a\u7d50\u679c\u304c\u5f97\u3089\u308c\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f
\nSEO\u306e\u5185\u90e8\u5bfe\u7b56\u306b\u304a\u3044\u3066\u30b9\u30ad\u30fc\u30de\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u306f\u91cd\u8981\u306a\u8981\u7d20\u3067\u3042\u308a\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306b\u5bfe\u3057\u3066\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u8a73\u7d30\u306a\u69cb\u9020\u3068\u610f\u5473\u3092\u660e\u78ba\u5316\u3059\u308b\u624b\u6bb5\u3068\u3057\u3066\u4f7f\u7528\u3055\u308c\u307e\u3059\u3002<\/p>\n
\u8cea\u554f\u306b\u7b54\u3048\u308b\u524d\u306b\u3001\u30b9\u30ad\u30fc\u30de\uff08schema.org\uff09\u3068\u306f\u3001Web\u30da\u30fc\u30b8\u306b\u57cb\u3081\u8fbc\u307e\u308c\u308b\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u306e\u4e00\u7a2e\u3067\u3042\u308a\u3001\u4e3b\u306bschema.org\u304c\u63d0\u4f9b\u3059\u308b\u5171\u901a\u306e\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u306b\u5f93\u3063\u3066\u4f7f\u7528\u3055\u308c\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306fWeb\u30da\u30fc\u30b8\u306e\u5185\u5bb9\u3092\u3088\u308a\u6df1\u304f\u7406\u89e3\u3057\u3001\u691c\u7d22\u7d50\u679c\u306b\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u3068\u3057\u3066\u60c5\u5831\u3092\u8868\u793a\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n
\u30b9\u30ad\u30fc\u30de\u30bf\u30a4\u30d7\u306b\u3064\u3044\u3066<\/p>\n
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Article\uff08\u8a18\u4e8b\uff09<\/p>\n
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Product\uff08\u5546\u54c1\uff09<\/p>\n
\u6700\u9069\u306a\u7528\u9014 E\u30b3\u30de\u30fc\u30b9\u30b5\u30a4\u30c8\u3067\u5546\u54c1\u30da\u30fc\u30b8\u306b\u9069\u7528\u3059\u308b\u306e\u304c\u4e00\u822c\u7684\u3067\u3059\u3002<\/p>\n
\u6839\u62e0 Product\u30b9\u30ad\u30fc\u30de\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u5546\u54c1\u306e\u4fa1\u683c\u3001\u5728\u5eab\u72b6\u6cc1\u3001\u30ec\u30d3\u30e5\u30fc\u8a55\u4fa1\u306a\u3069\u304c\u691c\u7d22\u7d50\u679c\u306b\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u3068\u3057\u3066\u8868\u793a\u3055\u308c\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u306b\u3088\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u306f\u691c\u7d22\u7d50\u679c\u30da\u30fc\u30b8\u304b\u3089\u76f4\u63a5\u5546\u54c1\u306e\u6982\u8981\u3092\u7406\u89e3\u3067\u304d\u3001\u8cfc\u5165\u610f\u6b32\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n
LocalBusiness\uff08\u30ed\u30fc\u30ab\u30eb\u30d3\u30b8\u30cd\u30b9\uff09<\/p>\n
\u6700\u9069\u306a\u7528\u9014 \u7269\u7406\u7684\u306a\u5e97\u8217\u3092\u6301\u3064\u30d3\u30b8\u30cd\u30b9\u3084\u5730\u57df\u5bc6\u7740\u578b\u306e\u30b5\u30fc\u30d3\u30b9\u306b\u9069\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n
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\u307e\u305f\u3001Google\u30de\u30c3\u30d7\u3084\u30ca\u30ec\u30c3\u30b8\u30d1\u30cd\u30eb\u306a\u3069\u3067\u306e\u8868\u793a\u3082\u6539\u5584\u3055\u308c\u308b\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n
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\u3055\u3089\u306b\u8003\u616e\u3059\u3079\u304d\u30dd\u30a4\u30f3\u30c8<\/p>\n
\u696d\u754c\u7279\u6709\u306e\u30b9\u30ad\u30fc\u30de \u4f8b\u3048\u3070\u3001\u300cRecipe\uff08\u30ec\u30b7\u30d4\uff09\u300d\u3001\u300cEvent\uff08\u30a4\u30d9\u30f3\u30c8\uff09\u300d\u306a\u3069\u3001\u7279\u5b9a\u306e\u696d\u754c\u3084\u7528\u9014\u306b\u7279\u5316\u3057\u305f\u30b9\u30ad\u30fc\u30de\u30bf\u30a4\u30d7\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n
\u3053\u308c\u3089\u3092\u9069\u5207\u306b\u4f7f\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u5177\u4f53\u7684\u306a\u60c5\u5831\u3092\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3068\u30e6\u30fc\u30b6\u30fc\u306b\u4f1d\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n
Google\u306e\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3 \u30b9\u30ad\u30fc\u30de\u3092\u6d3b\u7528\u3059\u308b\u969b\u306f\u3001Google\u304c\u63d0\u4f9b\u3059\u308b\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u306b\u5f93\u3046\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n
\u4e0d\u9069\u5207\u306a\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u306f\u30da\u30ca\u30eb\u30c6\u30a3\u306e\u5bfe\u8c61\u3068\u306a\u308b\u3053\u3068\u304c\u3042\u308b\u305f\u3081\u3001\u6b63\u3057\u3044\u5b9f\u88c5\u3092\u5fc3\u639b\u3051\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n
\u7d50\u8ad6<\/p>\n
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Article\u3001Product\u3001LocalBusiness\u306a\u3069\u306e\u57fa\u672c\u7684\u306a\u30b9\u30ad\u30fc\u30de\u30bf\u30a4\u30d7\u306f\u591a\u304f\u306e\u30b1\u30fc\u30b9\u3067\u6709\u52b9\u3067\u3059\u304c\u3001\u7279\u5b9a\u306e\u30cb\u30fc\u30ba\u306b\u5fdc\u3058\u305f\u30b9\u30ad\u30fc\u30de\u3092\u9078\u629e\u3059\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u52b9\u679c\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u30b9\u30ad\u30fc\u30de\u306e\u5b9f\u88c5\u306b\u3088\u3063\u3066\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306e\u7406\u89e3\u5ea6\u3092\u5411\u4e0a\u3055\u305b\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u691c\u7d22\u7d50\u679c\u3067\u306e\u8996\u8a8d\u6027\u3084\u30af\u30ea\u30c3\u30af\u7387\u306e\u5411\u4e0a\u3082\u671f\u5f85\u3067\u304d\u308b\u305f\u3081\u3001\u6226\u7565\u7684\u306b\u6d3b\u7528\u3059\u308b\u3053\u3068\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n
\u30b9\u30ad\u30fc\u30de\u3092\u5b9f\u88c5\u3059\u308b\u969b\u306e\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u306f\u4f55\u3067\u3059\u304b\uff1f
\n\u30b9\u30ad\u30fc\u30de\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u306f\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306eSEO\u5185\u90e8\u65bd\u7b56\u306e\u4e00\u74b0\u3068\u3057\u3066\u975e\u5e38\u306b\u91cd\u8981\u3067\u3059\u3002<\/p>\n
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\u6839\u62e0 Google\u3084\u4ed6\u306e\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306f\u3001\u30b9\u30ad\u30fc\u30de\u306e\u578b\u306b\u57fa\u3065\u3044\u3066\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u5206\u985e\u3057\u3001\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u3068\u3057\u3066\u8868\u793a\u3059\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n
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JSON-LD\u5f62\u5f0f\u3092\u4f7f\u7528\u3059\u308b<\/p>\n
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JSON-LD\u306fGoogle\u3092\u306f\u3058\u3081\u3068\u3059\u308b\u591a\u304f\u306e\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3067\u63a8\u5968\u3055\u308c\u3066\u3044\u308b\u5f62\u5f0f\u3067\u3042\u308a\u3001HTML\u306e\u5916\u90e8\u306b\u30c7\u30fc\u30bf\u3092\u8a18\u8ff0\u3067\u304d\u308b\u305f\u3081\u3001\u30da\u30fc\u30b8\u306e\u69cb\u9020\u3092\u5909\u66f4\u305b\u305a\u306b\u65e2\u5b58\u306eHTML\u306b\u8ffd\u52a0\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u6839\u62e0 Google\u306e\u516c\u5f0f\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u3067\u3082JSON-LD\u306f\u63a8\u5968\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u4ed6\u306e\u5f62\u5f0f\u306b\u6bd4\u3079\u3066\u6271\u3044\u3084\u3059\u304f\u3001\u30a8\u30e9\u30fc\u306e\u767a\u751f\u3092\u9632\u3050\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n
\u5b9a\u671f\u7684\u306a\u30c6\u30b9\u30c8\u3068\u66f4\u65b0<\/p>\n
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